{"product_id":"milk_shake-silver-shine-purple-shampoo-10-1-fl-oz-violet-toner-for-blonde-gray-bleached-hair-gentle-daily-cleansing","title":"milk_shake Silver Shine Purple Shampoo 10.1 fl oz — Violet Toner for Blonde, Gray \u0026 Bleached Hair, Gentle Daily Cleansing","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Silver Shine Shampoo is a purple-tinted, gentle professional shampoo that neutralizes yellow and brassy tones in natural, bleached, gray, or white hair while cleansing and preserving softness.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eEveryday washing, sunlight, hard water and pollution can cause blond, silver and white hair to pick up warm or yellow undertones that dull color and clarity. This milk_shake formula uses a violet pigment to counteract those unwanted reflections without being harsh—offering routine cleansing plus targeted toning in a single step. It’s formulated to be used regularly by those who want cooler, cleaner-looking hair without over-stripping moisture.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo neutralize yellow and brassy tones?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo contains a concentrated violet pigment that deposits onto the hair surface during rinsing, canceling warm yellow and golden reflections thanks to color theory. The mild surfactants remove dirt and buildup while the purple pigment performs instant toning, so results are visible after just one wash.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eViolet neutralizing pigment targets yellow undertones\u003c\/li\u003e\n  \u003cli\u003eMild cleansing agents preserve hair softness\u003c\/li\u003e\n  \u003cli\u003eVisible toning effect after a single application\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for frequent use and on processed hair?\u003c\/h3\u003e\n\u003cp\u003eYes; the milk_shake Silver Shine Shampoo is designed for regular use and safe on colored, lightened, or naturally gray hair. Its gentle base cleans without aggressive stripping, making it suitable for maintenance between salon visits while helping to keep shade corrections longer-lasting.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle formula suitable for frequent washes\u003c\/li\u003e\n  \u003cli\u003eCompatible with color-treated and bleached hair\u003c\/li\u003e\n  \u003cli\u003eHelps extend salon toning results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, lather, leave in for one to three minutes depending on the degree of brassiness, then rinse thoroughly. For stronger toning, leave slightly longer under supervision; follow with a conditioner or milk_shake mask to restore moisture and shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet hair, lather, and leave 1–3 minutes\u003c\/li\u003e\n  \u003cli\u003eAdjust leave-in time for intensity of toning\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner or treatment for hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of results and maintenance can I expect?\u003c\/h3\u003e\n\u003cp\u003eWith regular use, expect cooler-looking, fresher blondes and crisper silvery tones without dry or straw-like texture. The shampoo reduces visible yellowing while preserving natural movement and softness, making hair look cleaner and more reflective under light.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCooler, cleaner blonde and silver tones\u003c\/li\u003e\n  \u003cli\u003eReduced brassy or yellow reflections over time\u003c\/li\u003e\n  \u003cli\u003eMaintains softness and manageability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: milk_shake Silver Shine Shampoo is aimed at people with natural or lightened blonde hair, gray or white hair, and anyone seeking to control warm or brassy undertones between salon appointments. It’s especially useful for those who wash frequently but want to keep tone correction gentle and effective, and for color-treated hair that needs maintenance without excessive dryness.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water), Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Glycerin, Disodium Laureth Sulfosuccinate, Acid Violet 43, Glycol Distearate, Laureth-4, Guar Hydroxypropyltrimonium Chloride, Rubus Fruticosus (Blackberry) Fruit Extract, Rubus Idaeus (Raspberry) Leaf Extract, Vaccinium Myrtillus Fruit Extract, Fragaria Ananassa (Strawberry) Fruit Extract, Sodium Benzoate, Potassium Sorbate, Hydrolyzed Milk Protein, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Magnesium Nitrate, Phenoxyethanol, Glycine, Sodium Lactate, Magnesium Chloride, Sodium Citrate, Parfum (Fragrance), Alpha Isomethyl Ionone, Benzyl Alcohol, Benzyl Benzoate, Benzyl Salicylate, Limonene, Linalool.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every time I wash my hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's formulated for regular use. Adjust leave-in time depending on how much toning you need.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it lighten my hair color?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No, it deposits violet pigment to neutralize yellow tones but does not lighten hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"milk_shake","offers":[{"title":"Default Title","offer_id":58346302079363,"sku":"B01HQCGYDQ","price":42.73,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/milk_shake-silver-shine-front-bottle.jpg?v=1782632757","url":"https:\/\/origin-beauty.com\/products\/milk_shake-silver-shine-purple-shampoo-10-1-fl-oz-violet-toner-for-blonde-gray-bleached-hair-gentle-daily-cleansing","provider":"Origin Beauty","version":"1.0","type":"link"}