{"title":"ALURAM","description":"\u003cp\u003eOrigin Beauty brings together the best \u003cstrong\u003eALURAM\u003c\/strong\u003e for all skin tones and textures. Explore the aluram collection — from everyday essentials to cult favorites — in stock now with fast, tracked US shipping.\u003c\/p\u003e\u003cp\u003eNot sure where to start? Use code \u003cstrong\u003eGLOW10\u003c\/strong\u003e for 10% off your first order, and reach out any time — our team can help you find the right aluram for your skin tone, hair type or concern.\u003c\/p\u003e\u003ch2\u003eALURAM — frequently asked questions\u003c\/h2\u003e\u003cdl\u003e\n\u003cdt\u003e\u003cstrong\u003eIs ALURAM available in the US?\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd\u003eYes — every aluram item ships from stock with fast, tracked delivery across the United States, priced in USD. Most orders are dispatched within 1–3 business days.\u003c\/dd\u003e\n\u003cdt\u003e\u003cstrong\u003eHow do I choose the right aluram for me?\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd\u003eCheck the shade, ingredient and skin-type details on each product page. Origin Beauty curates aluram for every skin tone and hair texture, so if you're unsure, message us and we'll help you find your match.\u003c\/dd\u003e\n\u003cdt\u003e\u003cstrong\u003eAre these genuine ALURAM products?\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd\u003eYes. We stock authentic ALURAM beauty products. Check each listing for shade, size and formula details, and contact us if you'd like confirmation before ordering.\u003c\/dd\u003e\n\u003cdt\u003e\u003cstrong\u003eDo you offer returns?\u003c\/strong\u003e\u003c\/dt\u003e\n\u003cdd\u003eYes — if something isn't right, get in touch and we'll help with a return or exchange in line with our returns policy. Orders ship across the US with tracking.\u003c\/dd\u003e\n\u003c\/dl\u003e","products":[{"product_id":"aluram-coconut-water-moisturizing-shampoo-for-medium-to-coarse-hair-33-8-fl-oz-sulfate-paraben-free-hydration","title":"ALURAM Coconut Water Moisturizing Shampoo for Medium to Coarse Hair, 33.8 fl oz — Sulfate \u0026 Paraben Free Hydration","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Moisturizing Shampoo is a salon-inspired, sulfate- and paraben-free cleanser that hydrates medium to coarse textured hair while enhancing shine and manageability.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo blends lightweight coconut water with nourishing oils to lift dirt and build-up without stripping natural moisture. Formulated for both men and women, it supports color-treated and textured hair with a balance of gentle cleansing agents and conditioning ingredients. Free from sulfates, parabens and cruelty, the formula aims to provide everyday hydration and a healthy surface sheen without weighing hair down.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate medium to coarse hair?\u003c\/h3\u003e\n\u003cp\u003eHydration comes from a combination of coconut water and humectant action that helps attract and retain moisture in thicker strands. Complementary conditioning oils add slip and softness while strengthening the hair shaft to reduce rough texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water provides lightweight moisture and electrolytes for improved hair vitality.\u003c\/li\u003e\n  \u003cli\u003eBaobab and avocado oils deliver essential fatty acids to soften and smooth cuticles.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free surfactants clean without removing natural oils, preserving hydration.\u003c\/li\u003e\n  \u003cli\u003eSalon-inspired concentration helps condition during the wash, cutting rinse time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on color-treated and textured hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is crafted to be gentle on color while improving texture. By avoiding harsh sulfates and adding nutrient-rich oils, it helps lock in color vibrancy and reduces friction that can cause frizz and breakage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate- and paraben-free base reduces risk of color fading from aggressive detergents.\u003c\/li\u003e\n  \u003cli\u003eNourishing oils coat strands to protect cuticles and prolong vibrancy.\u003c\/li\u003e\n  \u003cli\u003eSuitable for a range of textures, from loose waves to coarse curls and relaxed hair.\u003c\/li\u003e\n  \u003cli\u003eSalon-toned formulation supports professional results at home.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it to get the best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair, apply a palm-sized amount, emulsify into a lather and focus on the scalp for cleansing. Rinse thoroughly and follow with your preferred conditioner or a leave-in treatment for extra moisture and detangling benefits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and massage into the scalp to remove impurities.\u003c\/li\u003e\n  \u003cli\u003eWork through lengths to distribute hydration without heavy buildup.\u003c\/li\u003e\n  \u003cli\u003eRinse and pair with a moisturizer or mask for medium to coarse textures.\u003c\/li\u003e\n  \u003cli\u003eUse regularly as part of a sulfate-free routine to maintain shine and manageability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this a clean beauty product and what ingredients should I expect?\u003c\/h3\u003e\n\u003cp\u003eALURAM positions this shampoo within clean beauty standards by excluding sulfates, parabens and animal testing. Expect coconut water as the primary hydrating element plus botanical oils and mild surfactants designed for gentle cleansing and sustained softness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water for natural hydration and replenishment.\u003c\/li\u003e\n  \u003cli\u003eBaobab and avocado oils to nourish and add shine.\u003c\/li\u003e\n  \u003cli\u003eMild, sulfate-free detergents that clean without stripping.\u003c\/li\u003e\n  \u003cli\u003eCruelty-free formulation aligned with sustainable practices.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Coconut Water Moisturizing Shampoo is aimed at men and women with medium to coarse hair who want a hydrating, salon-quality wash that respects color and texture. It suits people seeking a cleaner ingredient list—free of sulfates and parabens—while still delivering noticeable moisture, smoother strands and improved shine. If you have fine hair or prefer heavy, cream-like cleansers, you may want a richer conditioner or mask to accompany this lightweight shampoo.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Cocamidopropyl Hydroxysultaine Glycerin Persea Gratissima (Avocado) Oil* Adansonia Digitata (Baobab) Fruit Oil* Sclerocarya Birrea (Marula) Seed Oil* Hippophae Rhamnoides (Sea Buckthorn) Oil* Cocos Nucifera (Coconut) Oil* Charcoal Powder Biotin Phospholipids Lauryl Glucoside Decyl Glucoside Cocamidopropyl Betaine Sodium Cocoyl Isethionate Sodium Lauroyl Lactylate PPG-3 Caprylyl Ether Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Ethylhexylglycerin Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Benzyl Alcohol Benzyl Salicylate Hexyl Cinnamal Limonene *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Coconut Water Shampoo sulfate-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate- and paraben-free, using milder surfactants for gentle cleansing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated to be gentle on color-treated hair while helping retain moisture and shine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58344280949123,"sku":"B07XGCY8NY","price":53.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-coconut-water-shampoo-front-bottle.jpg?v=1782585121"},{"product_id":"aluram-coconut-water-moisturizing-conditioner-for-medium-to-coarse-hair-33-8-fl-oz-silicone-free-hydration-shine","title":"ALURAM Coconut Water Moisturizing Conditioner for Medium-to-Coarse Hair, 33.8 fl oz — Silicone-Free Hydration \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Moisturizing Conditioner is a silicone-free, salon-inspired formula that restores hydration, reduces breakage, and adds shine for medium to coarse textured hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis conditioner blends coconut water with biotin and sea buckthorn oil to replenish moisture and deliver nutrients where thicker, textured strands need them most. Formulated without sulfates, parabens, or animal testing, it’s made to work on color-treated and naturally textured hair while maintaining a clean-beauty profile. The large 33.8 fl oz size is tailored for at-home use or for stylists seeking a reliable conditioning step that supports stronger, more manageable hair over time.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner hydrate medium to coarse hair?\u003c\/h3\u003e\n\n\u003cp\u003eThe lightweight coconut water base penetrates strands to boost moisture without weighing hair down, while sea buckthorn oil supplies fatty acids that help retain that moisture. Biotin supports stronger-looking hair, making each wash an opportunity to improve texture and manageability.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eHydrating coconut water for quick absorption and surface smoothing\u003c\/li\u003e\n  \u003cli\u003eSea buckthorn oil supplies essential fatty acids for moisture retention\u003c\/li\u003e\n  \u003cli\u003eBiotin helps support resilient-looking strands to reduce breakage\u003c\/li\u003e\n  \u003cli\u003eSilicone-free formula avoids buildup that can flatten textured hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it protect color-treated or chemically processed hair?\u003c\/h3\u003e\n\n\u003cp\u003eYes—this formula is designed to be gentle on color-treated strands while helping lock in shine. By replenishing moisture and reducing friction between fibers, it helps preserve vibrancy and smooth the cuticle for a glossier appearance without harsh detergents.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSulfate- and paraben-free to reduce color stripping\u003c\/li\u003e\n  \u003cli\u003eMoisture-rich ingredients decrease surface friction and fading\u003c\/li\u003e\n  \u003cli\u003eLeaves hair more manageable for fewer styling-related breakages\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styling or hair concerns does it address on busy mornings?\u003c\/h3\u003e\n\n\u003cp\u003eThis conditioner improves combability and reduces tangles so styling goes faster after towel-drying. Its silicone-free slip helps distribute product evenly, leaving hair softer and easier to detangle without weighing styles down.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eImproves detangling for quicker brushing and styling\u003c\/li\u003e\n  \u003cli\u003eSoftens rough cuticles to reduce frizz and flyaways\u003c\/li\u003e\n  \u003cli\u003eLeaves a lightweight finish compatible with styling products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does ALURAM approach clean beauty and sustainability?\u003c\/h3\u003e\n\n\u003cp\u003eALURAM emphasizes responsibly chosen ingredients and cruelty-free testing practices to align with eco-conscious routines. The formula avoids sulfates and parabens, and uses naturally derived components where possible to deliver salon-grade performance with a clear conscience.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCruelty-free and formulated without sulfates or parabens\u003c\/li\u003e\n  \u003cli\u003eFocus on naturally inspired actives like coconut water and sea buckthorn\u003c\/li\u003e\n  \u003cli\u003eLarge-format bottle reduces frequent repurchasing and waste\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Coconut Water Moisturizing Conditioner is intended for people with medium to coarse hair textures—whether natural, color-treated, or chemically processed—seeking deeper hydration, reduced breakage, and enhanced shine without silicones or harsh detergents. It suits at-home users and professionals who want a reliable, nutrient-forward conditioning step to improve manageability and support healthier-looking hair over time.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Glycerin Cetearyl Alcohol Cetyl Alcohol Behentrimonium Chloride Caprylic\/Capric Triglyceride Hippophae Rhamnoides (Sea Buckthorn) Oil* Biotin Sclerocarya Birrea (Marula) Seed Oil* Persea Gratissima (Avocado) Oil* Cocos Nucifera (Coconut) Oil* Olea Europaea (Olive) Fruit Oil* Adansonia Digitata (Baobab) Fruit Oil* Phospholipids Fragrance (Parfum) Phenoxyethanol PPG-3 Caprylyl Ether C15-23 Alkane C13-14 Alkane Guar Hydroxypropyltrimonium Chloride Diheptyl Succinate Hydroxyethylcellulose PEG-40 Hydrogenated Castor Oil Ethylhexylglycerin Capryloyl Glycerin\/Sebacic Acid Copolymer Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Benzyl Salicylate Hexyl Cinnamal *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate- and paraben-free and designed to help preserve color while adding moisture and shine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should medium to coarse hair use this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use after every shampoo or as needed; for very dry hair, leave in for a few minutes before rinsing to boost hydration.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58344308834691,"sku":"B07XH2VBL2","price":53.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-packaging-33-8fl-oz.jpg?v=1782585172"},{"product_id":"aluram-coconut-water-daily-conditioner-33-8-fl-oz-lightweight-hydration-shine-silicone-and-sulfate-free","title":"ALURAM Coconut Water Daily Conditioner 33.8 fl oz — Lightweight Hydration \u0026 Shine, Silicone- and Sulfate-Free","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Daily Conditioner is a silicone-free, salon‑grade formula that hydrates, strengthens, and adds shine to every hair type without sulfates, parabens, or cruelty.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight conditioner blends coconut water with nutrient-rich oils to restore moisture, reduce breakage, and improve elasticity. Designed by stylists for both men and women, it suits color-treated, damaged, or everyday hair seeking clean, effective hydration. The 33.8 fl oz size is ideal for at-home use or shared bathrooms, delivering sustained softness and manageability with routine use.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner hydrate hair without weighing it down?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses coconut water as a fast-absorbing hydrating base that replenishes moisture without leaving heavy residue. Lightweight botanical oils like rosehip and watermelon seed add nourishment and slip, so detangling is easier while hair stays bouncy rather than flattened.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water for rapid moisture absorption\u003c\/li\u003e\n  \u003cli\u003eRosehip oil provides essential fatty acids for strength\u003c\/li\u003e\n  \u003cli\u003eWatermelon seed oil adds lightweight conditioning and shine\u003c\/li\u003e\n  \u003cli\u003eSilicone-free formula avoids buildup that can weigh hair down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help color-treated or damaged hair look healthier?