{"product_id":"attitude-colorlast-shampoo-for-color-treated-hair-32-fl-oz-avocado-pomegranate-ewg-verified-vegan","title":"ATTITUDE Colorlast Shampoo for Color-Treated Hair, 32 fl oz — Avocado \u0026 Pomegranate, EWG Verified, Vegan","description":"\u003cp\u003e\u003cstrong\u003eATTITUDE Colorlast Hair Shampoo is a plant-based, EWG Verified cleansing formula designed to protect and maintain color-treated hair while delivering moisture and gentle care.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 32 fl oz shampoo blends naturally derived ingredients like avocado oil, pomegranate extract, watercress and Indian cress into a silicone- and SLES-free base that supports color retention and hydration. Dermatologically tested and certified vegan, the formula is crafted to cleanse without stripping pigments, and it carries a soft peach blossom and melon scent with subtle woody notes.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo help my hair color last longer?\u003c\/h3\u003e\n\u003cp\u003eThe product uses pomegranate extract to help shield dyed hair from fast fading while its gentle surfactants avoid aggressive pigment stripping. Regular use in place of harsher shampoos helps maintain vibrancy between color treatments.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePomegranate extract supports color stability and reduces pigment loss.\u003c\/li\u003e\n\u003cli\u003eGentle cleansing agents that are free of SLES protect dye molecules.\u003c\/li\u003e\n\u003cli\u003ePair with the matching Colorlast conditioner to extend salon results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this formula keep my hair hydrated without weighing it down?\u003c\/h3\u003e\n\u003cp\u003eAvocado oil and a mostly natural formula deliver moisture to strands while remaining lightweight, so hair feels softer but not greasy. The absence of silicones allows natural movement and reduces residue buildup.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAvocado oil locks in moisture and nourishes hair fiber.\u003c\/li\u003e\n\u003cli\u003e97% naturally derived ingredients for a lightweight, breathable finish.\u003c\/li\u003e\n\u003cli\u003eNo silicones or heavy polymers that can flatten fine hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo safe for sensitive scalps and conscientious shoppers?\u003c\/h3\u003e\n\u003cp\u003eAs an EWG Verified and dermatologically tested product, the shampoo meets strict safety and transparency standards and is formulated without common harsh additives. It’s also certified vegan for shoppers seeking plant-based options.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEWG Verified for ingredient safety and environmental considerations.\u003c\/li\u003e\n\u003cli\u003eDermatologically tested to limit irritants for many users.\u003c\/li\u003e\n\u003cli\u003eVegan certification and clean-ingredient focus for ethical shoppers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does it smell like and how does it feel during use?\u003c\/h3\u003e\n\u003cp\u003eThe scent profile combines peach blossom and melon top notes with subtle woody hints of pine and anise, offering a fresh yet balanced aroma. It produces a gentle lather that rinses clean, leaving hair soft and lightly scented.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoft peach blossom and melon fragrance—fresh, not overpowering.\u003c\/li\u003e\n\u003cli\u003eBalanced woody undertones for a naturally calming finish.\u003c\/li\u003e\n\u003cli\u003eGentle foam that rinses without leaving heavy residue.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? ATTITUDE Colorlast Hair Shampoo is aimed at people with color-treated hair who want a plant-forward, ethically minded shampoo that prioritizes pigment preservation and hydration. It suits anyone seeking a silicone-free, vegan cleansing option—especially those who prefer transparent ingredient standards and a subtle, natural fragrance. Use it as part of a color-care routine alongside a matching conditioner to maintain salon color and keep hair feeling nourished and manageable between appointments.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua \/ Water \/ Eau, Sodium Coco-Sulfate, Glycerin, Coco-Glucoside, Sodium Cocoyl Isethionate, Lauryl Hydroxysultaine, Citric Acid, Sodium Chloride, Inulin, Glyceryl Oleate, Sodium Benzoate, Potassium Sorbate, Guar Hydroxypropyltrimonium Chloride, Panthenol, Persea Gratissima (Avocado) Oil, Nasturtium Officinale (Watercress) Extract, Tropaeolum Majus (Indian Cress) Extract, Punica Granatum Fruit Extract, 2,6-Dimethyl-7-Octen-2-Ol*, Linalyl Acetate*, Methyldihydrojasmonate*, Oxacycloheptadec-10-En-2-One*, Triethyl Citrate*, *Fragrance (Parfum).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ATTITUDE Colorlast Shampoo safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The gentle, silicone- and SLES-free formula is suitable for frequent use while helping preserve color and moisture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo on chemically treated or highlighted hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for color-treated, highlighted, and chemically processed hair to help protect pigment and hydrate strands.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ATTITUDE","offers":[{"title":"Default Title","offer_id":58345503621507,"sku":"B0G4STB6T7","price":32.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/attitude-colorlast-front-bottle.jpg?v=1782624780","url":"https:\/\/origin-beauty.com\/products\/attitude-colorlast-shampoo-for-color-treated-hair-32-fl-oz-avocado-pomegranate-ewg-verified-vegan","provider":"Origin Beauty","version":"1.0","type":"link"}