{"product_id":"madison-reed-radiant-permanent-hair-color-kit-4ngv-venezia-darkest-golden-brown-ammonia-ppd-free-with-conditioning-actives","title":"Madison Reed Radiant Permanent Hair Color Kit — 4NGV Venezia Darkest Golden Brown, Ammonia \u0026 PPD-Free with Conditioning Actives","description":"\u003cp\u003e\u003cstrong\u003eMadison Reed Radiant Hair Color Kit in 4NGV (Venezia Brown) is a permanent, darkest golden brown hair dye formulated to deliver dimensional, warm-toned color with full gray coverage while avoiding harsh ingredients.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf you want salon-style permanent color at home without ammonia or PPD, this Madison Reed kit offers a professional-grade formula enriched with conditioning actives. The shade 4NGV—often called Venezia Brown—lays down deep golden-brown pigment with warm, natural-looking highlights and is formulated to blend and conceal gray evenly. The package contains everything needed for a single application: color cream, activator, gloves, barrier cream, a cap, and clear step-by-step directions designed for predictable results.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this color perform on gray hair?\u003c\/h3\u003e\n\u003cp\u003eThe Radiant formula is engineered for complete gray coverage, producing consistent, uniform color from root to tip. It’s permanent, so the color endures until your natural hair grows out, and the enriched conditioning ingredients help avoid the brittle feel some permanent dyes cause.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e100% gray coverage for blended, natural-looking results\u003c\/li\u003e\n  \u003cli\u003ePermanent dye that resists fading until regrowth\u003c\/li\u003e\n  \u003cli\u003eConditioning agents reduce dryness during processing\u003c\/li\u003e\n  \u003cli\u003eBest when used within two shades of your natural color\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this formula gentler than typical box dyes?\u003c\/h3\u003e\n\u003cp\u003eThis kit is part of Madison Reed’s Smart 8-Free line, which removes several common harsh additives found in conventional at-home colors. Instead, the color base is combined with hair-loving ingredients that aim to protect cuticles and enhance shine while the dye develops.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree of ammonia, PPD, parabens, phthalates, and other harsh ingredients\u003c\/li\u003e\n  \u003cli\u003eIncludes keratin, argan oil, and ginseng extract for conditioning benefits\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested and cruelty-free \/ Leaping Bunny certified\u003c\/li\u003e\n  \u003cli\u003ePackaged for one complete application with clear instructions\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use 4NGV Venezia Brown for the best results?\u003c\/h3\u003e\n\u003cp\u003eFollow the included instruction leaflet step-by-step and perform a patch test first. For a polished, even outcome, apply to roots if touching up, or to fully towel-dried hair for an all-over refresh—process time varies by desired intensity and gray coverage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDo a 48-hour patch test before full application\u003c\/li\u003e\n  \u003cli\u003eStay within two shades of your natural color for optimal match\u003c\/li\u003e\n  \u003cli\u003eUse gloves and barrier cream provided to protect skin and hands\u003c\/li\u003e\n  \u003cli\u003eRinse and follow with recommended aftercare to preserve tone\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shade suit my skin tone and natural base?\u003c\/h3\u003e\n\u003cp\u003e4NGV is a deep golden-brown with warm undertones that flatters many warm and neutral complexions. If your natural color is within two shades of this tone, the result will look natural and multi-dimensional; cooler skin tones can still wear it but may prefer cooler-leaning shades for balance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDeep golden-brown with warm highlights for dimension\u003c\/li\u003e\n  \u003cli\u003eWorks best when used near your natural depth (±2 shades)\u003c\/li\u003e\n  \u003cli\u003eNeutral to warm complexions get the most harmonious effect\u003c\/li\u003e\n  \u003cli\u003eConsider a strand test if you’re unsure about undertone match\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This Madison Reed Radiant 4NGV kit is well suited for people seeking a permanent, salon-quality at-home color that covers gray thoroughly while avoiding a list of common harsh chemicals. It’s a good fit for those who prioritize conditioned feel and shine after coloring, prefer warm golden-brown tones, and are comfortable following a packaged, single-application routine. If you recolor on a regular schedule (many users refresh every 4–6 weeks) and want reliable, dimensional results without ammonia or PPD, this kit aims to deliver.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS INCI [CTFA]: AQUA\/WATER, CETYL ALCOHOL, ETHANOLAMINE, PROPYLENE GLYCOL, CETEARYL ALCOHOL, CETEARETH-25, COCAMIDE MEA, TOLUENE-2,5-DIAMINE SULFATE, CETETH-2, COCAMIDOPROPYL BETAINE, POLYQUATERNIUM-6, ARGANIA SPINOSA KERNEL OIL, HYDROLYZED KERATIN, PANAX GINSENG ROOT EXTRACT, DIMETHICONE, ASCORBIC ACID, DISODIUM EDTA, SODIUM METABISULFITE, SODIUM HYDROSULFITE, SILICA, XANTHAN GUM, BUTYLENE GLYCOL, 4-CHLORORESORCINOL, P-AMINOPHENOL, M-AMINOPHENOL, 2-METHYLRESORCINOL, 2-AMINO-3-HYDROXYPYRIDINE, 2,4 DIAMINOPHENOXYETHANOL HCL. 20VOL AND 30VOL (LIGHTENING) ACTIVATOR INGREDIENTS: AQUA, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, SODIUM LAURETH SULFATE, PROPYLENE GLYCOL, DIMETHICONE, OXYQUINOLINE SULFATE, PHOSPHORIC ACID, TETRASODIUM EDTA, ETIDRONIC ACID.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Madison Reed Radiant 4NGV safe for gray coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is designed for 100% gray coverage and provides permanent results when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this kit contain ammonia or PPD?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. This Smart 8-Free formula is free of ammonia and PPD, plus several other harsh additives.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Madison Reed","offers":[{"title":"Default Title","offer_id":58344765325699,"sku":"B09W33MRJX","price":49.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/madison-reed-front-box-4ngv.jpg?v=1782596359","url":"https:\/\/origin-beauty.com\/products\/madison-reed-radiant-permanent-hair-color-kit-4ngv-venezia-darkest-golden-brown-ammonia-ppd-free-with-conditioning-actives","provider":"Origin Beauty","version":"1.0","type":"link"}