\u003c\/h3\u003e\n\u003cp\u003eThis conditioner supports the appearance and resilience of chemically processed hair by delivering nutrients that help reduce breakage and improve elasticity. It locks in color-reflective shine while avoiding harsh sulfates that can strip pigments, making it a gentle option for maintenance between salon visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free to protect color vibrancy\u003c\/li\u003e\n  \u003cli\u003eEssential fatty acids to help reduce snapping and split ends\u003c\/li\u003e\n  \u003cli\u003eImproves hair pliability for less mechanical damage during styling\u003c\/li\u003e\n  \u003cli\u003eDeveloped with stylist input for professional-level care\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this a clean-beauty choice for everyday use?\u003c\/h3\u003e\n\u003cp\u003eALURAM prioritizes ingredient transparency and environmental responsibility: the conditioner is cruelty-free and formulated without parabens, sulfates, or silicones. That means regular use can fit into a cleaner personal-care routine while still delivering salon-standard hydration and manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCruelty-free standards for ethical sourcing\u003c\/li\u003e\n  \u003cli\u003eParaben- and sulfate-free formulation for gentler cleansing cycles\u003c\/li\u003e\n  \u003cli\u003eSilicone-free to maintain natural hair texture and avoid residue\u003c\/li\u003e\n  \u003cli\u003eLarge 33.8 fl oz bottle reduces packaging waste versus single-use sizes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing, apply a dollop from mid-lengths to ends and comb through to distribute evenly. Leave in for one to three minutes for deeper conditioning, then rinse thoroughly; use with ALURAM shampoo or as directed by your stylist for targeted routines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair for efficient absorption\u003c\/li\u003e\n  \u003cli\u003eUse a wide-tooth comb to detangle and evenly spread product\u003c\/li\u003e\n  \u003cli\u003eRinse after 1–3 minutes for balanced hydration\u003c\/li\u003e\n  \u003cli\u003ePair with gentle shampoos and weekly treatments as needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Coconut Water Daily Conditioner is formulated for anyone seeking clean, effective daily conditioning: busy professionals, color-treated or chemically processed hair, households sharing a universal conditioner, and anyone who prefers ethically made haircare. It’s especially useful for people wanting salon-inspired results at home without silicones or harsh chemicals.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Glycerin Cetearyl Alcohol Behentrimonium Chloride Cetyl Alcohol Caprylic\/Capric Triglyceride Rosa Canina (Rosehip) Fruit Oil* Citrullus Lanatus (Watermelon) Seed Oil Sclerocarya Birrea (Marula) Seed Oil* Helianthus Annuus (Sunflower) Seed Oil* Punica Granatum (Pomegranate) Seed Oil* Spirulina Platensis (Algae) Extract* Urtica Dioica (Nettle) Extract* Lactobacillus\/Quinoa Ferment Extract Filtrate Phenoxyethanol C15-23 Alkane C13-14 Alkane Fragrance (Parfum) Guar Hydroxypropyltrimonium Chloride Hydroxyethylcellulose PEG-40 Hydrogenated Castor Oil Diheptyl Succinate Capryloyl Glycerin\/Sebacic Acid Copolymer Trisodium Ethylenediamine Disuccinate Citric Acid Ethylhexylglycerin Maltodextrin Coumarin Limonene Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Coconut Water Conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's sulfate- and silicone-free, designed to help preserve color while adding hydration and strength.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use after every shampoo for daily hydration, or as needed based on hair dryness and styling frequency.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58344647590275,"sku":"B07XC8HP22","price":53.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle-coconut-water-conditioner.jpg?v=1782593925"},{"product_id":"aluram-coconut-water-daily-shampoo-33-8-fl-oz-hydrating-detoxifying-formula-with-charcoal-pomegranate-seed-oil","title":"ALURAM Coconut Water Daily Shampoo — 33.8 fl oz Hydrating, Detoxifying Formula with Charcoal \u0026 Pomegranate Seed Oil","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Daily Shampoo is a gentle, salon-inspired cleanser that hydrates, removes buildup, and adds volume for all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated with coconut water, charcoal and pomegranate seed oil, this daily shampoo offers a balance of lightweight moisture and clarifying power without sulfates or parabens. The large 33.8 fl oz bottle brings professional-level care into your routine, supporting color-treated, damaged, and naturally textured hair while remaining cruelty-free and eco-conscious.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo uses coconut water for fast-absorbing hydration that replenishes moisture without leaving a heavy residue. Lightweight conditioning agents help strands feel softer while root lift maintains natural movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water delivers minerals and hydration without oiliness\u003c\/li\u003e\n  \u003cli\u003eFormulated sulfate-free to avoid stripping natural oils\u003c\/li\u003e\n  \u003cli\u003eVolumizing blend preserves body and bounce\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it remove buildup and impurities effectively?\u003c\/h3\u003e\n\u003cp\u003eYes — charcoal in the formula attracts and lifts away environmental impurities and product residue for a visibly cleaner scalp and hair. The result is a refreshed foundation that allows styling products and treatments to work better.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCharcoal helps absorb excess oils and grime\u003c\/li\u003e\n  \u003cli\u003eGentle surfactants cleanse without harsh stripping\u003c\/li\u003e\n  \u003cli\u003eLeaves hair ready for conditioning or styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for color-treated or damaged hair?\u003c\/h3\u003e\n\u003cp\u003eDesigned by stylists, the shampoo is suitable for color-treated and damaged hair because it focuses on gentle cleansing and nourishment rather than aggressive chemical detergents. Pomegranate seed oil supports shine and helps maintain color vibrancy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate- and paraben-free to minimize color fade risk\u003c\/li\u003e\n  \u003cli\u003ePomegranate seed oil adds gloss and protective lipids\u003c\/li\u003e\n  \u003cli\u003eFormulation balances cleansing with hair strength preservation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does ALURAM approach clean beauty and sustainability?\u003c\/h3\u003e\n\u003cp\u003eALURAM emphasizes ethical and environmentally mindful choices: cruelty-free testing, cleaner ingredient selections, and a formulation philosophy that reduces unnecessary chemicals. The large-format bottle also lowers packaging waste per use compared with travel-size multiples.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCruelty-free and formulated without parabens or sulfates\u003c\/li\u003e\n  \u003cli\u003eIngredients chosen for efficacy and milder environmental impact\u003c\/li\u003e\n  \u003cli\u003e33.8 fl oz size reduces refill frequency and packaging waste\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Coconut Water Daily Shampoo fits anyone seeking a daily-use shampoo that cleans deeply yet hydrates — ideal for people with normal to dry scalps, color-treated or chemically processed hair, and anyone who prefers salon-quality results with cleaner ingredients. If you want gentle detoxification, lightweight moisture, and added volume in a single large bottle, this shampoo is formulated to meet those needs.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Glycerin Cocamidopropyl Hydroxysultaine Punica Granatum (Pomegranate) Seed Oil* Charcoal Powder Sclerocarya Birrea (Marula) Seed Oil* Helianthus Annuus (Sunflower) Seed Oil* Spirulina Platensis (Algae) Extract* Urtica Dioica (Nettle) Extract* Citrullus Lanatus (Watermelon) Seed Oil Lactobacillus\/Quinoa Ferment Extract Filtrate Lauryl Glucoside Decyl Glucoside Cocamidopropyl Betaine Sodium Cocoyl Isethionate Sodium Lauroyl Lactylate PPG-3 Caprylyl Ether Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Ethylhexylglycerin Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Citronellol Coumarin Limonene Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use ALURAM Coconut Water Daily Shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for daily use with gentle cleansing agents and hydrating coconut water to avoid over-drying.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The sulfate- and paraben-free formula with pomegranate seed oil helps preserve color and add shine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58344647688579,"sku":"B07XC8H8G7","price":53.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-packaging-bottle.jpg?v=1782593923"},{"product_id":"aluram-coconut-water-moisturizing-shampoo-for-medium-to-coarse-hair-12-fl-oz-sulfate-free-hydration-shine","title":"ALURAM Coconut Water Moisturizing Shampoo for Medium to Coarse Hair, 12 fl oz — Sulfate-Free Hydration \u0026 Shine","description":"\u003cstrong\u003eALURAM Coconut Water Moisturizing Shampoo is a salon-inspired, sulfate- and paraben-free cleanser that gently removes buildup while infusing medium to coarse hair with hydration, softness, and shine.\u003c\/strong\u003e\n\n\u003cp\u003eThis coconut water shampoo blends lightweight hydration with targeted nourishment to refresh and strengthen textured, color-treated, or naturally coarse hair. Formulated by stylists, it balances effective cleansing with moisturizing ingredients like baobab and avocado oils so hair feels clean without drying. The formula is cruelty-free and free of sulfates and parabens, designed for those who want cleaner, healthier-looking hair with a simpler ingredient profile.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate medium to coarse hair without weighing it down?\u003c\/h3\u003e\n\u003cp\u003eALURAM uses coconut water as a hydrating base because it replenishes moisture without heavy residue. Lightweight natural oils—baobab and avocado—deliver essential fatty acids that smooth and strengthen the hair shaft, helping coarse strands feel softer and more manageable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water delivers fast-absorbing hydration for shine and flexibility.\u003c\/li\u003e\n  \u003cli\u003eBaobab oil adds vitamins and structural support to reduce frizz.\u003c\/li\u003e\n  \u003cli\u003eAvocado oil seals moisture and improves combability without greasiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo work with color-treated or textured hair?\u003c\/h3\u003e\n\u003cp\u003eYes—it's formulated to be gentle on color and safe for textured hair types. The sulfate-free cleansing system reduces the risk of stripping color while the nourishing oils help maintain vibrancy and elasticity in chemically processed or textured strands.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free formula to help preserve color longevity.\u003c\/li\u003e\n  \u003cli\u003eMoisture-rich ingredients support curl definition and texture.\u003c\/li\u003e\n  \u003cli\u003eSalon-inspired formulation suitable for professional styling routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes ALURAM’s formula cleaner and more environmentally minded?\u003c\/h3\u003e\n\u003cp\u003eALURAM emphasizes clean-beauty standards: the shampoo is cruelty-free and free from sulfates and parabens. Its ingredient choices prioritize biodegradability and plant-derived actives where possible, aligning product performance with a lower environmental footprint.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree from sulfates and parabens to reduce harsh chemical exposure.\u003c\/li\u003e\n  \u003cli\u003eCruelty-free testing and responsible ingredient sourcing.\u003c\/li\u003e\n  \u003cli\u003eFormulated to balance performance with sustainability considerations.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage gently from roots to ends to work up a light lather, then rinse. For deeper conditioning, follow with a compatible ALURAM conditioner or a weekly hair mask; repeat as needed based on oiliness and activity level.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse daily or every other wash depending on scalp needs.\u003c\/li\u003e\n  \u003cli\u003ePair with ALURAM conditioner for added smoothness and protection.\u003c\/li\u003e\n  \u003cli\u003eConcentrate on scalp for cleansing, and ends for moisture support.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Coconut Water Moisturizing Shampoo is created for men and women with medium to coarse hair looking for a hydration-first cleanser that respects color-treated and textured styles. It suits anyone seeking a salon-quality, cleaner-beauty shampoo that softens, boosts shine, and simplifies a haircare routine without sulfates or parabens. If you want a lightweight but nourishing shampoo that keeps hair manageable and visually healthy, this formula is designed for your daily or weekly regimen.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Cocamidopropyl Hydroxysultaine Glycerin Persea Gratissima (Avocado) Oil* Adansonia Digitata (Baobab) Fruit Oil* Sclerocarya Birrea (Marula) Seed Oil* Hippophae Rhamnoides (Sea Buckthorn) Oil* Cocos Nucifera (Coconut) Oil* Charcoal Powder Biotin Phospholipids Lauryl Glucoside Decyl Glucoside Cocamidopropyl Betaine Sodium Cocoyl Isethionate Sodium Lauroyl Lactylate PPG-3 Caprylyl Ether Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Ethylhexylglycerin Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Benzyl Alcohol Benzyl Salicylate Hexyl Cinnamal Limonene *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Coconut Water Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate-free and designed to cleanse gently while helping preserve color vibrancy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo on coarse hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed—daily or every other wash depending on scalp oiliness; follow with conditioner for extra hydration.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345174630787,"sku":"B07XC8JFHS","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle-coconut-water-shampoo.jpg?v=1782605679"},{"product_id":"aluram-coconut-water-volumizing-foam-7-fl-oz-feather-light-root-lift-flexible-hold","title":"ALURAM Coconut Water Volumizing Foam 7 fl oz — Feather-Light Root Lift \u0026 Flexible Hold","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Volumizing Foam is a feather-light styling mousse that builds lift and soft hold while hydrating hair without stiffness.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight foam blends coconut water-inspired hydration with active botanicals to add body, texture and frizz control. Formulated with algae extract, biotin and karanja seed oil, the product targets everyday styling needs: more volume at the roots, flexible shaping through the lengths, and protection against humidity — all in a vegan, sulfate- and paraben-free formula. The airy mousse aims to leave hair touchable, shiny and manageable for a range of styles from blowout volume to lived-in texture.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this foam create weightless volume?\u003c\/h3\u003e\n\u003cp\u003eThe mousse uses an airy, expandable foam base designed to lift hair at the roots while coating strands lightly to hold shape. It distributes evenly without weighing hair down, so volume looks natural rather than stiff or crunchy. Ideal for fine to medium hair needing a body boost without heavy build-up.