{"product_id":"nyx-professional-makeup-on-the-rise-volume-liftscara-mascara-black-instant-lift-matte-volume","title":"NYX PROFESSIONAL MAKEUP On The Rise Volume Liftscara Mascara — Black, Instant Lift \u0026 Matte Volume","description":"\u003cstrong\u003eNYX PROFESSIONAL MAKEUP On The Rise Volume Liftscara delivers instant lift, intense matte-black volume and defined separation with a uniquely shaped elastomer brush.\u003c\/strong\u003e\n\n\u003cp\u003eThis lightweight, ultra-pigmented mascara is designed to coat each lash for immediate elevation and dramatic fullness. The hybrid hourglass\/rounded applicator head targets roots and tips to build volume without clumping, while the matte-black formula gives a bold finish that complements day or night looks. The product is PETA-recognized cruelty-free.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see lift and volume?\u003c\/h3\u003e\n\u003cp\u003eYou can expect visible results after only a few strokes—formulation and brush design work together to boost both lift and thickness. Clinical testing reported most participants noticing instant effects, and the applicator shapes and deposits pigment where lashes need it most.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFast build: visible lift and volume within a few swipes\u003c\/li\u003e\n  \u003cli\u003eHigh-pigment matte black for immediate contrast\u003c\/li\u003e\n  \u003cli\u003eElastomer brush deposits product evenly to avoid clumps\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the applicator different from standard mascara wands?\u003c\/h3\u003e\n\u003cp\u003eThe applicator combines an hourglass silhouette with a rounded head to reach inner and outer lashes and lift from the root. Its elastomer construction holds shape during application for consistent coverage and targeted separation.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHourglass-and-rounded shape catches lashes across length\u003c\/li\u003e\n  \u003cli\u003eElastomer material for controlled product pick-up and release\u003c\/li\u003e\n  \u003cli\u003eDesigned to coat roots and tips for both lift and length appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it flake, clump, or weigh lashes down?\u003c\/h3\u003e\n\u003cp\u003eThe formula is lightweight and specifically balanced to build drama without heavy buildup. With even coating from the brush and a matte finish, the look remains defined rather than sticky or flaky when applied correctly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight-feel formula for layered application without heaviness\u003c\/li\u003e\n  \u003cli\u003eBrush design minimizes clumping by separating lashes during application\u003c\/li\u003e\n  \u003cli\u003eMatte pigment avoids tacky shine while providing bold color payoff\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow can I pair this mascara with other eye products?\u003c\/h3\u003e\n\u003cp\u003eOn The Rise pairs well with both everyday and evening eye routines—use it after curling lashes for extra lift or layer with false lashes and eyeliner for high drama. The matte-black finish works as a unifying element for eyeshadow looks across tones.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply after lash curler to amplify root lift\u003c\/li\u003e\n  \u003cli\u003eUse with eyeliner and primer for long-lasting definition\u003c\/li\u003e\n  \u003cli\u003eLayer with falsies for more volume while keeping a matte look\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This mascara suits anyone seeking immediate lift and volume with a matte-black finish—ideal for those who want a bold, defined lash look without heavy or flaky buildup. It’s a strong choice for makeup lovers who prefer cruelty-free cosmetics and want an applicator that targets roots and tips for visible elevation.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eFor most recent ingredient list, please refer to packaging. AQUA \/ WATER \/ EAU, SYNTHETIC BEESWAX, POLYETHYLENE, GLYCERYL STEARATE, POLYURETHANE-35, ACACIA SENEGAL GUM, BUTYLENE GLYCOL, ORYZA SATIVA CERA \/ RICE BRAN WAX, STEARIC ACID, PALMITIC ACID, POLYBUTENE, VP\/EICOSENE COPOLYMER, COPERNICIA CERIFERA CERA \/ CARNAUBA WAX \/ CIRE DE CARNAUBA, AMINOMETHYL PROPANOL, HYDROXYETHYLCELLULOSE, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL. MAY CONTAIN \/ PEUT CONTENIR (+\/-): CI 77499 \/ IRON OXIDES.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this mascara cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. NYX PROFESSIONAL MAKEUP On The Rise is PETA-recognized as a cruelty-free product.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I build more volume without clumping?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The lightweight formula and elastomer brush allow layered application for added volume while minimizing clumps.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"NYX PROFESSIONAL MAKEUP","offers":[{"title":"Default Title","offer_id":58360711512451,"sku":"B07SC5C6X8","price":17.41,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/nyx-on-the-rise-front-packaging.jpg?v=1782779563","url":"https:\/\/origin-beauty.com\/products\/nyx-professional-makeup-on-the-rise-volume-liftscara-mascara-black-instant-lift-matte-volume","provider":"Origin Beauty","version":"1.0","type":"link"}