{"product_id":"madison-reed-radiant-hair-color-kit-4na-messina-brown-darkest-ash-brown-permanent-dye-ammonia-ppd-free-100-gray-coverage","title":"Madison Reed Radiant Hair Color Kit — 4NA Messina Brown (Darkest Ash Brown), Permanent Dye, Ammonia \u0026 PPD-Free, 100% Gray Coverage","description":"\u003cp\u003e\u003cstrong\u003eMadison Reed Radiant Hair Color Kit in 4NA Messina Brown (Darkest Ash Brown) is a salon-quality permanent dye that delivers dimensional, cool-toned brown with 100% gray coverage while avoiding harsh ingredients like ammonia and PPD.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis at-home kit recreates the same formula used in Madison Reed Hair Color Bars, engineered to give long-lasting color with a cooler, smoky undertone. The Smart 8-Free formula skips commonly criticized chemicals and instead blends nourishing ingredients — keratin, argan oil, and ginseng root extract — to help hair feel conditioned and look glossy. The kit is designed for easy application, whether you’re touching up roots or refreshing an all-over shade, and includes tools and instructions so you can achieve predictable results at home.\u003c\/p\u003e\n\n\u003ch3\u003eWhat does Messina Brown (4NA) look like on different hair bases?\u003c\/h3\u003e\n\u003cp\u003e4NA is a deep ash brown with cool, smoky undertones that reads natural on most medium-to-dark bases. On lighter or previously warmed hair it may neutralize unwanted warm tones; on darker bases it deepens and adds subtle ash dimension. Staying within two shades of your natural color produces the most even, salon-like finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium blonde to light brown bases: cooler, smoky brown with reduced brassiness.\u003c\/li\u003e\n  \u003cli\u003eNatural medium to dark brown: rich, deep ash brown with visible dimension.\u003c\/li\u003e\n  \u003cli\u003eVery dark or black hair: may deepen tone without dramatic change; consider pre-lightening for lighter results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does this kit cover gray hair and maintain natural dimension?\u003c\/h3\u003e\n\u003cp\u003eThe formula is formulated for 100% coverage of light-to-moderate grays and creates a blended, multi-tonal appearance rather than a flat, single tone. Pigments penetrate evenly to mask gray strands while the conditioning agents help prevent the dry, brittle finish associated with some permanent dyes. For best coverage, follow timing and application instructions closely, especially on resistant gray areas.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFull gray coverage for light-to-moderate gray patterns.\u003c\/li\u003e\n  \u003cli\u003eConditioning ingredients reduce dryness and enhance shine.\u003c\/li\u003e\n  \u003cli\u003eInstructions include root-specific timing to even out resistant strands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the Smart 8‑Free formula safer for my hair and scalp?\u003c\/h3\u003e\n\u003cp\u003eMadison Reed’s Smart 8‑Free formula omits ammonia, PPD, parabens, phthalates, gluten, SLS, resorcinol, and titanium dioxide, aiming to reduce exposure to those common additives. While every scalp reacts differently, the kit is dermatologist-tested and includes a barrier cream and gloves to minimize irritation. Always perform the included patch and strand tests before full application to check for sensitivity and desired shade results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree of eight commonly avoided ingredients for gentler chemistry.\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested and Leaping Bunny certified for safety and cruelty-free status.\u003c\/li\u003e\n  \u003cli\u003ePatch and strand tests are supplied and recommended for best results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use and care for colored hair to extend vibrancy?\u003c\/h3\u003e\n\u003cp\u003eFollowing application, choose sulfate-free shampoos and color-safe conditioners to protect pigment and maintain moisture. Limit heat styling and use UV-protective products when exposed to strong sunlight. Many customers recolor every 4–6 weeks to refresh roots and preserve the shade’s depth.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse color-safe, sulfate-free cleansing and conditioning products.\u003c\/li\u003e\n  \u003cli\u003eMinimize high-heat styling and apply heat protectant when needed.\u003c\/li\u003e\n  \u003cli\u003eRefresh color every 4–6 weeks or as root regrowth appears.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? The Madison Reed Radiant Hair Color Kit in 4NA Messina Brown is ideal for someone with natural medium-to-dark hair or light-to-moderate grays who wants a cool, smoky brown without harsh chemicals. It suits color users who prefer at-home convenience but expect salon-caliber results, plus those seeking a formula enriched with conditioning additives. If you’re aiming to neutralize warm tones, cover grays fully, and maintain hair softness, this kit is formulated for those goals—just be sure to perform the included patch and strand tests and stay within two shades of your natural color for the most predictable outcome.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eWhat's in the box:\u003c\/strong\u003e Radiant Cream Color, Conditioning Color Activator, gloves, protective cap, barrier cream, detailed instructions.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCertifications:\u003c\/strong\u003e Dermatologist-tested, cruelty-free, Leaping Bunny certified.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eKey actives:\u003c\/strong\u003e Keratin, argan oil, ginseng root extract for added shine and conditioning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS INCI [CTFA]: AQUA\/WATER, STEARYL ALCOHOL, ETHANOLAMINE, PROPYLENE GLYCOL, CETYL ALCOHOL, CETEARETH-25, COCAMIDE MEA, TOLUENE-2,5-DIAMINE SULFATE, CETETH-2, POLYQUATERNIUM-6, ARGANIA SPINOSA KERNEL OIL, HYDROLYZED KERATIN, PANAX GINSENG ROOT EXTRACT, DIMETHICONE, PALMITIC ACID, ASCORBIC ACID, EDTA, SODIUM HYDROSULFITE, SODIUM SULFITE, BUTYLENE GLYCOL, 4-CHLORORESORCINOL, M-AMINOPHENOL, 2-METHYLRESORCINOL, P-AMINOPHENOL, 2,4 DIAMINOPHENOXYETHANOL HCL. 20VOL AND 30VOL (LIGHTENING) ACTIVATOR INGREDIENTS: AQUA, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, SODIUM LAURETH SULFATE, PROPYLENE GLYCOL, DIMETHICONE, OXYQUINOLINE SULFATE, PHOSPHORIC ACID, TETRASODIUM EDTA, ETIDRONIC ACID.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will 4NA cover my gray hair completely?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—this shade provides 100% coverage for light-to-moderate grays when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this formula free of ammonia and PPD?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The Smart 8-Free formula excludes ammonia, PPD, parabens, phthalates, and other listed additives.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Madison Reed","offers":[{"title":"Default Title","offer_id":58344786624899,"sku":"B0BJ37RPZM","price":49.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/madison-reed-front-box-messina-brown.jpg?v=1782597143","url":"https:\/\/origin-beauty.com\/products\/madison-reed-radiant-hair-color-kit-4na-messina-brown-darkest-ash-brown-permanent-dye-ammonia-ppd-free-100-gray-coverage","provider":"Origin Beauty","version":"1.0","type":"link"}