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFeather-light mousse consistency for root lift\u003c\/li\u003e\n  \u003cli\u003eEven dispersion for uniform volume\u003c\/li\u003e\n  \u003cli\u003eFlexible film-forming agents that avoid stiffness\u003c\/li\u003e\n  \u003cli\u003eSafe for daily styling and layering with other products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat nourishing ingredients are in the formula?\u003c\/h3\u003e\n\u003cp\u003eKey actives in the formula — algae extract, biotin and karanja seed oil — are included to hydrate and strengthen the hair surface while improving shine. These ingredients help maintain manageability and counteract dryness often caused by heat styling. The overall composition supports healthier-looking hair texture without heavy oils.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAlgae extract for moisture retention and softening effect\u003c\/li\u003e\n  \u003cli\u003eBiotin to support resilient-feeling strands and fuller appearance\u003c\/li\u003e\n  \u003cli\u003eKaranja seed oil for lightweight conditioning and frizz control\u003c\/li\u003e\n  \u003cli\u003eNo sulfates, parabens, gluten, or animal-derived ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it control frizz and hold styles in humid conditions?\u003c\/h3\u003e\n\u003cp\u003eThe foam helps reduce frizz and offers humidity defense by smoothing the hair surface and providing a flexible barrier against moisture. It delivers a soft, manageable hold that keeps style shape without creating a hard cast. For extra protection, apply before blow-drying and finish with a light mist if humidity is high.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSmooths hair cuticle to minimize frizz\u003c\/li\u003e\n  \u003cli\u003eFlexible hold preserves movement while maintaining shape\u003c\/li\u003e\n  \u003cli\u003eWorks well under heat tools to lock in style\u003c\/li\u003e\n  \u003cli\u003eBest when applied to damp hair and blow-dried for lasting results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eDispense a golf-ball sized amount into your palm, emulsify, and apply at the roots and through mid-lengths on towel-dried hair. For maximum lift, concentrate product at the crown and root area before blow-drying with a round brush or using a diffuser. Adjust amount based on hair thickness — less for fine hair, more for coarse or longer styles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair, focus on roots for volume\u003c\/li\u003e\n  \u003cli\u003eBlow-dry with a brush or diffuser to set shape\u003c\/li\u003e\n  \u003cli\u003eUse small touch-ups on dry hair for added texture\u003c\/li\u003e\n  \u003cli\u003eLayer with serums or oils only on ends to avoid weighing roots\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Coconut Water Volumizing Foam is suited for anyone seeking light, natural-looking volume with flexible hold — especially fine to medium hair types and styles that benefit from touchable body and frizz control. It also appeals to shoppers who prioritize clean, vegan formulas without sulfates or parabens and want a multifunctional styling product that hydrates and styles simultaneously.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Polysorbate 20 PVP Spirulina Platensis (Algae) Extract* Biotin Sclerocarya Birrea (Marula) Seed Oil* Orbignya Oleifera (Babassu) Seed Oil* Helianthus Annuus (Sunflower) Seed Oil* Pongamia Glabra (Karanja) Seed Oil* Lactobacillus\/Quinoa Ferment Extract Filtrate Adansonia Digitata (Baobab) Fruit Oil* Phospholipids Glycerin Polyquaternium-55 Phenoxyethanol Caprylyl Glycol Fragrance (Parfum) Trisodium Ethylenediamine Disuccinate Panthenol Citric Acid Citronellol Limonene *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this foam good for fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the feather-light mousse adds lift without heavy residue, ideal for fine to medium hair seeking natural volume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is free from sulfates and parabens and can be used on color-treated hair to add volume and manageability.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345174663555,"sku":"B07XGD2WVJ","price":30.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-foam-front-packaging.jpg?v=1782605679"},{"product_id":"aluram-coconut-water-smoothing-cream-6-fl-oz-frizz-free-shine-lightweight-hydration","title":"ALURAM Coconut Water Smoothing Cream — 6 fl oz, Frizz‑Free Shine \u0026 Lightweight Hydration","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Smoothing Cream is a lightweight styling cream that smooths frizz, adds shine, and defines hair without weighing it down.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for daily styling, this silky 6 fl oz formula blends coconut water with nourishing Marula and Jojoba oils to hydrate and polish hair. It’s a vegan, cruelty-free option free from sulfates, parabens, and gluten, formulated to help hair look smoother and feel softer whether you air-dry, blow-dry, or style with heat.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cream control frizz while keeping hair light?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses a balance of lightweight emollients and humectants to tame flyaways without leaving residue. Coconut water hydrates from the inside while Marula and Jojoba oils smooth cuticles for reflective shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight, non-greasy base that won’t weigh fine hair down\u003c\/li\u003e\n  \u003cli\u003eQuick-absorbing oils that polish without buildup\u003c\/li\u003e\n  \u003cli\u003eHumectant action helps retain moisture during styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan it be used on curly and straight hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the cream works across textures, enhancing curl definition and straight styles alike. Curly hair gains separation and reduced frizz; straight hair looks sleeker with added shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDefines curls for softer, more controlled ringlets\u003c\/li\u003e\n  \u003cli\u003eSmooths and polishes straight strands for a glossy finish\u003c\/li\u003e\n  \u003cli\u003eSuitable for mixed textures and chemically treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen should I apply it during my styling routine?\u003c\/h3\u003e\n\u003cp\u003eApply to damp, towel-dried hair for best results: it primes strands for blow-drying or air-drying and helps protect against heat. A small amount can also be used sparingly on dry hair to smooth flyaways and add targeted shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on damp hair before heat styling for long-lasting smoothness\u003c\/li\u003e\n  \u003cli\u003eWork a pea-sized amount through ends on dry hair to tame frizz\u003c\/li\u003e\n  \u003cli\u003eLayer under heavier serums if you need extra control\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients give it conditioning benefits?\u003c\/h3\u003e\n\u003cp\u003eThe blend centers on coconut water for lightweight hydration plus Marula and Jojoba oils that condition and improve manageability. The formula also includes vitamins to support hair strength and a softer texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water: hydrates without heaviness\u003c\/li\u003e\n  \u003cli\u003eMarula oil: adds smoothing fatty acids and shine\u003c\/li\u003e\n  \u003cli\u003eJojoba oil: mimics natural oils to reduce tangles and frizz\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Coconut Water Smoothing Cream suits anyone seeking a multifunctional styling product that tames frizz, enhances shine, and keeps hair feeling light. It’s a practical pick for everyday styling, travelers who need a compact solution, and people avoiding sulfates, parabens, and animal-derived ingredients. Use it if you want smoother, more manageable hair with a natural-looking finish.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) PVP C12-15 Alkyl Benzoate Glycerin Phenyl Trimethicone Polyquaternium-37 Sclerocarya Birrea (Marula) Seed Oil* Simmondsia Chinensis (Jojoba) Seed Oil* Ricinus Communis (Castor) Seed Oil* Moringa Oleifera Seed Oil* Persea Gratissima (Avocado) Oil* Orbignya Oleifera (Babassu) Seed Oil* Phospholipids Biotin Fragrance (Parfum) Lauryl Glucoside Phenoxyethanol Amodimethicone Cetrimonium Chloride Trideceth-12 Hydroxyethylcellulose Dicaprylyl Carbonate Ethylhexylglycerin Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Amyl Cinnamal Citronellol Coumarin Geraniol Hydroxycitronellal Limonene Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this cream safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is free of sulfates and harsh ingredients, making it suitable for color-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much should I use per application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-sized amount for short hair and increase to a nickel-size for longer hair, adjusting as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345174696323,"sku":"B07XDCMM2D","price":30.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle-coconut-water-smoothing-cream.jpg?v=1782605679"},{"product_id":"aluram-coconut-water-moisturizing-conditioner-12-fl-oz-for-medium-to-coarse-hair-biotin-sea-buckthorn-hydration","title":"ALURAM Coconut Water Moisturizing Conditioner — 12 fl oz for Medium-to-Coarse Hair, Biotin \u0026 Sea Buckthorn Hydration","description":"\u003cstrong\u003eALURAM Coconut Water Moisturizing Conditioner is a silicone-free, nutrient-rich formula that hydrates, strengthens, and adds shine to medium-to-coarse textured and color-treated hair.\u003c\/strong\u003e\n\n\u003cp\u003eThis salon-inspired conditioner blends coconut water with biotin and sea buckthorn oil to replenish moisture, reduce breakage, and enhance color vibrancy without sulfates, parabens, or animal testing. It’s crafted for people who want clean-beauty performance: a lightweight but deeply nourishing rinse-out treatment that leaves hair softer, more manageable, and visibly healthier.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner add moisture without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses coconut water as a lightweight hydrator that penetrates the hair shaft to deliver moisture without heavy silicones. Sea buckthorn oil and essential fatty acids restore softness and help seals cuticles to lock in hydration and shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water provides quick, non-greasy hydration\u003c\/li\u003e\n  \u003cli\u003eSea buckthorn delivers fatty acids for softness and manageability\u003c\/li\u003e\n  \u003cli\u003eSilicone-free base prevents buildup and limpness\u003c\/li\u003e\n  \u003cli\u003eFormulated for rinse-out use so hair maintains natural movement\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this help reduce breakage for thicker or textured hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the conditioner includes biotin and nutrient-rich oils to strengthen strands and improve elasticity, which can reduce snapping and split ends over time. Regular use supports resilience in medium-to-coarse textures and helps protect color-treated hair from dulling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBiotin supports stronger, more flexible hair fibers\u003c\/li\u003e\n  \u003cli\u003eFatty acids reinforce the hair cuticle to minimize breakage\u003c\/li\u003e\n  \u003cli\u003eSafe for color-treated hair to help preserve vibrancy\u003c\/li\u003e\n  \u003cli\u003eDesigned by stylists with textured hair needs in mind\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product aligned with clean-beauty and environmental values?\u003c\/h3\u003e\n\u003cp\u003eALURAM positions this conditioner within a clean-beauty framework: it’s cruelty-free and formulated without sulfates and parabens. The approach focuses on sustainable luxury, combining effective ingredients with a conscience-driven production philosophy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCruelty-free — no animal testing\u003c\/li\u003e\n  \u003cli\u003eNo sulfates or parabens in the formulation\u003c\/li\u003e\n  \u003cli\u003eSilicone-free for more natural-feeling hair and easier rinsing\u003c\/li\u003e\n  \u003cli\u003eSalon-inspired packaging and ingredient transparency support ethical choice\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply after shampooing to mid-lengths and ends, leave on for one to three minutes for deeper conditioning, then rinse thoroughly. For very dry or textured hair, use with a matching ALURAM coconut water shampoo or an occasional deep mask for boosted moisture retention.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet, shampooed hair; focus on mid-lengths and ends\u003c\/li\u003e\n  \u003cli\u003eLeave in 1–3 minutes for standard conditioning, longer for extra moisture\u003c\/li\u003e\n  \u003cli\u003ePair with ALURAM Coconut Water shampoo for full system benefits\u003c\/li\u003e\n  \u003cli\u003eUse weekly deep treatments if hair is particularly coarse or dry\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Coconut Water Moisturizing Conditioner is tailored to men and women with medium to coarse hair textures — including curly, wavy, and color-treated strands — who want clean, salon-grade hydration without heavy silicones or harsh sulfates. It’s a practical daily conditioner for anyone seeking improved softness, reduced breakage, and enhanced shine while staying aligned with cruelty-free and cleaner-beauty choices.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Glycerin Cetearyl Alcohol Cetyl Alcohol Behentrimonium Chloride Caprylic\/Capric Triglyceride Hippophae Rhamnoides (Sea Buckthorn) Oil* Biotin Sclerocarya Birrea (Marula) Seed Oil* Persea Gratissima (Avocado) Oil* Cocos Nucifera (Coconut) Oil* Olea Europaea (Olive) Fruit Oil* Adansonia Digitata (Baobab) Fruit Oil* Phospholipids Fragrance (Parfum) Phenoxyethanol PPG-3 Caprylyl Ether C15-23 Alkane C13-14 Alkane Guar Hydroxypropyltrimonium Chloride Diheptyl Succinate Hydroxyethylcellulose PEG-40 Hydrogenated Castor Oil Ethylhexylglycerin Capryloyl Glycerin\/Sebacic Acid Copolymer Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Benzyl Salicylate Hexyl Cinnamal *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Coconut Water Conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated to be color-safe and helps maintain vibrancy while adding hydration without sulfates or harsh ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use after every shampoo for regular conditioning; leave 1–3 minutes. For very dry hair, use with a weekly deep mask.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345175024003,"sku":"B07XH1S874","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle-coconut-water-conditioner_8c37d039-689a-4666-bdfd-6e413cf2ee7d.jpg?v=1782605712"},{"product_id":"aluram-coconut-water-shine-serum-2-fl-oz-lightweight-frizz-control-serum-with-jojoba-oil-for-glossy-color-safe-finish","title":"ALURAM Coconut Water Shine Serum — 2 fl oz lightweight frizz-control serum with jojoba oil for glossy, color-safe finish","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Shine Serum tames frizz and adds a glossy, hydrated finish to all hair types in a lightweight 2 fl oz formula.