{"product_id":"clairol-professional-shimmer-lights-purple-shampoo","title":"Clairol Professional Shimmer Lights Purple Shampoo","description":"\u003cp\u003e\u003cstrong\u003eShimmer Lights Purple Shampoo by Clairol Professional is a purple-toned, color-enhancing shampoo designed to neutralize unwanted brassiness and yellow tones in blonde, silver, gray and highlighted hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated to refresh cool tones between color appointments, this protein-enriched shampoo deposits violet pigments to counteract warm orange and yellow undertones while gently cleansing. Regular use helps restores brightness and removes dull yellowing without leaving heavy residue, making hair look cleaner, cooler and more luminous after every wash.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo reduce brass and yellow tones?\u003c\/h3\u003e\n\u003cp\u003eThe purple pigments in this formula sit opposite warm tones on the color wheel, so they visually neutralize brass and yellow as the product lathers through your hair. The cleaning action removes surface buildup that can accentuate warm tones, while conditioning agents help maintain softness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDeposits violet pigments to counteract yellow\/orange hues\u003c\/li\u003e\n  \u003cli\u003eProtein-enriched formula helps support hair texture\u003c\/li\u003e\n  \u003cli\u003eCleanses away mineral and product build-up that dulls color\u003c\/li\u003e\n  \u003cli\u003eRinses clean to avoid sticky or heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow often should I use Shimmer Lights Purple Shampoo?\u003c\/h3\u003e\n\u003cp\u003eFrequency depends on your starting shade and how quickly brass appears; many users alternate with a regular shampoo one to three times per week. Lighter, porous or chemically treated hair may benefit from less frequent use to avoid over-depositing pigment, while very brassy hair can tolerate a few consecutive washes until tone is balanced.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 1–3 times weekly for regular maintenance\u003c\/li\u003e\n  \u003cli\u003eAlternate with a moisturizing shampoo on drier hair\u003c\/li\u003e\n  \u003cli\u003eAdjust duration on hair: shorter on porous strands, longer on resistant brass\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner to seal and detangle\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work on natural gray or highlighted hair?\u003c\/h3\u003e\n\u003cp\u003eYes—Shimmer Lights is formulated for a range of cool-toned and lightened hair, including natural grays, silver shades and highlights. It reduces yellowing in silver hair and brightens faded highlights without changing your underlying color.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNeutralizes yellow in natural gray and silver hair\u003c\/li\u003e\n  \u003cli\u003eRefreshes and brightens highlighted blonde strands\u003c\/li\u003e\n  \u003cli\u003eSafe for color-treated hair when used as directed\u003c\/li\u003e\n  \u003cli\u003eLeaves hair shiny and visually refreshed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, lather thoroughly and leave on for a short interval based on desired toning—usually 1–5 minutes—then rinse. For deeper toning, a slightly longer leave-in time may be used, but always watch closely to avoid an overly cool or lavender cast.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair completely before applying\u003c\/li\u003e\n  \u003cli\u003eMassage evenly into lengths and ends; avoid scalp if sensitive\u003c\/li\u003e\n  \u003cli\u003eRinse after 1–5 minutes; adjust timing to tone intensity\u003c\/li\u003e\n  \u003cli\u003eCondition afterward to restore moisture and manageability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Clairol Professional Shimmer Lights Purple Shampoo is designed for anyone with lightened, highlighted, silver, gray or cool-toned blonde hair who wants to reduce brassiness and revive cool sheen between salon visits. It’s suitable for at-home color maintenance and for stylists seeking a reliable toning shampoo to recommend to clients. If your hair is very dry or fragile, use it less often and pair it with a rich conditioner to maintain softness.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWATER\/EAU, SODIUM LAURETH SULFATE, SODIUM LAURYL SULFATE, COCAMIDOPROPYL BETAINE, GLYCOL DISTEARATE, FRAGRANCE\/PARFUM, GLYCOL STEARATE, DISODIUM PHOSPHATE, SODIUM BENZOATE, RICINOLEAMIDOPROPYL ETHYLDIMONIUM ETHOSULFATE, COCAMIDE MEA, LINOLEAMIDOPROPYL PG-DIMONIUM CHLORIDE PHOSPHATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, CITRIC ACID, SALICYLIC ACID, HYDROLYZED VEGETABLE PROTEIN, TETRASODIUM EDTA, EXT. VIOLET 2, METHYLPARABEN, STEARAMIDE AMP, VIOLET 2.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Shimmer Lights on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s safe for color-treated blonde, highlighted, silver and gray hair when used as directed to neutralize brass.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long should I leave the purple shampoo in?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Leave on 1–5 minutes depending on desired toning; check frequently to avoid over-toning.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Clairol Professional","offers":[{"title":"Default Title","offer_id":58346899964291,"sku":"B082B5GPTV","price":12.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/clairol-shimmer-lights-front-bottle_8f16af35-10de-4b38-abc1-b0cfd48ea2b0.jpg?v=1782638340","url":"https:\/\/origin-beauty.com\/products\/clairol-professional-shimmer-lights-purple-shampoo","provider":"Origin Beauty","version":"1.0","type":"link"}