{"product_id":"biolage-color-last-purple-shampoo-for-blonde-hair-13-5-fl-oz-ph-balancing-vegan-toner","title":"Biolage Color Last Purple Shampoo for Blonde Hair — 13.5 fl oz, pH‑Balancing Vegan Toner","description":"\u003cp\u003e\u003cstrong\u003eBiolage Color Last Purple Shampoo is a pH-balanced, pigment-depositing shampoo that neutralizes brassy yellow tones while gently cleansing and conditioning color-treated blonde hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eKeep salon-fresh coolness between visits: this violet-pigmented shampoo uses low pH formulation and plant-inspired ingredients to tone unwanted warm hues, add shine, and help reduce breakage. The vegan, paraben-free formula deposits purple pigments to counteract brassiness and works best as part of the Color Last system with its matching conditioner.\u003c\/p\u003e\n\n\u003ch3\u003eHow does it remove brass and yellow tones from blonde hair?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo contains concentrated violet pigments that temporarily neutralize warm, brassy hues by counteracting yellow on the color wheel. With regular use it refreshes cooler tones without permanent color change, making blonde, silver, or highlighted hair appear brighter and more balanced.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCamouflages unwanted yellow and orange tones using purple pigment.\u003c\/li\u003e\n  \u003cli\u003eLow pH helps seal the hair cuticle for improved color longevity.\u003c\/li\u003e\n  \u003cli\u003eRinses clean to avoid heavy buildup when used as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it dry out my hair or cause more breakage?\u003c\/h3\u003e\n\u003cp\u003eBiolage Color Last Purple Shampoo is formulated to cleanse while conditioning; it includes smoothing agents that help leave hair silkier and less prone to breakage than many non-conditioning toners. When paired with the Color Last Conditioner, it improves manageability and reduces hair stress from brushing and styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConditioning ingredients smooth the hair surface for 2.5X smoother feel.\u003c\/li\u003e\n  \u003cli\u003eReported to reduce breakage in routine use when combined with the system.\u003c\/li\u003e\n  \u003cli\u003eVegan and paraben-free—no animal-derived ingredients or harsh preservatives.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this purple shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair: massage into the lengths and roots, let the pigment sit briefly if your hair needs stronger toning, then rinse thoroughly. Frequency depends on how quickly your brassiness returns—some use it once a week, others every wash for more control.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, lather, and leave on for a short period to tone.\u003c\/li\u003e\n  \u003cli\u003eAdjust timing: shorter for light toning, longer for stronger neutralization.\u003c\/li\u003e\n  \u003cli\u003eFollow with Color Last Conditioner to moisturize and lock in the effect.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this different from other purple shampoos?\u003c\/h3\u003e\n\u003cp\u003eBeyond purple pigment, this formula combines fig and orchid-inspired extracts and a precise color-care concentrate designed to deposit an optimal amount of violet without over-toning. Its low pH and conditioning focus aim to preserve color integrity and shine while being cruelty-free and suitable for color-treated hair routines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBalanced pigment concentration avoids an overly violet cast.\u003c\/li\u003e\n  \u003cli\u003eBotanical-inspired ingredients for added conditioning benefits.\u003c\/li\u003e\n  \u003cli\u003ePart of a professional Color Last system for complementary results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: Biolage Color Last Purple Shampoo is for anyone with color-treated blonde, highlighted, silver, or lightened hair who wants to counteract brassiness, maintain cool tones between salon visits, and reduce breakage with a conditioning, vegan formula. It’s also suited to people seeking a low pH, professional-strength toning shampoo that pairs with a matching conditioner to extend color vibrancy.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU, SODIUM LAURETH SULFATE, COCO-BETAINE, GLYCOL DISTEARATE, SODIUM CHLORIDE, COCAMIDE MIPA, SODIUM LAURYL SULFATE, AMODIMETHICONE, SODIUM BENZOATE, PARFUM \/ FRAGRANCE, SODIUM HYDROXIDE, CITRIC ACID, HEXYLENE GLYCOL, POLYQUATERNIUM-7, POLYQUATERNIUM-10, PEG-40 HYDROGENATED CASTOR OIL, SALICYLIC ACID, CI 60730 \/ EXT. VIOLET 2, CARBOMER, GLYCERIN, LIMONENE, TRIDECETH-6, HEXYL CINNAMAL, COUMARIN, BENZYL ALCOHOL, CETRIMONIUM CHLORIDE, LINALOOL, AMYL CINNAMAL, GLYCINE SOJA OIL \/ SOYBEAN OIL, TOCOPHEROL, SODIUM ACETATE, ORCHIS MASCULA EXTRACT, ISOPROPYL ALCOHOL, FICUS CARICA FRUIT\/LEAF EXTRACT - FIG FRUIT\/LEAF EXTRACT, PHENOXYETHANOL, XANTHAN GUM, POTASSIUM SORBATE\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Biolage Color Last Purple Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed: once a week for light toning or up to every wash for stronger brass control, then follow with Color Last Conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for chemically treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's formulated for color-treated, lightened, highlighted, and silver hair to tone brass without permanent color change.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Biolage","offers":[{"title":"Default Title","offer_id":58345447555459,"sku":"B07NVT82N9","price":37.25,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/biolage-color-last-purple-front-packaging.jpg?v=1782622043","url":"https:\/\/origin-beauty.com\/products\/biolage-color-last-purple-shampoo-for-blonde-hair-13-5-fl-oz-ph-balancing-vegan-toner","provider":"Origin Beauty","version":"1.0","type":"link"}