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLightweight and fast-absorbing, this serum combines coconut water and jojoba oil to restore surface moisture and boost shine without weighing hair down. It’s formulated to work on damp or dry hair, helping smooth flyaways, speed up blow-drying, and preserve color-treated strands with a paraben-, sulfate-, and gluten-free recipe. The product is cruelty-free and designed for everyday styling support and finishing touches.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this serum reduce frizz while keeping hair light?\u003c\/h3\u003e\n\u003cp\u003eThe blend of coconut water and jojoba oil targets the hair’s outer layer to smooth cuticles and seal moisture, which minimizes static and frizz. Because the formula is lightweight, it avoids the heavy, greasy residue of thicker oils while still providing lasting control.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydration from coconut water restores strand pliability.\u003c\/li\u003e\n  \u003cli\u003eJojoba oil smooths cuticle edges for a sleeker surface.\u003c\/li\u003e\n  \u003cli\u003eNon-greasy texture lets hair retain natural movement and body.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help with styling and heat protection?\u003c\/h3\u003e\n\u003cp\u003eYes — the serum shortens drying time and adds a protective layer before heat styling, helping to reduce blow-dry stress on hair. It functions as a lightweight prep product for thermal tools while promoting a glossy finish without flaking.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eReduces blow-dry time for faster styling sessions.\u003c\/li\u003e\n  \u003cli\u003eOffers a shield against heat from styling tools.\u003c\/li\u003e\n  \u003cli\u003eEnhances manageability for easier comb-through and shaping.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for color-treated and delicate hair?\u003c\/h3\u003e\n\u003cp\u003eFormulated without parabens, sulfates, or gluten, the serum is created to be gentle on color-treated hair and sensitive scalps. It aims to boost color vibrancy by smoothing the hair surface, which helps reflect light and maintain a fresh look between color appointments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eParaben-, sulfate-, and gluten-free formulation.\u003c\/li\u003e\n  \u003cli\u003eColor-safe ingredients that help maintain gloss and tone.\u003c\/li\u003e\n  \u003cli\u003eLightweight moisturizers avoid stripping or dulling color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to damp hair before styling to control frizz and speed drying, or smooth a tiny drop over dry hair as a finishing polish. Start sparingly — a little goes a long way — and concentrate on mid-lengths to ends where frizz is most visible.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 1–2 drops for fine hair, more for thick or coarse textures.\u003c\/li\u003e\n  \u003cli\u003eWork through with fingers or a comb for even distribution.\u003c\/li\u003e\n  \u003cli\u003eReapply lightly to dry ends to refresh shine between washes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Coconut Water Shine Serum is made for anyone craving frizz control, added shine, and easier styling—suitable for straight, wavy, curly, or coily textures. It’s particularly helpful for people with color-treated hair seeking a lightweight, clean-beauty option that tames flyaways and enhances gloss without heavy buildup.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Cyclopentasiloxane Cyclohexasiloxane Dimethiconol Phenyl Trimethicone Fragrance (Parfum) Cocos Nucifera (Coconut) Oil* Simmondsia Chinensis (Jojoba) Seed Oil* Sclerocarya Birrea (Marula) Seed Oil* Persea Gratissima (Avocado) Oil* Rosa Canina (Rosehip) Fruit Oil* Hippophae Rhamnoides (Sea Buckthorn) Oil* Olea Europaea (Olive) Fruit Oil* Dimethicone Crosspolymer Benzyl Benzoate Coumarin Geraniol Hexyl Cinnamal Hydroxycitronellal Limonene Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on wet and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to damp hair before styling for control and faster drying, or smooth a tiny amount on dry hair to refine shine and tame flyaways.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is paraben-, sulfate-, and gluten-free and designed to be gentle on colored hair while enhancing gloss.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345175089539,"sku":"B07XH49CTQ","price":30.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-packaging-coconut-water-shine-serum.jpg?v=1782605710"},{"product_id":"aluram-coconut-water-leave-in-conditioner-8-fl-oz-lightweight-hydration-detangler","title":"ALURAM Coconut Water Leave-In Conditioner 8 fl oz — Lightweight Hydration \u0026 Detangler","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Leave-In Conditioner is a lightweight spray that instantly detangles, hydrates, and smooths hair for easier styling and healthier-looking strands.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis leave-in conditioning spray blends coconut water with quinoa and nettle extracts to provide immediate moisture and longer-term resilience without weighing hair down. Formulated for all hair types, including color-treated hair, the 8 fl oz bottle delivers daily lightweight hydration and slip so you can comb, style, and finish with less breakage and more manageability. The formula focuses on clean-beauty principles and sustainable sourcing, giving a practical everyday product with mindful credentials.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this spray restore moisture without feeling heavy?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses coconut water as a hydrating base that absorbs quickly, delivering moisture to the hair shaft without leaving a greasy residue. Lightweight conditioning agents provide slip so strands move freely, while quinoa and nettle help support elasticity and reduce tangling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water for fast-absorbing hydration\u003c\/li\u003e\n  \u003cli\u003eLow-weight conditioning agents prevent buildup\u003c\/li\u003e\n  \u003cli\u003eQuinoa extract helps fortify the hair fiber\u003c\/li\u003e\n  \u003cli\u003eNettle extract supports overall hair resilience\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help detangle and speed up styling?\u003c\/h3\u003e\n\u003cp\u003eYes — the leave-in spray adds immediate slip to wet or dry hair, making combing and heat styling quicker and gentler on delicate strands. Use it after towel-drying to reduce snarls or as a finishing mist to smooth flyaways.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSpray-on application targets knots before brushing\u003c\/li\u003e\n  \u003cli\u003eWorks on wet or dry hair for versatile use\u003c\/li\u003e\n  \u003cli\u003eMakes blow-drying and brushing smoother and faster\u003c\/li\u003e\n  \u003cli\u003eLight formula avoids dragging down styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this suitable for color-treated and all hair types?\u003c\/h3\u003e\n\u003cp\u003eALURAM Coconut Water Leave-In is designed to be gentle enough for color-treated hair while effective on curly, straight, fine, and coarse textures. The non-greasy hydration and strengthening botanicals help maintain vibrancy and manageability across hair types.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated hair when used as directed\u003c\/li\u003e\n  \u003cli\u003eEffective on fine hair without weighing it down\u003c\/li\u003e\n  \u003cli\u003eProvides slip and definition for waves and curls\u003c\/li\u003e\n  \u003cli\u003eSupports thicker hair with added elasticity benefits\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect with regular use?\u003c\/h3\u003e\n\u003cp\u003eRegular application helps hair feel softer, easier to detangle, and more resilient during styling. While it provides immediate tactile benefits, the quinoa and nettle extracts contribute to improved strand strength over time when incorporated into a consistent routine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInstantly softer, easier-to-comb hair\u003c\/li\u003e\n  \u003cli\u003eReduced breakage during styling and brushing\u003c\/li\u003e\n  \u003cli\u003eImproved manageability on repeat use\u003c\/li\u003e\n  \u003cli\u003eLightweight finish that keeps styles bouncy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This leave-in conditioner is ideal for anyone seeking quick hydration and easier styling—people with dry or brittle hair, busy routines that value a fast detangling step, color-treated clients wanting gentle moisture, and anyone preferring clean-beauty formulations. Use it daily on damp hair, or mist lightly on dry hair for touch-ups and frizz control.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Stearyl Alcohol Cocos Nucifera (Coconut) Oil* Lactobacillus\/Quinoa Ferment Extract Filtrate Pongamia Glabra (Karanja) Seed Oil* Sclerocarya Birrea (Marula) Seed Oil* Nigella Sativa (Black Cumin) Seed Oil* Moringa Oleifera Seed Oil* Helianthus Annuus (Sunflower) Seed Oil* Urtica Dioica (Nettle) Extract* Biotin Phospholipids C15-23 Alkane C13-14 Alkane PPG-3 Caprylyl Ether Phenoxyethanol Propanediol Fragrance (Parfum) Butylene Glycol Glycerin Behentrimonium Chloride Polyquaternium-37 Ethylhexylglycerin Dicaprylyl Carbonate Lauryl Glucoside Citric Acid Tocopheryl Acetate Benzophenone-1 Trisodium Ethylenediamine Disuccinate Cetrimonium Chloride Maltodextrin Alpha-Isomethyl Ionone Hydroxycitronellal Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use ALURAM Coconut Water Leave-In Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Spray on towel-dried hair or mist lightly on dry hair; comb through and style. Use daily as needed for hydration and detangling.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The lightweight formula is suitable for color-treated hair and helps with manageability without stripping color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345175155075,"sku":"B07XH494VC","price":30.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle.jpg?v=1782605714"},{"product_id":"aluram-finishing-spray-long-lasting-hold-humidity-resistance-10-fl-oz-vegan-oil-blend","title":"ALURAM Finishing Spray, Long-Lasting Hold \u0026 Humidity Resistance — 10 fl oz, Vegan Oil Blend","description":"\u003cp\u003e\u003cstrong\u003eALURAM Finishing Spray is a lightweight hairspray that locks styles in place with buildable hold and humidity resistance while nourishing hair with botanical oils.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for everyday styling, this finishing spray combines flexible, long-lasting hold with protective benefits so your look stays intact without feeling stiff. It blends UV defense and a trio of conditioning oils—Marula, Moringa, and Coconut—into a vegan, sulfate- and paraben-free formula that works on all hair types. The result is a touchable finish that controls frizz, preserves color vibrancy, and stands up to moisture in the air.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this spray handle humidity and frizz?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula is engineered to resist moisture in the atmosphere to minimize frizz and maintain shape throughout the day. It creates a shield that reduces the hair’s reaction to humidity without leaving a sticky residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAll-day humidity resistance to keep styles smooth\u003c\/li\u003e\n  \u003cli\u003eControls frizz without weighing hair down\u003c\/li\u003e\n  \u003cli\u003eNon-stiff finish that stays touchable\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I control the level of hold for different styles?\u003c\/h3\u003e\n\n\u003cp\u003eYes — the spray is buildable, so you can start with a light mist for natural movement or add layers for firmer hold on more structured looks. Each application blends with previous layers without flaking, allowing precise control for both casual and formal styles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight mist for flexible, wind-swept looks\u003c\/li\u003e\n  \u003cli\u003eAdditional layers for increased firmness\u003c\/li\u003e\n  \u003cli\u003eWorks well on updos, curls, and everyday styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat protective and nourishing benefits does it offer?\u003c\/h3\u003e\n\n\u003cp\u003eBeyond hold, the spray includes UV protection and a nourishing oil blend to help preserve color and add hydration. The Marula, Moringa, and Coconut oils strengthen and smooth strands while the UV shield helps reduce sun-related dulling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUV protection to support color vibrancy\u003c\/li\u003e\n  \u003cli\u003eMarula, Moringa, Coconut oils for hydration and shine\u003c\/li\u003e\n  \u003cli\u003eFree from sulfates, parabens, and gluten; vegan and cruelty-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use ALURAM Finishing Spray for best results?\u003c\/h3\u003e\n\n\u003cp\u003eSpray from about 8–12 inches away to set your style evenly and avoid buildup. Use a light layer for daily wear or apply additional fine mists for special occasions; brush or style between layers only if seeking extra texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHold can 8–12 inches from hair for even distribution\u003c\/li\u003e\n  \u003cli\u003eApply light layer first, build as needed for stronger hold\u003c\/li\u003e\n  \u003cli\u003eSuitable for use on dry, styled hair as a finishing step\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Finishing Spray is ideal for anyone who wants dependable, flexible hold plus protective and conditioning benefits—people with color-treated or natural hair, those in humid climates, and anyone seeking a vegan, ethically made styling product. It’s suitable for fine to thick textures and works equally well for everyday touch-ups or finishing polished looks.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Hydrofluorocarbon 152A Alcohol Denat. Octylacrylamide\/Acrylates\/Butylaminoethyl Methacrylate Copolymer Cocos Nucifera (Coconut) Oil* Sclerocarya Birrea (Marula) Seed Oil* Urtica Dioica (Nettle) Extract* Helianthus Annuus (Sunflower) Seed Oil* Spirulina Platensis (Algae) Extract* Persea Gratissima (Avocado) Oil* Citrullus Lanatus (Watermelon) Seed Oil Moringa Oleifera Seed Oil* Aminomethyl Propanol Polyquaternium-59 Propylene Glycol Butylene Glycol Triethyl Citrate Tocopheryl Acetate Panthenol Isohexadecane Cyclopentasiloxane Fragrance (Parfum) Limonene Citronellol *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Finishing Spray safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula includes UV protection and is free of sulfates and parabens, formulated to help preserve color vibrancy without harsh ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this spray leave hair feeling stiff or sticky?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. It offers a touchable, buildable hold that avoids stiffness and flaking while controlling frizz.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345175318915,"sku":"B07XH4N7B6","price":34.