{"product_id":"clairol-natural-instincts-demi-permanent-hair-dye","title":"Clairol Natural Instincts Demi-Permanent Hair Dye","description":"\u003cstrong\u003eClairol Natural Instincts Demi-Permanent in 5 Medium Brown delivers gentle, glossy color that blends grays and fades gradually without ammonia.\u003c\/strong\u003e\n\n\u003cp\u003eThis at-home demi-permanent hair color from Clairol offers natural-looking medium brown results with a conditioning, ammonia-free formula. Infused with coconut oil and aloe vera, the kit smooths and adds shine while providing a low-commitment color refresh that washes out over several weeks. The one-kit system includes color cream, activator, a brilliant shine conditioner, gloves, and instructions for an easy salon-inspired application at home.\u003c\/p\u003e\n\n\u003ch3\u003eHow long will the color last and how does it fade?\u003c\/h3\u003e\n\u003cp\u003eThe demi-permanent formula deposits color without permanently altering the hair’s natural structure, so it gradually washes away over time. Expect several weeks of color that gently softens with shampooing rather than harsh lines or abrupt changes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLasts typically 4–6 weeks depending on hair porosity and washing frequency\u003c\/li\u003e\n  \u003cli\u003eFades evenly rather than stripping suddenly\u003c\/li\u003e\n  \u003cli\u003eBest for subtle change or gray blending instead of full permanent coverage\u003c\/li\u003e\n  \u003cli\u003eColor maintenance is simple: refresh with another kit when desired\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for sensitive scalps and what’s in the formula?\u003c\/h3\u003e\n\u003cp\u003eNatural Instincts is formulated without ammonia and includes coconut oil and aloe vera to help condition hair during application. While ammonia-free products are gentler for many users, always perform a patch and strand test to check for sensitivity or allergic reactions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eZero ammonia formula reduces strong odor during application\u003c\/li\u003e\n  \u003cli\u003eContains coconut oil and aloe vera for added smoothness and shine\u003c\/li\u003e\n  \u003cli\u003eVegan formulation—see brand site for ingredient details\u003c\/li\u003e\n  \u003cli\u003eIncludes gloves and clear instructions to minimize mess and irritation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect with shade 5 Medium Brown?\u003c\/h3\u003e\n\u003cp\u003eShade 5 Medium Brown creates a natural, medium-depth brown tone that complements many base colors and skin tones. It’s effective at enhancing existing brunette tones and softening visible grays without making a dramatic change.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eProduces rich, natural medium brown depth and glossy finish\u003c\/li\u003e\n  \u003cli\u003eBlends grays for a softer, refreshed appearance\u003c\/li\u003e\n  \u003cli\u003eWorks best on previously undyed or lightly colored hair for true shade payoff\u003c\/li\u003e\n  \u003cli\u003e37-shade system available if you want to try darker or lighter alternatives\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is application and what’s included in the kit?\u003c\/h3\u003e\n\u003cp\u003eThe kit is designed for straightforward home use with step-by-step instructions. The contents simplify mixing and application, while the included conditioner helps lock in shine after processing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOne kit contains color cream, activator, conditioner, gloves, and instructions\u003c\/li\u003e\n  \u003cli\u003eMixing requires only the two main components—no extra products needed\u003c\/li\u003e\n  \u003cli\u003eProcessing times in the instructions guide predictable results\u003c\/li\u003e\n  \u003cli\u003eConditioner adds immediate glossy finish post-rinse\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Clairol Natural Instincts Demi-Permanent in 5 Medium Brown suits anyone wanting a low-commitment brunette look with conditioning benefits. It’s a solid choice for those blending gray, refreshing faded color, or trying a natural-looking change without permanent commitment. Ideal for users seeking an ammonia-free, vegan formula that focuses on shine and smoothness while keeping at-home application simple.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eColor Cream: Aqua\/Water\/Eau, Propylene Glycol, Ethanolamine, 2-Methoxymethyl-P-Phenylenediamine, Cetearyl Alcohol, Trisodium Ethylenediamine Disuccinate, Resorcinol, Citric Acid, Parfum\/Fragrance, Sodium Sulfite, Dicetyl Phosphate, Ascorbic Acid, Ceteth-10 Phosphate, 2-Methylresorcinol, Steareth-200, Xanthan Gum, Sodium Hydroxide, Titanium Dioxide\/(CI 77891), M-Aminophenol, Disodium EDTA, 4-Amino-2-Hydroxytoluene, Tocopheryl Acetate. Color Activator: Aqua\/Water\/Eau, Paraffinum Liquidum\/Mineral Oil\/Huile Minerale, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Cetearyl Sulfate, Salicylic Acid, Phosphoric Acid, Disodium Phosphate, Disodium Pyrophosphate, Sodium Stannate, Etidronic Acid, Brilliant Shine Conditioner: Aqua\/Water\/Eau, Bis-Hydroxy\/Methoxy Amodimethicone, Stearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Glutamic Acid, Parfum\/Fragrance, Benzyl Alcohol, Citric Acid, Benzyl Benzoate, EDTA, Histidine, Cocos Nucifera (Coconut) Oil, Sodium Chloride, Hexyl Cinnamal, Linalool, Magnesium Nitrate, Trimethylsiloxysilicate, Aloe Barbadensis Leaf Juice, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, BHT, Ascorbic Acid, Potassium Sorbate, Sodium Benzoate, Sodium Sulfite.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this kit cover gray hair completely?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Demi-permanent shades like 5 Medium Brown blur and blend visible grays but don’t provide full permanent coverage for heavy gray.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the formula ammonia-free and vegan?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, Natural Instincts is ammonia-free and formulated as vegan; check Clairol’s site for full ingredient details.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Clairol","offers":[{"title":"Default Title","offer_id":58346868932995,"sku":"B07KRTPR8W","price":12.54,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/clairol-natural-instincts-front-box.jpg?v=1782637598","url":"https:\/\/origin-beauty.com\/products\/clairol-natural-instincts-demi-permanent-hair-dye","provider":"Origin Beauty","version":"1.0","type":"link"}