{"product_id":"kerastase-genesis-strengthening-nutri-fortifiant-shampoo-16-9-fl-oz-reduces-breakage-hydrates-for-normal-to-dry-hair","title":"KÉRASTASE Genesis Strengthening Nutri-Fortifiant Shampoo 16.9 fl oz — reduces breakage, hydrates for normal to dry hair","description":"\u003cp\u003e\u003cstrong\u003eKÉRASTASE Genesis Strengthening Nutri-Fortifiant Shampoo gently cleanses the scalp while nourishing fragile, weak hair to help reduce breakage and improve manageability.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo is formulated for normal to dry hair that is prone to falling or breaking due to weakness. It removes impurities and buildup without stripping essential moisture, leaving hair detangled, softer, and easier to style. Paired with the matching conditioner, the formula supports stronger, shinier strands and a healthier-looking scalp.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo protect hair from breakage?\u003c\/h3\u003e\n\u003cp\u003eThe formula targets weakened fibers to fortify hair against mechanical stress like brushing and styling. It helps rebuild surface strength and seals the hair cuticle for smoother strands that resist snapping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStrengthening agents that reinforce hair structure\u003c\/li\u003e\n  \u003cli\u003eGentle cleansing to avoid over-drying vulnerable hair\u003c\/li\u003e\n  \u003cli\u003eCuticle-smoothing action for less friction during styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it clean my scalp without drying out dry or color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThis shampoo balances purification with nourishment, lifting oil and product residue while preserving hydration. It’s suited for normal to dry hair textures and formulated to be gentle on color-treated hair when used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves impurities without harsh sulfates that strip moisture\u003c\/li\u003e\n  \u003cli\u003eHydrating ingredients that maintain softness and shine\u003c\/li\u003e\n  \u003cli\u003eSafe for routine use to keep scalp balanced\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, lather gently at the scalp, then rinse thoroughly. Follow with the KÉRASTASE Fondant Renforcateur conditioner to detangle and complete the strengthening regimen for improved resilience.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a quarter-sized amount for medium-length hair; adjust as needed\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and roots, then rinse and repeat if necessary\u003c\/li\u003e\n  \u003cli\u003eFinish with the matching conditioner to lock in moisture and smooth fibers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow quickly can I expect to see improvement?\u003c\/h3\u003e\n\u003cp\u003eIndividual results vary, but users often notice easier detangling and increased softness after the first few washes. Stronger-looking hair and reduced breakage tend to appear with consistent use over several weeks as the formula builds fiber resilience.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eImmediate: cleaner, softer hair and easier combing\u003c\/li\u003e\n  \u003cli\u003eShort term (2–4 weeks): reduced snap during brushing\u003c\/li\u003e\n  \u003cli\u003eLong term: improved overall hair strength with regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: KÉRASTASE Genesis Strengthening Nutri-Fortifiant Shampoo is designed for people with fragile, weak hair that tends to break or fall due to weakness, especially those with normal to dry textures seeking a gentle clarifying shampoo that also nourishes. It’s a good choice for anyone who wants a salon-quality strengthening regimen to improve detangling, reduce mechanical breakage, and maintain moisture and shine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e1227618 B - Ingredients: Aqua \/ Water \/ Eau • Sodium Laureth Sulphates • Sodium Chloride • Cocamidopropyl Betaines • Dimethicone • Citric Acid • Hexylene Glycol • Sodium Benzoate • Sodium HYDIUM HYDIUM •••••••AMODIMETHICONE • CARBOMER • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • TRIDECETH-10 • GLYCERINE • SALICYLIC ACID • LIMONEN • GLYCOL DISTEARATE • MICA • PEG-100 STEARATE • LINLINALOOLOLOLSTEARETH-6 • PHENOXYTHANOL • COCO-BETINE • TRIDECETH-3 • CI 77891 \/ TITANIUM DIOXIDE • BENZYL SALICYLATE • COUMARIN • ZINGIBER OFFICINALE ROOT EXTRACT \/ GINGER ROOT EXTRACT TRACT TRACT TRACT TRITRAL • BENZYL ALCOHOL • CITRONELLOL • ACTIC ACID • FUMARIC ACID • XYLITYL GLUCOSIDE • ANHYDROXYLITOL • LEONTOPODIUM ALPINUM CALLUS CULTURE EXTRACT • XYLITOL • XANTHANE GUM • DI. PEPEPTIDE PEPAminobutyroyl Benzylamide Diacetate • Perfume \/ FRAGRANCE (F.I.L. C240805\/1).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—formulated to gently cleanse without stripping color when used as part of a regular care routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed based on oiliness and styling product build-up; most users shampoo 2–3 times weekly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":58344676950403,"sku":"B09686D4X5","price":100.26,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/kerastase-genesis-front-bottle_b5687b68-e298-436e-b197-d69b49587d7a.jpg?v=1782595513","url":"https:\/\/origin-beauty.com\/products\/kerastase-genesis-strengthening-nutri-fortifiant-shampoo-16-9-fl-oz-reduces-breakage-hydrates-for-normal-to-dry-hair","provider":"Origin Beauty","version":"1.0","type":"link"}