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-finishing-spray-front-packaging.jpg?v=1782605709"},{"product_id":"aluram-curl-shampoo-for-curly-hair-clarifying-coconut-water-12-fl-oz-lightweight-hydrating-cleanser","title":"ALURAM Curl Shampoo for Curly Hair — Clarifying Coconut Water, 12 fl oz, Lightweight Hydrating Cleanser","description":"\u003cstrong\u003eALURAM Curl Shampoo is a lightweight, coconut-water clarifying cleanser that removes buildup while hydrating and defining curly hair without weighing it down.\u003c\/strong\u003e\n\n\u003cp\u003eThis formula was created to refresh coils and waves by combining gentle clarifying action with moisture-rich botanicals. Instead of stripping curls, it lifts product residue and environmental grime while reintroducing slip and shine through natural oils. The result is softer, more defined curls that are easier to detangle and style after rinsing.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo clean without drying out my curls?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo uses a clarifying yet mild base paired with coconut water to maintain hydration during cleansing. Coconut water delivers lightweight moisture and electrolytes that help the hair retain softness as impurities are removed. It cleans efficiently but avoids harsh sulfates that can leave curls brittle.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle clarifying surfactants remove buildup without overstripping\u003c\/li\u003e\n  \u003cli\u003eCoconut water restores lightweight hydration and balance\u003c\/li\u003e\n  \u003cli\u003eSulfate-free formula suited for repeated use on curly textures\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients help define and smooth my curls?\u003c\/h3\u003e\n\u003cp\u003eThe blend features prickly pear and coconut oil to supply nutrients and manageability. Prickly pear is known for delivering antioxidants and moisture to the hair shaft, while coconut oil adds shine and reduces friction for easier detangling. Together they enhance curl formation and minimize frizz for a polished look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePrickly pear provides nourishing moisture and antioxidant support\u003c\/li\u003e\n  \u003cli\u003eCoconut oil improves shine and reduces tangles\u003c\/li\u003e\n  \u003cli\u003eFormulation targets medium to coarse curl patterns for visible definition\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work for my frizzy, thick curls during humid weather?\u003c\/h3\u003e\n\u003cp\u003eYes—its smoothing agents and hydrating actives help control frizz by sealing the cuticle and improving curl cohesion. The shampoo reduces surface roughness that contributes to frizz, making styling and product layering more effective even in humidity. Regular use helps maintain a more manageable texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCuticle-smoothing components reduce moisture-driven frizz\u003c\/li\u003e\n  \u003cli\u003eHydration balance prevents over-absorption in humid climates\u003c\/li\u003e\n  \u003cli\u003eDesigned for medium to coarse curls that need extra frizz control\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this a cruelty-free and clean beauty option?\u003c\/h3\u003e\n\u003cp\u003eALURAM Curl Shampoo is formulated with conscious ingredients to align with clean-beauty preferences. It is vegan and omits sulfates, parabens, and gluten, reducing common irritants while supporting ethical standards. The brand emphasizes responsible sourcing and cruelty-free testing practices.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVegan, cruelty-free formulation for ethical consumers\u003c\/li\u003e\n  \u003cli\u003eFree from sulfates, parabens, and gluten\u003c\/li\u003e\n  \u003cli\u003eEco-conscious packaging and ingredient choices where possible\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: ALURAM Curl Shampoo is ideal for people with medium to coarse curly hair who want a clarifying wash that still preserves moisture and curl shape. It suits those who frequently style or use leave-in products and need a shampoo that removes buildup without sacrificing softness or shine. If you prefer clean, vegan formulas that reduce frizz and enhance curl definition, this 12 fl oz bottle is designed to fit into your regular curly-hair care routine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eFeatures:\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCurl-enhancing hydration: Coconut water hydrates and boosts curl definition without weighing hair down.\u003c\/li\u003e\n  \u003cli\u003eNutrient-rich formula: Infused with prickly pear and coconut oil for added moisture and glossy finish.\u003c\/li\u003e\n  \u003cli\u003eFrizz reduction: Smooths and detangles for more manageable, frizz-free curls.\u003c\/li\u003e\n  \u003cli\u003eEco-conscious beauty: Vegan, sulfate-, paraben-, and gluten-free, and cruelty-free.\u003c\/li\u003e\n  \u003cli\u003eFor medium to coarse hair: Formulated specifically to restore smoothness and shine to textured curls.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Sodium Lauroyl Methyl Isethionate Glycerin Disodium Laureth Sulfosuccinate Cocamidopropyl Hydroxysultaine Fragrance (Parfum) Cocamidopropyl Betaine Sodium Cocoyl Isethionate Sclerocarya Birrea (Marula) Seed Oil* Opuntia Tuna (Prickly Pear) Fruit Extract Cocos Nucifera (Coconut) Oil* Olea Europaea (Olive) Fruit Oil* Butyrospermum Parkii (Shea) Butter* Helianthus Annuus (Sunflower) Seed Oil* Urtica Dioica (Nettle) Extract* Phenoxyethanol Sodium Methyl Oleoyl Taurate PEG-150 Pentaerythrityl Tetrastearate PPG-3 Caprylyl Ether Guar Hydroxypropyltrimonium Chloride Magnesium Sulfate Ethylhexylglycerin Citric Acid Tetrasodium Glutamate Diacetate Maltodextrin Benzyl Salicylate Coumarin *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every wash?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated to clarify without sulfates, so many with curly hair can use it regularly depending on styling product use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this make my hair greasy because of coconut oil?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. Coconut oil is balanced with lightweight coconut water to add shine without heavy residue on medium to coarse curls.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345199141251,"sku":"B09V979Q2R","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-curl-shampoo-front-bottle.jpg?v=1782607049"},{"product_id":"aluram-curl-cream-for-wavy-to-coily-hair-6-fl-oz-defines-curls-hydrates-with-coconut-water","title":"ALURAM Curl Cream for Wavy to Coily Hair, 6 fl oz — Defines Curls \u0026 Hydrates with Coconut Water","description":"\u003cp\u003e\u003cstrong\u003eALURAM Curl Cream defines and enhances natural curls while hydrating, softening, and providing a medium, non-greasy hold.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eALURAM Curl Cream is a lightweight styling treatment formulated with coconut water to boost moisture and bring out natural curl pattern, bounce, and shine. Designed for textured hair, it balances definition and softness so curls look polished without feeling stiff. Use it on damp hair to shape and control frizz while keeping movement and touchability.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cream define curls without weighing them down?\u003c\/h3\u003e\n\u003cp\u003eThe formula combines light conditioning agents and a medium-hold base that enhance curl structure without leaving residue. It supports curl clumps and separation so strands spring back into shape, yet remains touch-friendly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium, non-stiff hold to maintain shape through the day\u003c\/li\u003e\n  \u003cli\u003eLightweight emollients that avoid greasiness\u003c\/li\u003e\n  \u003cli\u003eLeaves hair soft and manageable, not crunchy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it actually hydrate dry or frizz-prone hair?\u003c\/h3\u003e\n\u003cp\u003eYes—this cream uses coconut water and humectant-rich ingredients to attract and retain moisture in the hair fiber, which helps reduce frizz and improve sheen. The hydration supports smoother cuticles, so curls look healthier with less flyaway.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water infusion for lightweight moisture\u003c\/li\u003e\n  \u003cli\u003eHelps prevent dryness that contributes to frizz\u003c\/li\u003e\n  \u003cli\u003eImproves overall curl softness and touchability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply ALURAM Curl Cream for best results?\u003c\/h3\u003e\n\u003cp\u003eWork a small amount through clean, damp hair from mid-lengths to ends, then scrunch or finger-coil to encourage curl formation. Air dry or diffuse on low heat; add a bit more product to areas needing extra control.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to damp hair for even distribution\u003c\/li\u003e\n  \u003cli\u003eScrunch or style with fingers to enhance pattern\u003c\/li\u003e\n  \u003cli\u003eLayer with a light gel for longer-lasting definition if desired\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan this product be used on different curl types?\u003c\/h3\u003e\n\u003cp\u003eFormulated to suit a range of curly and wavy textures, ALURAM Curl Cream adapts to looser waves and tighter coils by providing moisture and manageable hold without altering natural texture. Quantity and styling technique can be adjusted to match porosity and curl density.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorks for waves, curls, and coils with adaptable hold\u003c\/li\u003e\n  \u003cli\u003eEasier to customize: less product for finer hair, more for dense textures\u003c\/li\u003e\n  \u003cli\u003eSupports layered routines with leave-ins or light oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Curl Cream is made for people with wavy to coily hair who want clearer curl definition, improved hydration, and reduced frizz without sacrificing softness. It’s ideal for those seeking a lightweight, everyday curl styler that keeps hair touchable and full of movement, whether you prefer air drying or diffusing.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCurl Definition: Provides definition and control for curly hair, enhancing natural curl patterns.\u003c\/li\u003e\n  \u003cli\u003eHydrating Formula: Infused with coconut water to deeply hydrate and nourish curls, preventing dryness and frizz.\u003c\/li\u003e\n  \u003cli\u003eSmooth \u0026amp; Soft: Leaves curls feeling smooth, soft, and touchable, promoting manageability and bounce.\u003c\/li\u003e\n  \u003cli\u003eFrizz Control: Helps tame frizz and flyaways, creating a sleek and polished look for curly hair.\u003c\/li\u003e\n  \u003cli\u003eLightweight \u0026amp; Non-Greasy: Formulated to be lightweight and non-greasy, allowing curls to retain their natural movement and texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Glycerin Cetearyl Alcohol Cocos Nucifera (Coconut) Oil Butyrospermum Parkii (Shea) Butter Opuntia Tuna (Prickly Pear) Fruit Extract Helianthus Annuus (Sunflower) Seed Oil Sclerocarya Birrea (Marula) Seed Oil* Spirulina Platensis Extract* Persea Gratissima (Avocado) Oil* Biotin Phospholipids Polysorbate 60 Steareth-20 Polyquaternium-37 Polyquaternium-4 Dicaprylyl Carbonate Fragrance (Parfum) Ceteareth-25 PEG-150 Stearate Oleth-10 Sorbitan Stearate Ethylhexylglycerin Lauryl Glucoside Citric Acid Leuconostoc\/Radish Root Ferment Filtrate Phenoxyethanol Maltodextrin Coumarin Amyl Cinnamal Benzyl Benzoate Hexyl Cinnamal Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use per application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea- to dime-sized amount for short hair, a nickel- to quarter-sized amount for medium to long hair; adjust as needed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on dry hair to refresh curls?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, a small amount can refresh and reduce frizz on dry hair, especially when lightly misted with water first.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345199174019,"sku":"B09V9M5Y8Q","price":30.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-curl-cream-front-packaging.jpg?v=1782607049"},{"product_id":"aluram-curl-foam-lightweight-mousse-for-defined-nourished-curls-7-fl-oz-coconut-water-hydration-flexible-hold","title":"ALURAM Curl Foam Lightweight Mousse for Defined, Nourished Curls — 7 fl oz, Coconut Water Hydration \u0026 Flexible Hold","description":"\u003cp\u003e\u003cstrong\u003eALURAM Curl Foam is a lightweight styling mousse that defines and nourishes curls while adding volume, controlling frizz, and keeping hair soft and flexible.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for curly and wavy hair, this 7 fl oz foam blends conditioning ingredients with a flexible hold to enhance natural texture without stiffness. Enriched with coconut water, it hydrates strands and helps maintain curl shape from root to tip. The formula aims to create separation, lift, and touchable softness so curls look lively rather than weighed down.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this foam shape curls without making them crunchy?\u003c\/h3\u003e\n\u003cp\u003eThe ALURAM Curl Foam uses a lightweight base and a flexible-hold system that supports curl structure while leaving movement intact. It controls frizz and sets curls without the firm, glassy finish typical of heavy gels. You’ll notice defined coils that still respond to touch and styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFlexible hold for lasting definition without stiffness\u003c\/li\u003e\n  \u003cli\u003eLight texture avoids product buildup and residue\u003c\/li\u003e\n  \u003cli\u003eMaintains natural curl bounce and separation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it add volume to fine or limp curls?\u003c\/h3\u003e\n\u003cp\u003eYes — the foam lifts at the roots and provides body through the hair shaft to enhance volume on thinner curls and waves. Because it’s not heavy or oily, it’s especially good for fine hair that needs oomph without being weighed down. Use sparingly at the roots for noticeable lift.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRoot lift properties boost overall hair volume\u003c\/li\u003e\n  \u003cli\u003eLightweight formula keeps strands buoyant\u003c\/li\u003e\n  \u003cli\u003eWorks well on both fine waves and tighter textures\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat hydration and nourishment can I expect from the formula?\u003c\/h3\u003e\n\u003cp\u003eALURAM Curl Foam includes coconut water to deliver hydration and replenish moisture to curls, helping them look healthier and less frizzy. Hydration aids elasticity, which supports curl formation and reduces breakage caused by dryness. The result is softer, shinier strands without heavy oils.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water for lightweight moisture and revitalization\u003c\/li\u003e\n  \u003cli\u003eHelps reduce dryness-related frizz and brittleness\u003c\/li\u003e\n  \u003cli\u003eLeaves hair feeling conditioned, not greasy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this foam for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to damp, towel-dried hair for optimal distribution. Dispense a golf-ball–sized amount (adjust for length and thickness), scrunch through mid-lengths to ends, then diffuse or air-dry. For more volume, focus product at the roots and lift sections while drying.