{"product_id":"it-cosmetics-superhero-mascara-volumizing-lengthening-super-black-buildable-volume-conditioning","title":"IT Cosmetics Superhero Mascara — Volumizing \u0026 Lengthening, Super Black, Buildable Volume \u0026 Conditioning","description":"\u003cp\u003e\u003cstrong\u003eIT Cosmetics Superhero Mascara delivers buildable volume and visible length in a single coat while conditioning lashes with collagen, biotin, and peptides.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned as a multitasking lash treatment and makeup staple, this Superhero Mascara uses Elastic Stretch Technology and a Lash‑Changing Power Brush to lift, separate, and extend lashes without flaking. The richly pigmented Super Black formula is suitable for sensitive eyes and aims to give a fuller-looking lash line that remains flexible and conditioned over time.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this mascara change my short or sparse lashes?\u003c\/h3\u003e\n\u003cp\u003eThe blend of hydrolyzed collagen, biotin, and peptides helps coat and condition each lash so they look thicker and longer while maintaining flexibility. The brush reaches the base of lashes to build volume from root to tip, creating the appearance of denser lash coverage with controlled layering.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eElastic Stretch Technology for buildable length and volume\u003c\/li\u003e\n  \u003cli\u003eLash‑Changing Power Brush lifts and separates individual lashes\u003c\/li\u003e\n  \u003cli\u003eHydrolyzed collagen and peptides help improve lash elasticity\u003c\/li\u003e\n  \u003cli\u003eBiotin supports healthier, more resilient lash fibers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it smudge, flake, or irritate sensitive eyes?\u003c\/h3\u003e\n\u003cp\u003eThis formula is developed for sensitive eyes and designed to resist flaking while providing all‑day wear when applied properly. Because it builds in layers, you can control intensity without adding excess product that often leads to smudging.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eClinically tested for sensitive eyes\u003c\/li\u003e\n  \u003cli\u003eBuildable, non-clumping application minimizes fallout\u003c\/li\u003e\n  \u003cli\u003eSuper Black pigment delivers bold coverage without heavy coats\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply Superhero Mascara for best results?\u003c\/h3\u003e\n\u003cp\u003eStart at the lash base, wiggle the brush gently to deposit pigment at the roots, then sweep upward to the tips to stretch and separate each lash. Apply additional coats for more dramatic volume and length, allowing a few seconds between layers to avoid clumping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePlace brush at root, wiggle inward-outward, then sweep up\u003c\/li\u003e\n  \u003cli\u003eLayer coats gradually for customizable intensity\u003c\/li\u003e\n  \u003cli\u003eUse on bare lashes or after curling for added lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this formula different from other mascaras?\u003c\/h3\u003e\n\u003cp\u003eBeyond cosmetic enhancement, the formula combines conditioning ingredients—collagen, biotin, and peptides—with a flexible polymer system so lashes look fuller without feeling stiff. The brush and formula work together to reach tiny corner and lower lashes while preserving a natural, curled finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCombination of conditioning actives for healthier-looking lashes\u003c\/li\u003e\n  \u003cli\u003ePower Brush designed for reach, separation, and curl retention\u003c\/li\u003e\n  \u003cli\u003eStretchable finish keeps lashes flexible and comfortable\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Superhero Mascara is suited for anyone seeking visible lash length and volume with a conditioning benefit—people with short, fine, or sparse lashes, those with sensitive eyes, or anyone who wants a dramatic yet natural-looking lash finish that builds without flaking. Use it as part of a full IT Cosmetics routine or as a standalone lash booster for everyday wear.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU • COPERNICIA CERIFERA CERA \/ CARNAUBA WAX \/ CIRE DE CARNAUBA • CYCLOPENTASILOXANE • ORYZA SATIVA CERA \/ RICE BRAN WAX • HYDROGENATED OLIVE OIL STEARYL ESTERS • ALCOHOL DENAT. • STEARIC ACID • PALMITIC ACID • TRIETHANOLAMINE • ACACIA SENEGAL GUM • EUPHORBIA CERIFERA CERA \/ CANDELILLA WAX • PROPYLENE GLYCOL • PHENOXYETHANOL • VP\/VA COPOLYMER • AMINOMETHYL PROPANEDIOL • ISOPROPYL ALCOHOL • POLYVINYL ALCOHOL • CHLORPHENESIN • ETHYLHEXYLGLYCERIN • TOCOPHERYL ACETATE • BIOTIN • GLYCERIN • T-BUTYL ALCOHOL • BUTYLENE GLYCOL • HYDROLYZED COLLAGEN • CARBOMER • SODIUM LACTATE • POLYSORBATE 20 • PALMITOYL TRIPEPTIDE-1 • PALMITOYL TETRAPEPTIDE-7\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Superhero Mascara suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is developed for sensitive eyes and is clinically tested to minimize irritation while delivering buildable volume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many coats should I use for dramatic volume?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with one coat for length and add one to two more coats, waiting a few seconds between layers for best buildable results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"IT Cosmetics","offers":[{"title":"Default Title","offer_id":58345380872579,"sku":"B01AKTZFZU","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/it-cosmetics-superhero-mascara-front-packaging.jpg?v=1782618899","url":"https:\/\/origin-beauty.com\/products\/it-cosmetics-superhero-mascara-volumizing-lengthening-super-black-buildable-volume-conditioning","provider":"Origin Beauty","version":"1.0","type":"link"}