{"product_id":"essie-gel-couture-gel-like-nail-polish-the-it-factor-bright-fuchsia-pink-longwear-vegan-formula-glossy-finish-0-46-fl-oz","title":"essie gel couture gel-like nail polish The It-Factor — bright fuchsia pink, longwear vegan formula, glossy finish (0.46 fl oz)","description":"\u003cp\u003e\u003cstrong\u003eessie gel couture The It-Factor is a two-step, vegan nail polish system that delivers gel-like shine and up to two weeks of longwear without a UV lamp.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDesigned for at-home or salon-style manicures, this bright fuchsia polish gives a glossy, high-shine finish with a flexible formula that reduces chipping. The system uses two coats of the color lacquer and a separate gel couture top coat to lock in shine and durability; the top coat is sold separately. Formulated without animal-derived ingredients, the shade 'The It-Factor' leans toward juicy yellow undertones for a vivid, attention-grabbing pink.\u003c\/p\u003e\n\n\u003ch3\u003eHow long will this gel-like manicure last on my nails?\u003c\/h3\u003e\n\u003cp\u003eWith proper application—two coats of the color and a gel couture top coat—expect up to 15 days of wear when the top coat is refreshed around day seven. Individual wear varies with daily activities, nail prep, and application technique.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInitial longevity: up to 15 days with recommended reapplication at day 7\u003c\/li\u003e\n  \u003cli\u003eBest results: two thin color layers plus the separate top coat\u003c\/li\u003e\n  \u003cli\u003eFactors: nail health, chores, and exposure to water or chemicals affect wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat is the application process and do I need special tools?\u003c\/h3\u003e\n\u003cp\u003eApplication is straightforward: no lamp, no base coat—just two coats of The It-Factor color followed by the gel couture top coat. The brush is designed for smooth coverage; allow each layer to dry before applying the next for the most even finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStep 1: Apply two thin, even coats of color\u003c\/li\u003e\n  \u003cli\u003eStep 2: Finish with one coat of the gel couture top coat (sold separately)\u003c\/li\u003e\n  \u003cli\u003eNo UV\/LED light required; use regular acetone or non-acetone remover for gentle removal\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this polish more chip-resistant than regular lacquers?\u003c\/h3\u003e\n\u003cp\u003eThe color formulas include a patent-pending flex.e gel technology that bonds to the nail and moves with it, reducing cracking and edge lift. That flexibility, combined with the triple-shine top coat, produces a glass-like finish that protects the color beneath.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFlex.e gel technology increases durability and minimizes chipping\u003c\/li\u003e\n  \u003cli\u003eTriple-shine top coat enhances gloss and seals the manicure\u003c\/li\u003e\n  \u003cli\u003eVegan formula avoids animal-derived ingredients while maintaining performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I remove gel couture without damaging my nails?\u003c\/h3\u003e\n\u003cp\u003eRemoval is gentle and simple: use regular acetone or non-acetone nail polish remover—no harsh scraping or prolonged soaking is required. Allow the remover to soften the polish, then wipe away; follow with cuticle care and a nail oil for moisture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse standard acetone or non-acetone remover to dissolve the lacquer\u003c\/li\u003e\n  \u003cli\u003eAvoid scraping; let the remover work and gently wipe off\u003c\/li\u003e\n  \u003cli\u003eFinish with a nourishing oil or moisturizer to restore nail hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: essie gel couture The It-Factor appeals to anyone who wants a salon-quality, high-shine fuchsia manicure at home without a UV lamp—especially those seeking a vegan polish that balances bold color with chip resistance. It's suitable for busy people who prefer a simple two-step routine, color lovers who want a vibrant pink with warm undertones, and shoppers aiming for longwear without complicated equipment.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a UV lamp for essie gel couture?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this two-step system delivers gel-like shine and durability without a UV or LED lamp.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is The It-Factor formula vegan?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, The It-Factor uses a vegan formula that contains no animal-derived ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"essie","offers":[{"title":"Default Title","offer_id":58358839083395,"sku":"B01E7UKS5K","price":14.63,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/essie-the-it-factor-front-bottle.jpg?v=1782759465","url":"https:\/\/origin-beauty.com\/products\/essie-gel-couture-gel-like-nail-polish-the-it-factor-bright-fuchsia-pink-longwear-vegan-formula-glossy-finish-0-46-fl-oz","provider":"Origin Beauty","version":"1.0","type":"link"}