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWork into damp hair and scrunch to form curls\u003c\/li\u003e\n  \u003cli\u003eDiffuse on low heat or air-dry for natural texture\u003c\/li\u003e\n  \u003cli\u003eLayer with a light oil when extra frizz control is needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Curl Foam suits anyone with wavy to curly hair who wants defined, touchable curls with added lift and hydration — particularly those with fine or medium thickness hair seeking volume without heaviness. It’s ideal for users who prefer a natural, flexible finish over rigid hold and for anyone looking to enhance their curl pattern while keeping hair soft and manageable.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Cocamidopropyl Hydroxysultaine PEG-40 Hydrogenated Castor Oil Polyquaternium-4 VP\/VA Copolymer Polyquaternium-10 Polysorbate 20 Opuntia Tuna (Prickly Pear) Fruit Extract Helianthus Annuus (Sunflower) Seed Oil Simmondsia Chinensis (Jojoba) Seed Oil* Sclerocarya Birrea (Marula) Seed Oil* Ricinus Communis (Castor) Seed Oil* Persea Gratissima (Avocado) Oil* Polyquaternium-11 Polyquaternium-70 Dipropylene Glycol Phenoxyethanol Caprylyl Glycol Fragrance (Parfum) Citric Acid PG-Hydroxyethylcellulose Cocodimonium Chloride Trisodium Ethylenediamine Disuccinate Maltodextrin Benzyl Salicylate Coumarin Limonene Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Curl Foam good for fine curly hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its lightweight formula adds lift and definition to fine curls without weighing them down.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on damp and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best on damp, towel-dried hair for shaping; can be used sparingly on dry hair to refresh curls.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345199206787,"sku":"B09V98D8PJ","price":30.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-curl-foam-front-packaging.jpg?v=1782607050"},{"product_id":"aluram-volumizing-shampoo-12-fl-oz-lightweight-sulfate-free-cleanser-for-body-fullness","title":"ALURAM Volumizing Shampoo 12 fl oz — Lightweight, Sulfate-Free Cleanser for Body \u0026 Fullness","description":"\u003cp\u003e\u003cstrong\u003eALURAM Volumizing Shampoo is a lightweight, non-drying cleanser that adds visible body, movement and lasting fullness to fine hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis sulfate-free, vegan shampoo uses coconut water and botanical extracts to lift hair at the roots while keeping strands soft and manageable. It creates a rich lather that removes buildup without stripping natural oils, leaving hair with more structure and an airy, bouncy finish. Formulated to be gentle yet effective, it works across hair types while especially benefiting fine or limp hair that needs volume without weight.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo create lift without making hair feel heavy?\u003c\/h3\u003e\n\u003cp\u003eThe formula relies on lightweight botanicals and a water-based volumizing complex rather than heavy oils or silicones. Coconut water provides hydration and uplift; rice protein and rose extract support strand strength so hair holds shape better. The absence of sulfates and parabens keeps the cleansing action gentle, avoiding dryness that can flatten fine hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water for hydration and airy volume\u003c\/li\u003e\n  \u003cli\u003eRice protein to add body and improve strand resilience\u003c\/li\u003e\n  \u003cli\u003eSulfate- and paraben-free surfactants for gentle cleansing\u003c\/li\u003e\n  \u003cli\u003eWeightless foaming texture that rinses clean\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work for different hair types and styling routines?\u003c\/h3\u003e\n\u003cp\u003eYes — while optimized for fine hair, the shampoo is suitable for straight, wavy, curly and color-treated hair because it focuses on gentle cleansing and lift rather than heavy conditioning. It primes hair for styling by improving texture and manageability so blow-drying or volumizing products perform better. Use it as the first step in any routine that aims for fuller, more resilient hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated hair due to gentle formulation\u003c\/li\u003e\n  \u003cli\u003ePrepares hair for heat styling or air-dry finishes\u003c\/li\u003e\n  \u003cli\u003eWorks with other ALURAM styling products for enhanced results\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily or routine use depending on oiliness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat clean-beauty standards does ALURAM Volumizing Shampoo meet?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo follows a clear clean-beauty approach: it is vegan, cruelty-free, and free from sulfates and parabens. Ingredients are chosen to balance efficacy with sustainability, relying on botanical extracts rather than harsh chemical additives. Packaging and ingredient transparency support conscious purchasing without sacrificing performance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVegan formulation — no animal-derived ingredients\u003c\/li\u003e\n  \u003cli\u003eCruelty-free — not tested on animals\u003c\/li\u003e\n  \u003cli\u003eSulfate- and paraben-free for gentler care\u003c\/li\u003e\n  \u003cli\u003eBotanical enrichment for natural support and feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best volumizing results?\u003c\/h3\u003e\n\u003cp\u003eWet hair thoroughly, apply a quarter-sized amount (adjust for length), and massage into scalp to activate the lather and lift roots. Rinse and repeat if needed, then follow with a lightweight conditioner concentrated on ends. For maximum volume, blow-dry with your head upside down or use a round brush to direct lift at the roots.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMassage into scalp to boost root lift\u003c\/li\u003e\n  \u003cli\u003eRinse well; repeat for extra buildup removal\u003c\/li\u003e\n  \u003cli\u003ePair with a lightweight conditioner on mid-lengths and ends\u003c\/li\u003e\n  \u003cli\u003eStyle wet with heat or air-dry for added fullness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Volumizing Shampoo is ideal for people with fine, limp or thin-looking hair who want natural-looking body without product buildup. It also suits anyone seeking a gentle, plant-enriched daily cleanser that prioritizes lift and movement over heavy conditioning. If you want fuller hair that still feels soft, lightweight and manageable, this formula is designed for you.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Cocamidopropyl Hydroxysultaine Glycerin Rosa Damascena (Rose) Flower Extract Spirulina Platensis (Algae) Extract* Hydrolyzed Rice Protein Sclerocarya Birrea (Marula) Seed Oil* Camellia Oleifera Leaf Extract Helianthus Annuus (Sunflower) Seed Oil* Citrullus Lanatus (Watermelon) Seed Oil Moringa Oleifera Seed Oil Dipropylene Glycol Polyquaternium-70 Cocamidopropyl Betaine Sodium Cocoyl Isethionate Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Trisodium Ethylenediamine Disuccinate Ethylhexylglycerin Citric Acid Maltodextrin Benzyl Salicylate Limonene *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Volumizing Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its sulfate-free, gentle formulation is safe for color-treated hair while helping add lift and volume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed; most users shampoo every other day to daily depending on oil level and styling preferences.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345212117379,"sku":"B0C4BG1JPL","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle_ebd8e758-2626-4c4b-9c1c-5c47f2eeb7e7.jpg?v=1782607903"},{"product_id":"aluram-golden-glow-body-lotion-18-fl-oz-lightweight-moisturizer-with-squalane-watermelon-seed-oil-buildable-sunless-tint-for","title":"ALURAM Golden Glow Body Lotion — 18 fl oz lightweight moisturizer with squalane \u0026 watermelon seed oil, buildable sunless tint for","description":"\u003cp\u003e\u003cstrong\u003eALURAM Golden Glow Body Lotion is a lightweight, buildable moisturizing lotion with squalane, watermelon seed oil, and a subtle natural sunless tanner that creates a radiant, golden tone while hydrating skin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eCombining clean-beauty ingredients with a tinting agent, this 18 fl oz body lotion is designed to replace your everyday moisturizer while gradually imparting a sun-kissed color. The formula emphasizes hydration and skin feel—using squalane for softness and watermelon seed oil for conditioning—while a pinch of natural self-tanner provides a streak-free, buildable glow. It’s meant for daily use, layering until you reach your desired shade and rinsing or exfoliating to fade the tint.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see a glow after applying ALURAM Golden Glow?\u003c\/h3\u003e\n\u003cp\u003eMost users notice a faint warmening of tone after the first application, with a more pronounced, even color developing across several consecutive days. The effect is gradual so you can control depth by increasing frequency, without the intensity of a single high-dose sunless tanner.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInitial subtle tint after one use\u003c\/li\u003e\n  \u003cli\u003eBuildable results over 3–7 daily applications\u003c\/li\u003e\n  \u003cli\u003eEven, streak-free finish when blended thoroughly\u003c\/li\u003e\n  \u003cli\u003eColor fades with exfoliation or when discontinued\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this lotion moisturize dry skin like a cream or body butter?\u003c\/h3\u003e\n\u003cp\u003eAlthough the texture is lightweight like a daily lotion, the combination of squalane and watermelon seed oil provides deep-feel hydration similar to richer products. It absorbs easily without heavy residue, leaving skin soft and supple while the tinted element locks in moisture visually.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSqualane for skin softness and improved texture\u003c\/li\u003e\n  \u003cli\u003eWatermelon seed oil to nourish without greasiness\u003c\/li\u003e\n  \u003cli\u003eHydrating feel comparable to a body butter, but lighter\u003c\/li\u003e\n  \u003cli\u003eNon-greasy finish suitable for daytime wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply it to avoid streaks and achieve an even result?\u003c\/h3\u003e\n\u003cp\u003eApply to clean, dry skin and blend thoroughly using circular motions or a mitt for larger areas. Focus on drier zones like elbows and knees with lighter pressure to avoid buildup, and wash hands after application to prevent color transfer.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse daily until desired color depth is reached\u003c\/li\u003e\n  \u003cli\u003eBlend evenly, paying attention to joints and wrists\u003c\/li\u003e\n  \u003cli\u003eConsider a mitt for full-body application\u003c\/li\u003e\n  \u003cli\u003eFade by exfoliating or stopping use for gradual removal\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable under makeup or for everyday routines?\u003c\/h3\u003e\n\u003cp\u003eYes—its fast-absorbing, non-oily texture makes it compatible with everyday grooming habits and layering under lightweight clothing. The subtle tint won’t interfere with typical body makeup or perfume and can be incorporated into morning or evening skincare rituals.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAbsorbs quickly for dressing soon after application\u003c\/li\u003e\n  \u003cli\u003eWorks well in morning or evening routines\u003c\/li\u003e\n  \u003cli\u003ePairs with fragrance and other body products\u003c\/li\u003e\n  \u003cli\u003e18 fl oz size is convenient for regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM Golden Glow Body Lotion is best for anyone seeking a clean-beauty daily moisturizer that also builds a natural-looking, sunless tan. It suits people who want easy, controlled color without heavy formulations—ideal for those with normal to dry skin who prefer subtle, customizable radiance and a non-greasy finish. Avoid if you need an instant, dramatic self-tanning result; this product is formulated for gradual, manageable tinting as part of a regular care routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eCoconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit Extract), Propylene Glycol, Cocos Nucifera (Coconut) Oil, Cetearyl Alcohol, Isopropyl Myristate, Ceteareth-25, Glycerin, Dihydroxyacetone, Sorbitan Stearate, Citrullus Lanatus (Watermelon) Seed Oil, Squalane, Punica Granatum (Pomegranate) Seed Oil*, Sclerocarya Birrea (Marula) Seed Oil*, Ricinus Communis (Castor) Seed Oil*, Cannabis Sativa (Hemp) Seed Oil, Sodium Acrylate\/Sodium Acryloyldimethyl Taurate Copolymer, Fragrance (Parfum), Phenoxyethanol, Caprylyl Glycol, Dimethicone, Cetyl Alcohol, Sodium Gluconate, Citric Acid, Tocopheryl Acetate, Amyl Cinnamal, Benzyl Benzoate, Citral, Coumarin, Hexyl Cinnamal, Linalool, Geraniol *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the tint last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The tint builds with daily use and fades gradually when you stop or exfoliate; expect several days of color depending on frequency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated for general use with gentle ingredients, but patch test first—avoid if you have known sensitivities to tanning agents.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345223422339,"sku":"B0CTMBB8CJ","price":30.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-golden-glow-front-bottle.jpg?v=1782608565"},{"product_id":"aluram-high-hold-finishing-spray-10-fl-oz-all-day-humidity-resistant-hold-with-raspberry-acai-oils-quick-dry-shine","title":"ALURAM High Hold Finishing Spray 10 fl oz — All-Day Humidity-Resistant Hold with Raspberry \u0026 Acai Oils, Quick-Dry Shine","description":"\u003cp\u003e\u003cstrong\u003eALURAM High Hold Finishing Spray is a weightless, salon-grade hairspray that locks styles in place, resists humidity, and adds shine using raspberry and acai oils.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhether you’re finishing an updo, setting curls, or building long-lasting volume, this finishing spray delivers a strong yet flexible hold without stiffness or flakes. Formulated for professional use and everyday styling, it helps control frizz and flyaways while infusing hair with plant-derived oils for a healthier-looking finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this spray keep styles intact on humid days?\u003c\/h3\u003e\n\u003cp\u003eThe formula creates a protective layer that reduces moisture penetration and fights frizz, maintaining shape and smoothness even in damp conditions. It dries quickly so styles don’t slump and the finish stays touchable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHumidity-resistant polymers lock hair structure against moisture.\u003c\/li\u003e\n  \u003cli\u003eQuick-dry technology prevents tackiness and keeps volume.\u003c\/li\u003e\n  \u003cli\u003eFrizz control smooths flyaways for a polished look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of hold and finish can I expect?