{"product_id":"clairol-natural-instincts-demi-permanent-hair-color-4-dark-brown-pack-of-3-ammonia-free-vegan","title":"Clairol Natural Instincts Demi-Permanent Hair Color 4 Dark Brown, Pack of 3 — Ammonia‑Free Vegan","description":"\u003cp\u003e\u003cstrong\u003eClairol Natural Instincts Demi-Permanent Hair Dye in 4 Dark Brown is an ammonia-free, vegan-friendly at-home color kit that delivers rich, low-commitment brown color while conditioning hair with coconut oil and aloe.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIf you want a natural-looking dark brown shade that blends visible gray without the long-term commitment of permanent color, this demi-permanent kit offers an easy single-application solution. The formula is free of ammonia, enriched with coconut oil and aloe to help smooth and add shine, and comes as a three-pack so you have enough product for touch-ups or multiple applications. It’s one of 37 available shades, designed to give gradual fade with every wash rather than a harsh grow-out line.\u003c\/p\u003e\n\n\u003ch3\u003eHow natural will the 4 Dark Brown shade look on my hair?\u003c\/h3\u003e\n\u003cp\u003eThe 4 Dark Brown tone is formulated to produce a deep, neutral brown without strong red or ash undertones, suitable for blending grays and creating a uniform, natural finish. Results depend on your starting color and hair porosity, but demi-permanent color is designed to sit on the hair cuticle and deposit pigment without fully lifting natural pigment.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBest on light brown to medium brown bases for closest match.\u003c\/li\u003e\n  \u003cli\u003eHelps soften visible gray rather than fully covering heavy gray.\u003c\/li\u003e\n  \u003cli\u003eProvides translucent depth on darker hair and richer tones on lighter hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the color last and how does it wash out?\u003c\/h3\u003e\n\u003cp\u003eDemi-permanent color typically lasts several weeks and fades gradually with shampooing, so you’ll see a soft, even wash-out rather than a stark line. Frequency of washing, water temperature, and hair care choices will affect how quickly pigment fades.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFades progressively over 4–12 weeks depending on care and hair type.\u003c\/li\u003e\n  \u003cli\u003eColor loss is gradual—expect softer tones instead of abrupt changes.\u003c\/li\u003e\n  \u003cli\u003eUsing color-safe, sulfate-free shampoos preserves pigment longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat’s included in each kit and how does the formula treat hair?\u003c\/h3\u003e\n\u003cp\u003eEach kit contains everything needed for one complete application: color cream, activator, a brilliant shine conditioner, gloves, and easy instructions. The ammonia-free formula is enhanced with coconut oil and aloe to help condition hair, leaving strands smoother and more manageable after coloring.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor cream + activator to mix and apply at home.\u003c\/li\u003e\n  \u003cli\u003eBrilliant Shine Conditioner included to lock in softness post-color.\u003c\/li\u003e\n  \u003cli\u003eGloves and leaflet for safe, step-by-step application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable for sensitive scalps or those avoiding harsh chemicals?\u003c\/h3\u003e\n\u003cp\u003eThe dye is ammonia-free and labeled vegan, which can reduce strong odor and harshness compared with traditional permanent dyes, but individual sensitivity varies. Always perform a patch test 48 hours before full application to check for allergic reactions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eZero ammonia formula for milder odor and less lifting action.\u003c\/li\u003e\n  \u003cli\u003eVegan formulation and conditioning additives like coconut oil and aloe.\u003c\/li\u003e\n  \u003cli\u003ePatch test recommended to confirm compatibility with your skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Clairol Natural Instincts 4 Dark Brown is ideal for people seeking an easy at-home color that refreshes or deepens natural brown tones, softens visible gray, and delivers added shine without the commitment of permanent dye. It suits first-time color users and those who want to experiment with shade adjustments, people who prefer ammonia-free options, and anyone looking for a convenient three-pack for multiple applications or touch-ups.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Clairol Natural Instincts ammonia-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. This demi-permanent formula is ammonia-free, designed for gentler application and less strong odor than many permanent dyes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many applications are in the pack of 3?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Each box contains one single-application kit; the pack of three provides up to three full applications depending on hair length and thickness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Clairol","offers":[{"title":"Default Title","offer_id":58365362831747,"sku":"B07L1PBHMT","price":27.81,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/clairol-natural-instincts-front-packaging_d7f977bb-c550-41a3-a5e2-e559c061f327.jpg?v=1782835689","url":"https:\/\/origin-beauty.com\/products\/clairol-natural-instincts-demi-permanent-hair-color-4-dark-brown-pack-of-3-ammonia-free-vegan","provider":"Origin Beauty","version":"1.0","type":"link"}