{"product_id":"clairol-professional-bw2-powder-lightener-16-oz-dedusted-extra-strength-vegan-up-to-9-level-lift","title":"Clairol Professional BW2+ Powder Lightener 16 oz — Dedusted Extra-Strength Vegan, Up to 9-Level Lift","description":"\u003cp\u003e\u003cstrong\u003eClairol Professional BW2+ Dedusted Extra Strength Powder Lightener is a non-pigmented, vegan-friendly bleach that lifts hair up to nine levels for bright, even highlights and all-over lightening.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhether you are a salon professional or an experienced DIY colorist, BW2+ combines a lightweight, dedusted powder with malic acid to speed and refine lift. The formula mixes into a creamy texture that’s easy to control for on-scalp and off-scalp work, and its clear, non-pigmented base helps you see the exact level of lift as it develops. It’s suited for highlights, balayage, and full-head lightening while helping reduce excess dust during prep.\u003c\/p\u003e\n\n\u003ch3\u003eHow much lift can I expect from this lightener?\u003c\/h3\u003e\n\u003cp\u003eBW2+ is designed to deliver up to nine levels of lift when used with the appropriate developer and technique. Results vary by starting hair color, porosity, and developer strength, so always strand-test first.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 9 levels of lift under optimal conditions\u003c\/li\u003e\n  \u003cli\u003eNon-pigmented formula shows visible lift progression\u003c\/li\u003e\n  \u003cli\u003eWorks with a variety of developer volumes for controlled results\u003c\/li\u003e\n  \u003cli\u003eBest results on virgin or evenly colored hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this on the scalp and for balayage?\u003c\/h3\u003e\n\u003cp\u003eYes — BW2+ is formulated for both on-scalp and off-scalp applications, making it versatile for highlights, balayage, and full head techniques. Its creamy mixability helps achieve even product placement and predictable processing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSuitable for highlights, balayage, and all-over lightening\u003c\/li\u003e\n  \u003cli\u003eCreamy consistency for precise application and minimal dripping\u003c\/li\u003e\n  \u003cli\u003eDedusted formulation reduces airborne powder during mixing\u003c\/li\u003e\n  \u003cli\u003eCompatible with standard developer volumes used in salons\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the formula different from other powder lighteners?\u003c\/h3\u003e\n\u003cp\u003eBW2+ contains malic acid and a non-pigmented base to help lift beyond warm tones while allowing clear visibility of the lift process. The dedusted powder reduces mess and the vegan formulation avoids animal-derived ingredients.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMalic acid supports controlled lightening and tone clarity\u003c\/li\u003e\n  \u003cli\u003eNon-pigmented, so you can watch lift progression as it happens\u003c\/li\u003e\n  \u003cli\u003eDedusted for cleaner mixing and less airborne residue\u003c\/li\u003e\n  \u003cli\u003eVegan formula without animal-derived ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I mix and apply it safely?\u003c\/h3\u003e\n\u003cp\u003eMix BW2+ into a smooth, creamy consistency using the recommended developer volume for your targeted lift. Always follow product instructions, wear gloves, and perform a strand and skin test to confirm timing and tolerance before full application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMix to a creamy texture for even spread and control\u003c\/li\u003e\n  \u003cli\u003eUse appropriate developer strength for desired lift and hair condition\u003c\/li\u003e\n  \u003cli\u003ePerform a strand test to determine processing time and result\u003c\/li\u003e\n  \u003cli\u003eWear protective gloves and follow salon safety practices\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Clairol Professional BW2+ Dedusted Extra Strength Powder Lightener is aimed at professional stylists and skilled home colorists seeking a powerful, versatile lightener for bright highlights, seamless balayage, or global lightening. It’s particularly useful when you need high lift with visible progression and reduced dust during preparation. If you’re new to bleaching, consult a professional to choose the right developer and technique for your hair type and goals.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ePOTASSIUM PERSULFATE, SODIUM SILICATE, AMMONIUM PERSULFATE, MAGNESIUM CARBONATE HYDROXIDE, SODIUM STEARATE, PARAFFINUM LIQUIDUM\/ MINERAL OIL\/ HUILE MINÉRALE, XANTHAN GUM, ALGIN, DISODIUM EDTA, MALIC ACID, SILICA.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is BW2+ safe for on-scalp use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, BW2+ is formulated for both on-scalp and off-scalp applications; follow instructions and perform a sensitivity test first.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many levels of lift can I achieve?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can reach up to nine levels of lift under optimal conditions, depending on hair base color and developer strength.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Clairol Professional","offers":[{"title":"Default Title","offer_id":58345324544387,"sku":"B0CWPL7W1R","price":39.46,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/clairol-bw2-plus-front-package.jpg?v=1782615511","url":"https:\/\/origin-beauty.com\/products\/clairol-professional-bw2-powder-lightener-16-oz-dedusted-extra-strength-vegan-up-to-9-level-lift","provider":"Origin Beauty","version":"1.0","type":"link"}