\u003c\/h3\u003e\n\u003cp\u003eYou’ll get a strong, salon-ready hold that still feels flexible to the touch, with high shine and lift. The spray provides memory for updos and curl sets while remaining brushable when you want to restyle.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMaximum volume without crunchy buildup.\u003c\/li\u003e\n  \u003cli\u003eFlake-free, weightless texture for comfortable wear.\u003c\/li\u003e\n  \u003cli\u003eShine-enhancing formula for glossy, finished hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do raspberry and acai oils benefit my hair?\u003c\/h3\u003e\n\u003cp\u003eRaspberry and acai oils add nutrient-rich plant actives that help strengthen strands and improve overall appearance. They support a smooth, healthy-looking surface so styles maintain a frizz-free shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAntioxidant-rich oils help smooth cuticles for reduced frizz.\u003c\/li\u003e\n  \u003cli\u003eLightweight nutrients add shine without weighing hair down.\u003c\/li\u003e\n  \u003cli\u003eHelps hair look healthier after styling and throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this finishing spray for best results?\u003c\/h3\u003e\n\u003cp\u003eShake well and hold the can 8–12 inches from dry hair, misting evenly over finished styles to set shape and add shine. Reapply lightly for extra hold or to tame flyaways; brushes or fingers can restyle without heavy residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFor updos and curls: spray after shaping to lock memory and volume.\u003c\/li\u003e\n  \u003cli\u003eFor all-day control: use a light layer to avoid buildup and keep movement.\u003c\/li\u003e\n  \u003cli\u003eFor root lift: spray at the roots and lift with fingers or a comb for added volume.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM High Hold Finishing Spray suits anyone seeking strong, reliable hold with a salon finish—especially those with frizz-prone or humidity-sensitive hair, stylists finishing client looks, and people who want long-lasting volume without stiffness. It’s ideal for everyday styling, special-event updos, and maintaining curl definition while keeping hair touchable and glossy.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFeatures: Humidity resistant, long-lasting hold and shine, raspberry \u0026amp; acai oils, volume \u0026amp; memory, weightless, flake-free.\u003c\/li\u003e\n  \u003cli\u003eSize: 10 fl oz convenient spray can for salon or home use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Hydrofluorocarbon 152A Alcohol Denat. Isobutane VA\/Crotonates\/Vinyl Neodecanoate Copolymer Octylacrylamide\/Acrylates\/Butylaminoethyl Methacrylate Copolymer Aminomethyl Propanol Triethyl Citrate C12-15 Alkyl Benzoate Panthenol Polyquaternium-59 Butylene Glycol Sclerocarya Birrea Seed Oil* Cocos Nucifera (Coconut) Oil Rubus Idaeus (Raspberry) Seed Oil Euterpe Oleracea Fruit Oil* Helianthus Annuus (Sunflower) Seed Oil Pongamia Glabra Seed Oil* Rosa Canina Fruit Oil* Propylene Glycol Fragrance (Parfum) *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this finishing spray suitable for all hair types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it works on straight, wavy, curly, and coily hair to provide strong, touchable hold and frizz control without heavy residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will the spray leave white flakes or stiffness?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — the formula is flake-free and weightless, offering high hold without crunchy stiffness so hair stays brushable.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345231122819,"sku":"B0D8N3NX9N","price":34.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-packaging-high-hold-spray.jpg?v=1782609052"},{"product_id":"aluram-high-shine-glossing-treatment-9-75-fl-oz-lightweight-color-safe-mirror-like-shine","title":"ALURAM High Shine Glossing Treatment 9.75 fl oz — Lightweight, Color-Safe Mirror-Like Shine","description":"\u003cp\u003e\u003cstrong\u003eALURAM High Shine Glossing Treatment is a lightweight, color-safe finishing formula that delivers immediate mirror-like shine while nourishing and smoothing hair with the Tri-Gloss Shine Complex.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for salon-level radiance at home, this concentrated glossing treatment blends lactic acid, hibiscus extract, and coconut oil to lift dull buildup, improve surface smoothness, and lock in moisture without weighing hair down. It’s formulated to be safe for color-treated hair and works across textures to create a silky, touchable finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this treatment improve my hair’s shine and texture?\u003c\/h3\u003e\n\u003cp\u003eThe Tri-Gloss Shine Complex targets multiple layers of shine and manageability: lactic acid helps clarify and refine the hair cuticle, hibiscus extract adds softness and body, and coconut oil moisturizes without heavy residue. Together these ingredients create a reflective surface that looks polished and feels smooth.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInstant mirror-like gloss for boosted radiance\u003c\/li\u003e\n  \u003cli\u003eSmoother cuticle to reduce frizz and flyaways\u003c\/li\u003e\n  \u003cli\u003eLightweight moisture that won’t flatten fine hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this on color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is labeled color-safe and crafted to protect vibrancy while removing dulling buildup that can mute color. It clarifies gently so color and tone remain vivid, while the nourishing components help maintain softness after salon services.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color, highlights, and salon-treated hair\u003c\/li\u003e\n  \u003cli\u003eRemoves residues that dim color intensity\u003c\/li\u003e\n  \u003cli\u003eSupports a healthier-looking finish after chemical services\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I incorporate the glossing treatment into my routine?\u003c\/h3\u003e\n\u003cp\u003eUse it as a finishing step after shampoo and conditioner or as a quick mid-week refresh. Apply a small amount to damp or dry hair, focusing on mid-lengths to ends, then style as usual; a little goes a long way because the formula is concentrated.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply sparingly to damp hair for all-over sheen\u003c\/li\u003e\n  \u003cli\u003eUse on dry hair for targeted smoothing and frizz control\u003c\/li\u003e\n  \u003cli\u003eWorks well before heat styling to enhance slip and polish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect after regular use?\u003c\/h3\u003e\n\u003cp\u003eWith consistent use, hair appears brighter, feels softer, and becomes easier to detangle. The treatment helps manage split ends and flyaways visually while maintaining a lightweight, touchable finish that avoids greasiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eProgressively more luminous, healthy-looking hair\u003c\/li\u003e\n  \u003cli\u003eImproved manageability and reduced styling time\u003c\/li\u003e\n  \u003cli\u003eNo heavy build-up — preserves natural movement\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ALURAM High Shine Glossing Treatment suits anyone wanting a salon-polished finish without weight — from fine, limp hair needing lift to textured or color-treated hair needing shine and clarity. If you’re looking to refresh dullness, tame frizz, and protect color while keeping hair touchable, this concentrated 9.75 fl oz formula integrates easily into weekly styling or maintenance routines.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eUsage tip:\u003c\/em\u003e Start with a pea-sized amount on shorter hair or a dime-sized amount for medium to long lengths, then adjust as needed. Store in a cool, dry place and avoid contact with eyes.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eCoconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract), Cetearyl Alcohol, Behentrimonium Methosulfate, Caprylic\/Capric Triglyceride, Lactic Acid, Hibiscus Rosa-Sinensis Flower Extract, Sclerocarya Birrrea (Marula) Oil*, Phospholipids, Biotin, Nigella Sativa Seed Oil, Cocos Nucifera (Coconut) Oil*, Dimethicone, Glycerin, Bis-Diisopropanolamino-PG-Propyl Disiloxane\/Bis-Vinyl Dimethicone Copolymer, Fragrance (Parfum), Tetrasodium Glutamate Diacetate, Citric Acid, Phenoxyethanol, Ethylhexylglycerin, PEG-40 Hydrogenated Castor Oil, Benzyl Alcohol, Hydroxycitronellal\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM glossing treatment safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and helps remove buildup while protecting vibrancy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use per application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-sized amount for short hair or a dime-sized amount for medium to long hair, then adjust.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345240527235,"sku":"B0DMVTB4BW","price":31.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle_d8159f18-5b36-4485-bcb2-a68f8ea26d57.jpg?v=1782609525"},{"product_id":"aluram-anti-frizz-blowout-spray-heat-activated-styling-mist-8-fl-oz-high-shine-anti-humidity","title":"ALURAM Anti-Frizz Blowout Spray, Heat-Activated Styling Mist 8 fl oz — High Shine \u0026 Anti-Humidity","description":"\u003cstrong\u003eALURAM High Shine Anti-Frizz Blowout Spray is a heat-activated styling mist that seals frizz, boosts glossy shine, and defends hair against humidity for up to three washes.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned for salon-style results at home, this lightweight mist blends Aluram’s coconut water base with heat-responsive actives to smooth cuticles, reduce flyaways, and amplify radiance without heaviness. It works during blow-drying or heat styling to lock in a polished finish that resists moisture in the air, leaving hair feeling soft and looking reflective.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this spray create a salon-quality glossy finish?\u003c\/h3\u003e\n\u003cp\u003eThe formula smooths the hair surface and adds refractive shine for a glassy look. When heat is applied, the styling agents activate to seal the cuticle, increasing light reflection and producing a high-gloss effect that looks professionally done.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHeat-activated polymers that smooth and align the hair shaft\u003c\/li\u003e\n  \u003cli\u003eCoconut water base for lightweight hydration and a non-greasy feel\u003c\/li\u003e\n  \u003cli\u003eFine mist delivery for even, buildable coverage\u003c\/li\u003e\n  \u003cli\u003eLeaves hair reflective without stiff or sticky residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it control frizz and humidity in humid conditions?\u003c\/h3\u003e\n\u003cp\u003eYes — the spray is formulated to reduce frizz and shield hair from moisture in the air. Its anti-humidity components form a protective barrier that helps maintain the finished style even when conditions are damp or humid.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eForms a light humidity-resistant layer on the hair surface\u003c\/li\u003e\n  \u003cli\u003eSeals flyaways when heat is applied during styling\u003c\/li\u003e\n  \u003cli\u003eDurable performance designed to last through multiple washes\u003c\/li\u003e\n  \u003cli\u003eHelps keep styles smoother for longer in variable climates\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results during a blowout?\u003c\/h3\u003e\n\u003cp\u003eSpritz evenly on damp, towel-dried hair before blow-drying or on dry hair prior to flat-ironing. Use a paddle brush or round brush while directing heat to activate the formula and seal the hair for a sleek, long-lasting blowout.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply 6–10 inches from hair for an even mist\u003c\/li\u003e\n  \u003cli\u003eWork through sections and follow with heat styling to activate\u003c\/li\u003e\n  \u003cli\u003eFinish with a light layer on dry hair to tame any remaining flyaways\u003c\/li\u003e\n  \u003cli\u003eSuitable for layered application without weighing hair down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable for my hair type?\u003c\/h3\u003e\n\u003cp\u003eThe lightweight composition makes it versatile for fine to thick textures and for chemically treated or natural hair. It smooths and adds shine without adding bulk, so it’s useful whether you want a sleek everyday look or a glossy, styled finish for special occasions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorks on straight, wavy, curly, and coily hair types\u003c\/li\u003e\n  \u003cli\u003eSafe for colored and chemically treated strands when used as directed\u003c\/li\u003e\n  \u003cli\u003eProvides hydration without heaviness thanks to coconut water\u003c\/li\u003e\n  \u003cli\u003eBuildable application to match desired hold and sheen\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM High Shine Anti-Frizz Blowout Spray is ideal for anyone seeking a polished, high-shine finish with humidity defense — from busy professionals who need long-lasting manageability to enthusiasts who prefer a glossy, salon-quality look at home. If you want a lightweight, heat-activated mist that tames frizz, enhances radiance, and performs across hair textures without leaving residue, this spray is designed to fit into your styling routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eCoconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract), Dipropylene Glycol, Sclerocarya Birrea (Marula) Seed Oil*, Punica Granatum (Pomegranate) Seed Oil*, Pentaclethra Macroloba (Pracaxi) Seed Oil, Adansonia Digitata Seed Oil*, Rubus Idaeus (Raspberry) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil*, Fragrance (Parfum), Polyglyceryl-3 Caprate, Polysorbate 20, Silicone Quaternium-22, Polysilicone-29, Cocamidopropyl Betaine, Phenoxyethanol, Tetrasodium Glutamate Diacetate, Caprylyl Glycol, Citric Acid, Maltodextrin, Benzaldehyde, Benzyl Alcohol, Benzyl Salicylate, Coumarin, Hexamethylindanopyran, Hydroxycitronellal, Tetramethyl Acetyloctahydronaphthalenes, Vanillin *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the shine and anti-frizz effect last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula helps maintain shine and reduces frizz for up to three washes, depending on hair type and styling routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on colored or chemically treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the lightweight coconut-water formula is suitable for colored and treated hair when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345260417411,"sku":"B0FPGPWB9Q","price":31.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-packaging-blowout-spray.jpg?v=1782610776"},{"product_id":"aluram-coconut-water-daily-shampoo-charcoal-pomegranate-sulfate-free-hydrating-volume-for-all-hair-types","title":"ALURAM Coconut Water Daily Shampoo — Charcoal \u0026 Pomegranate, Sulfate‑Free Hydrating Volume for All Hair Types","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Daily Shampoo is a gentle, salon-inspired cleanser that hydrates, removes buildup and adds volume for every hair type.