{"product_id":"davines-this-is-a-forming-pomade-medium-hold-pomade-for-short-hair-natural-shine-workable-texture-2-54-fl-oz","title":"Davines This Is A Forming Pomade — Medium Hold Pomade for Short Hair, Natural Shine \u0026 Workable Texture (2.54 fl oz)","description":"\u003cstrong\u003eDavines This Is A Forming Pomade is a lightweight, reworkable styling paste that gives medium hold, natural shine, and texture for short hair without greasy residue.\u003c\/strong\u003e\n\n\u003cp\u003eThis pomade from Davines is designed to build structure and flexible texture in short haircuts while keeping hair touchable and easy to restyle throughout the day. Crafted in Parma, Italy, the formula focuses on workability and clean finish so you can create defined looks, tame flyaways, and add subtle shine without stiffness.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this pomade perform on short hair and cropped cuts?\u003c\/h3\u003e\n\u003cp\u003eThe product is formulated specifically for short lengths: it adds separation and definition without weighing hair down. It provides a medium hold that keeps shape but still allows movement and reworking, ideal for fades, crops, and textured crops.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight texture that avoids flattening thin or short hair\u003c\/li\u003e\n  \u003cli\u003eMedium hold for controlled yet flexible styles\u003c\/li\u003e\n  \u003cli\u003eNatural, low-gloss finish that reads like healthy hair\u003c\/li\u003e\n  \u003cli\u003eNo sticky or greasy buildup—easy to wash out\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styling results can I expect and how easy is it to change styles?\u003c\/h3\u003e\n\u003cp\u003eYou can create matte-to-natural textures, piecey separation, and tidy, structured looks that can be reshaped during the day. The pomade’s memory effect means the style holds but can be loosened or restyled with your fingers or a comb without reapplying product immediately.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorkable hold for reshaping on the go\u003c\/li\u003e\n  \u003cli\u003eDefines strands for textured, lived-in finishes\u003c\/li\u003e\n  \u003cli\u003eSmooths frizz and flyaways for cleaner silhouettes\u003c\/li\u003e\n  \u003cli\u003eRinses out cleanly, making routine changes simple\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply it for the best results?\u003c\/h3\u003e\n\u003cp\u003eWarm a small amount between your palms, then work through dry or slightly damp hair, focusing on roots and ends where texture is needed. Start with a pea-sized amount and build as necessary—short hair typically requires less product to avoid heaviness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a small amount and distribute evenly from roots to tips\u003c\/li\u003e\n  \u003cli\u003eApply to dry for stronger definition or to damp for softer texture\u003c\/li\u003e\n  \u003cli\u003eRework with fingers or a comb anytime during the day\u003c\/li\u003e\n  \u003cli\u003eWash out with regular shampoo—no heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this Davines pomade different from waxes or gels?\u003c\/h3\u003e\n\u003cp\u003eUnlike heavy waxes or crisp gels, this pomade balances structure and suppleness: it holds shape but keeps hair movable and natural-looking. The formula is tuned to give memory and light sheen without hardness or stickiness common to other products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium, flexible hold rather than rigid fixation\u003c\/li\u003e\n  \u003cli\u003eNatural shine instead of glossy lacquered finish\u003c\/li\u003e\n  \u003cli\u003eNon-greasy feel—no clumping or tackiness\u003c\/li\u003e\n  \u003cli\u003eMade with Davines’ focus on quality ingredients and sustainability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This Is A Forming Pomade is ideal for anyone with short to medium-short hair who wants controllable texture, light natural shine, and the ability to restyle without build-up. It suits textured crops, fades, short layers, and anyone seeking a fuss-free, high-quality pomade finished with Davines’ sustainability-minded craftsmanship.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU, Butyrospermum parkii BUTTER \/ Butyrospermum parkii (SHEA) BUTTER, CETEARYL Alcohol, Ceteareth-20, carnauba palm CERA \/ carnauba palm (CARNAUBA) WAX \/ CIRE DE CARNAUBA, ceresin, GLYCERYL DIBEHENATE, LAURETH-4, BEHENETH- 25, Orbignya oleifera SEED OIL, PVP, GLYCERYL rosinate, Tribehenin, glyceryl behenate, PARFUM \/ FRAGRANCE, Olea Europaea ILO unsaponifiables \/ Olea Europaea (OLIVE) OIL unsaponifiables, CAPRYLYL COMPOUNDS, BENZYL ALCOHOL, ACRYLATES \/ C10-30 ALKYL ACRYLATE CROSSPOLYMER, DISODIUM EDTA, CAPRYLHYDROXAMIC ACID, GLYCERIN, LINALOOL, LIMONENE, SODIUM HYDROXIDE\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is This Is A Forming Pomade suitable for all hair types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best for short to short-medium hair; works on fine to thick hair but use sparingly on very fine strands.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it leave my hair greasy or hard?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this lightweight formula provides medium hold with natural shine without greasy residue or hard crunch.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":58344358904195,"sku":"B01H25XZKW","price":50.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/davines-forming-pomade-front-packaging.jpg?v=1782586051","url":"https:\/\/origin-beauty.com\/products\/davines-this-is-a-forming-pomade-medium-hold-pomade-for-short-hair-natural-shine-workable-texture-2-54-fl-oz","provider":"Origin Beauty","version":"1.0","type":"link"}