{"product_id":"aveda-brilliant-shine-boosting-shampoo-8-5-fl-oz-clarifying-formula-97-naturally-derived-jasmine-rose-aroma","title":"Aveda Brilliant Shine Boosting Shampoo — 8.5 fl oz clarifying formula, 97% naturally derived, jasmine \u0026 rose aroma","description":"\u003cp\u003e\u003cstrong\u003eAveda Brilliant Shine Boosting Shampoo is a 97% naturally derived clarifying shampoo that removes product buildup and debris to restore softness and high-shine finish.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis clarifying formula from Aveda gently washes away residue while preserving hair’s natural feel and vibrancy. Formulated without silicones, parabens, sulfates (SLS\/SLES), mineral oil, synthetic fragrance, or animal-derived ingredients, it uses plant and mineral-derived ingredients to create a cleaner base for styling and conditioning. The signature jasmine, rose and organic clove aroma adds a fresh, floral lift to each wash so hair feels refreshed and smells refined.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo remove buildup without stripping hair?\u003c\/h3\u003e\n\u003cp\u003eThe Gentle, clarifying surfactants in Aveda Brilliant Shampoo are designed to lift oils, styling product residue, and environmental debris without harshly stripping hair’s natural moisture. The result is a cleaner surface that reflects light better, enhancing natural shine. Follow with a conditioner to restore softness and manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e97% naturally derived formulation per ISO 16128 standards.\u003c\/li\u003e\n  \u003cli\u003eNo sulfates (SLS\/SLES) or mineral oil to avoid excessive dryness.\u003c\/li\u003e\n  \u003cli\u003eRinses away silicone and styling residue for a reflective finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this add shine to dull or lifeless hair?\u003c\/h3\u003e\n\u003cp\u003eYes — by clearing away dulling buildup and smoothing the hair surface, the shampoo increases light reflection, so hair looks brighter and more vibrant. It’s part of Aveda’s Brilliant line, which emphasizes softness and luminous finish when used together with the matching conditioner and styling products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFormulated to smooth hair cuticle for increased light reflection.\u003c\/li\u003e\n  \u003cli\u003eUse with Brilliant Conditioner for best shine-enhancing results.\u003c\/li\u003e\n  \u003cli\u003eSuitable for all hair types, including colored hair when a gentle clarifying cleanse is needed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does it smell like and why does that matter?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo features Aveda’s iconic blend of jasmine, rose, and certified organic clove with other pure flower and plant essences. The natural aroma elevates the shower experience and leaves a subtle, fresh scent on hair without relying on synthetic fragrance. If you prefer fragrance-free products, note that this uses pure plant essences rather than artificial perfumes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJasmine and rose provide a floral top note.\u003c\/li\u003e\n  \u003cli\u003eCertified organic clove adds depth and warmth.\u003c\/li\u003e\n  \u003cli\u003ePlant-derived essences deliver a natural sensory experience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eMassage a small amount into wet hair and scalp until it lathers, then rinse thoroughly. For heavier product buildup, repeat the cleansing step. Follow with Aveda Brilliant Conditioner to reintroduce softness and lock in shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and scalp, massage, then rinse.\u003c\/li\u003e\n  \u003cli\u003eRepeat once for deep clarify or monthly refreshes as needed.\u003c\/li\u003e\n  \u003cli\u003eFinish with Brilliant Conditioner or your preferred Aveda conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: Aveda Brilliant Shine Boosting Shampoo is ideal for anyone seeking a deeper cleanse that removes styling residue and environmental grime while enhancing natural shine. It’s suited to all hair textures and those who prefer formulas formulated from plant and mineral-derived ingredients without common harsh additives. Choose this if you want a clean, floral-scented clarifying wash that prepares hair for conditioning and styling.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water Aqua Eau, Ammonium Lauryl Sulfate, Cocamidopropyl Hydroxysultaine, Salicylic Acid, Sodium Chloride, Polyquaternium-4, Ammonium Sulfate, Sodium Hydroxide, Citric Acid, Fragrance (parfum), Limonene, Eugenol, Linalool, Hydroxycitronellal, Geraniol, Citronellol, Sodium Phytate, Phenoxyethanol, Benzoic Acid, Potassium Sorbate ILN99112 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Aveda Brilliant Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It gently clarifies product buildup without harsh sulfates, making it suitable for color-treated hair when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this clarifying shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it as needed—weekly or monthly for buildup, or more often if you use many styling products; always follow with conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Aveda","offers":[{"title":"Default Title","offer_id":58345607692675,"sku":"B001G7PM9U","price":45.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/aveda-brilliant-front-bottle_d28d1b4d-6323-45fc-98d6-c2cea9f70091.jpg?v=1782628579","url":"https:\/\/origin-beauty.com\/products\/aveda-brilliant-shine-boosting-shampoo-8-5-fl-oz-clarifying-formula-97-naturally-derived-jasmine-rose-aroma","provider":"Origin Beauty","version":"1.0","type":"link"}