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated to balance effective cleansing with nourishing moisture, this daily shampoo uses coconut water as a lightweight hydrator while charcoal and pomegranate seed oil help lift impurities and support shine. It is free from sulfates and parabens and crafted for color-treated, damaged or naturally resilient hair so you can use it frequently without stripping. The texture and scent are designed for unisex use, making it simple to integrate into morning and evening routines.\u003c\/p\u003e\n\n\u003ch3\u003eWhat makes this shampoo suitable for daily use?\u003c\/h3\u003e\n\u003cp\u003eThe formula relies on coconut water to deliver hydration without heavy residues and mild surfactants that cleanse without over-drying. Charcoal aids in pulling away product buildup and environmental impurities, while the absence of sulfates and parabens reduces the risk of irritation from repeated use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight coconut-water base for moisture without weight\u003c\/li\u003e\n  \u003cli\u003eGentle cleansing agents safe for everyday washing\u003c\/li\u003e\n  \u003cli\u003eCharcoal to attract and remove residue and pollutants\u003c\/li\u003e\n  \u003cli\u003eSulfate- and paraben-free for gentler, repeat use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it help color-treated or damaged hair?\u003c\/h3\u003e\n\u003cp\u003ePomegranate seed oil in the blend provides antioxidant-rich nourishment that supports color retention and adds surface smoothness, helping hair look brighter. The gentle cleansing process preserves hair pigments and structure better than harsher detergents, so color-treated strands maintain vibrancy longer between salon appointments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePomegranate seed oil to lock in color shine and reduce dulling\u003c\/li\u003e\n  \u003cli\u003eNon-stripping surfactants protect hair structure\u003c\/li\u003e\n  \u003cli\u003eHydrating coconut water helps reduce frizz and brittleness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo add volume without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo balances hydration with lightweight ingredients that clean the scalp and strands, creating a fresh foundation for fuller-looking hair. Removing buildup with charcoal leaves space between fibers so hair lifts more easily and styling products perform better.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves residue that flattens roots and strands\u003c\/li\u003e\n  \u003cli\u003eCoconut water provides moisture while keeping hair light\u003c\/li\u003e\n  \u003cli\u003eImproved manageability helps styling for visible volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product aligned with clean-beauty and ethical standards?\u003c\/h3\u003e\n\u003cp\u003eALURAM positions this shampoo within sustainable, cruelty-free standards and avoids controversial additives. The formula focuses on nature-derived actives where possible and is created with stylist insight to deliver professional performance while minimizing environmental and animal-welfare impacts.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCruelty-free formulation tested without animal subjects\u003c\/li\u003e\n  \u003cli\u003eFree of sulfates and parabens to align with clean-beauty preferences\u003c\/li\u003e\n  \u003cli\u003eDesigned by stylists to combine effectiveness with conscience\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Coconut Water Daily Shampoo suits anyone seeking a gentle yet effective everyday cleanser—men and women, natural and color-treated hair, and those wanting light hydration, increased volume and cleaner-looking hair without harsh chemicals. If you prefer salon-grade results at home with a cleaner ingredient profile and attention to sustainability, this shampoo is crafted for your routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Glycerin Cocamidopropyl Hydroxysultaine Punica Granatum (Pomegranate) Seed Oil* Charcoal Powder Sclerocarya Birrea (Marula) Seed Oil* Helianthus Annuus (Sunflower) Seed Oil* Spirulina Platensis (Algae) Extract* Urtica Dioica (Nettle) Extract* Citrullus Lanatus (Watermelon) Seed Oil Lactobacillus\/Quinoa Ferment Extract Filtrate Lauryl Glucoside Decyl Glucoside Cocamidopropyl Betaine Sodium Cocoyl Isethionate Sodium Lauroyl Lactylate PPG-3 Caprylyl Ether Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Ethylhexylglycerin Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Citronellol Coumarin Limonene Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its gentle coconut-water formula and mild cleansers are formulated for safe daily use without over-drying.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Pomegranate seed oil and non-stripping surfactants help preserve color and maintain shine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345460957571,"sku":"B07XH44X2B","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-front-bottle_3b21e0e6-3255-4492-8e99-a4c1a22eb043.jpg?v=1782622697"},{"product_id":"aluram-coconut-water-daily-conditioner-for-men-women-12-fl-oz-silicone-free-hydration-shine","title":"ALURAM Coconut Water Daily Conditioner for Men \u0026 Women, 12 fl oz — Silicone-Free Hydration \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eALURAM Coconut Water Daily Conditioner is a silicone-free, hydrating conditioner that strengthens strands, reduces breakage, and adds shine for all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis salon-inspired formula blends coconut water with rosehip and watermelon seed oils to deliver lightweight moisture without silicones, sulfates, or parabens. Created by stylists for everyday use, it targets elasticity and manageability while remaining color-safe and cruelty-free. The 12 fl oz bottle offers a practical size for daily routines and travel-friendly grooming kits.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner hydrate without weighing hair down?\u003c\/h3\u003e\n\n\u003cp\u003eThe core hydrating agent is coconut water, a naturally light source of electrolytes and moisture that replenishes without heavy residue. Pairing coconut water with nutrient-rich oils restores softness and slip so hair detangles easily while maintaining natural movement.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eLightweight coconut water base for non-greasy hydration\u003c\/li\u003e\n  \u003cli\u003eRosehip and watermelon seed oils add nourishment without buildup\u003c\/li\u003e\n  \u003cli\u003eSilicone-free formula keeps volume and natural texture intact\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this conditioner help damaged or color-treated hair?\u003c\/h3\u003e\n\n\u003cp\u003eYes. The formulation focuses on improving strand resilience via essential fatty acids and targeted nutrients that help reduce breakage and support elasticity. It's designed to lock in color and shine while minimizing stress from brushing and styling.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eColor-safe ingredients that preserve vibrancy\u003c\/li\u003e\n  \u003cli\u003eFatty acids and nutrients to strengthen weak points along the hair shaft\u003c\/li\u003e\n  \u003cli\u003eSalon-inspired approach suitable for chemically-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this a clean-beauty option for everyday use?\u003c\/h3\u003e\n\n\u003cp\u003eALURAM Coconut Water Daily Conditioner follows a straightforward, cruelty-free standard: no sulfates, parabens, or silicones. The clean formula focuses on plant-derived hydration and responsible sourcing, delivering performance with fewer synthetic additives.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCruelty-free and free from sulfates, parabens, and silicones\u003c\/li\u003e\n  \u003cli\u003eFormulated for both men and women and multiple hair textures\u003c\/li\u003e\n  \u003cli\u003eDesigned with sustainable-luxury principles in mind\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this conditioner for best results?\u003c\/h3\u003e\n\n\u003cp\u003eApply to mid-lengths and ends after shampooing; leave on briefly for lightweight conditioning or longer for deeper nourishment. Rinse thoroughly and follow with styling steps as usual. Use regularly to maintain improved elasticity and reduced breakage over time.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair focusing on mid-lengths and ends\u003c\/li\u003e\n  \u003cli\u003eLeave 1–3 minutes for daily conditioning; 5–10 minutes for extra repair\u003c\/li\u003e\n  \u003cli\u003eRinse fully and style; compatible with heat tools and color care routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Coconut Water Daily Conditioner is ideal for anyone seeking a lightweight, effective conditioner that improves manageability and shine without silicones or harsh chemicals. It suits men and women with fine, medium, or thick hair, including color-treated and chemically processed hair, and fits routines that prioritize clean-beauty ingredients and salon-quality results at home.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Glycerin Cetearyl Alcohol Behentrimonium Chloride Cetyl Alcohol Caprylic\/Capric Triglyceride Rosa Canina (Rosehip) Fruit Oil* Citrullus Lanatus (Watermelon) Seed Oil Sclerocarya Birrea (Marula) Seed Oil* Helianthus Annuus (Sunflower) Seed Oil* Punica Granatum (Pomegranate) Seed Oil* Spirulina Platensis (Algae) Extract* Urtica Dioica (Nettle) Extract* Lactobacillus\/Quinoa Ferment Extract Filtrate Phenoxyethanol C15-23 Alkane C13-14 Alkane Fragrance (Parfum) Guar Hydroxypropyltrimonium Chloride Hydroxyethylcellulose PEG-40 Hydrogenated Castor Oil Diheptyl Succinate Capryloyl Glycerin\/Sebacic Acid Copolymer Trisodium Ethylenediamine Disuccinate Citric Acid Ethylhexylglycerin Maltodextrin Coumarin Limonene Linalool *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and helps lock in shine without sulfates or parabens.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use ALURAM Coconut Water Daily Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use after every shampoo for daily hydration; leave on 1–3 minutes or longer for extra nourishment.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345461186947,"sku":"B07XH4VZFP","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-coconut-water-conditioner-front-bottle.jpg?v=1782622698"},{"product_id":"aluram-volumizing-shampoo-33-8-fl-oz-lightweight-sulfate-free-vegan-formula-for-fuller-bouncy-hair","title":"ALURAM Volumizing Shampoo, 33.8 fl oz — Lightweight Sulfate-Free Vegan Formula for Fuller, Bouncy Hair","description":"\u003cp\u003e\u003cstrong\u003eALURAM Volumizing Shampoo is a vegan, sulfate- and paraben-free cleanser that builds lightweight body and long-lasting fullness for fine to limp hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis salon-grade shampoo uses coconut water plus botanical extracts to lift hair at the root while cleaning without stripping. The rich, airy lather removes dirt and product buildup but keeps strands soft and mobile, so hair looks fuller and moves with natural bounce. Packaged in a generous 33.8 fl oz bottle, it’s formulated to be part of a clean-beauty routine that’s cruelty-free and suited to daily use.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo add volume without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe formula focuses on lightweight conditioning agents and volume-promoting botanicals rather than heavy silicones or oils that can flatten fine hair. Coconut water hydrates from within the strand while rice protein provides structure to help lift and support the hair shaft for visible body.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water infusion to hydrate without residue\u003c\/li\u003e\n  \u003cli\u003eRice protein to strengthen and add structural lift\u003c\/li\u003e\n  \u003cli\u003eWeightless surfactants that cleanse but don’t coat\u003c\/li\u003e\n  \u003cli\u003eSoft, airy lather for even distribution\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it be gentle enough for daily use and color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the gentle cleansing system is free of sulfates and parabens, reducing the risk of dryness and color fade compared with harsher formulas. Because it avoids aggressive detergents, it can be used regularly to refresh hair while maintaining softness and movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free cleansing to protect color vibrancy\u003c\/li\u003e\n  \u003cli\u003eParaben-free formulation for milder care\u003c\/li\u003e\n  \u003cli\u003eVegan and cruelty-free ingredients for ethical use\u003c\/li\u003e\n  \u003cli\u003eSuitable for frequent washing without heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat botanical ingredients are included and what do they do?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo blends a selection of plant-derived actives chosen to support fullness and hair health. Rose extract provides antioxidant support and a delicate scent, while rice protein helps reinforce each strand for a fuller-looking mane.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut water: lightweight hydration and mineral support\u003c\/li\u003e\n  \u003cli\u003eRice protein: structural reinforcement and added thickness\u003c\/li\u003e\n  \u003cli\u003eRose extract: revitalizing botanicals and natural aroma\u003c\/li\u003e\n  \u003cli\u003eClean-beauty base: avoids harsh preservatives and animal-derived ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ALURAM Volumizing Shampoo is tailored for people with fine, limp, or thinning-looking hair who want noticeable body without heavy conditioners or styling buildup. It’s also a good choice for anyone seeking a cleaner, plant-forward haircare option that supports everyday use — ideal for those who prefer cruelty-free, vegan products and a gentle, volumizing routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients\/Ingrédients: Coconut Water (Water\/Aqua\/Eau \u0026amp; Cocos Nucifera Fruit\/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Cocamidopropyl Hydroxysultaine Glycerin Rosa Damascena (Rose) Flower Extract Spirulina Platensis (Algae) Extract* Hydrolyzed Rice Protein Sclerocarya Birrea (Marula) Seed Oil* Camellia Oleifera Leaf Extract Helianthus Annuus (Sunflower) Seed Oil* Citrullus Lanatus (Watermelon) Seed Oil Moringa Oleifera Seed Oil Dipropylene Glycol Polyquaternium-70 Cocamidopropyl Betaine Sodium Cocoyl Isethionate Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Trisodium Ethylenediamine Disuccinate Ethylhexylglycerin Citric Acid Maltodextrin Benzyl Salicylate Limonene *certified organic ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ALURAM Volumizing Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The sulfate-free, gentle formula helps protect color while cleansing and adding body.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can use it daily or as needed; frequent use cleans without heavy buildup and enhances volume over time.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALURAM","offers":[{"title":"Default Title","offer_id":58345851126147,"sku":"B0C4BGBRCV","price":53.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aluram-volumizing-shampoo-front-bottle.jpg?v=1782630311"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/collections\/aluram-front-packaging-blowout-spray_04390d46-8bc0-4316-b565-6fadee2fb2dc.jpg?v=1782817587","url":"https:\/\/origin-beauty.com\/collections\/brand-aluram.oembed","provider":"Origin Beauty","version":"1.0","type":"link"}