{"product_id":"ouai-medium-hair-shampoo-conditioner-set-10-fl-oz-duo-sulfate-free-keratin-care","title":"OUAI Medium Hair Shampoo \u0026 Conditioner Set — 10 fl oz Duo, Sulfate-Free Keratin Care","description":"\u003cp\u003e\u003cstrong\u003eOUAI Medium Hair Shampoo and Conditioner Set is a sulfate-free daily duo formulated with keratin, shea butter, and avocado oil to nourish, strengthen, and add shine to medium hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis two-piece set from OUAI targets hair that falls between fine and thick—often described as “medium.” The balanced formulas cleanse without stripping, restore elasticity and manageability, and tame frizz while preserving natural movement. Both bottles are designed for routine use by people who want hydrated, healthier-looking strands without heavy buildup, parabens, or phthalates.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this set keep medium hair clean without drying it out?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo uses a sulfate-free surfactant system to remove dirt and light buildup while protecting moisture and cuticle integrity. Cleansing is effective but gentle, reducing the risk of over-drying and maintaining natural shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free formula for gentler lather\u003c\/li\u003e\n  \u003cli\u003eKeratin supports resilient strand structure\u003c\/li\u003e\n  \u003cli\u003eBabassu and coconut oils preserve hydration during washing\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily or frequent cleansing routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat benefits does the conditioner provide for mid-density hair?\u003c\/h3\u003e\n\u003cp\u003eThe conditioner detangles, fights frizz, and improves manageability without weighing hair down. It deposits nourishing lipids and smoothing agents to reduce breakage during styling and brushing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShea butter and avocado oil seal in moisture and softness\u003c\/li\u003e\n  \u003cli\u003eLightweight conditioning avoids limpness on medium strands\u003c\/li\u003e\n  \u003cli\u003eFormulated to boost shine and reduce surface roughness\u003c\/li\u003e\n  \u003cli\u003eHelps protect hair from mechanical stress and everyday styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich key ingredients make this combination effective?\u003c\/h3\u003e\n\u003cp\u003eThis set blends protein and plant-derived oils to address both strength and moisture needs. Keratin helps reinforce the hair shaft while kumquat extract and nourishing oils revive texture and sheen for a balanced finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eKeratin: supports structure and resilience\u003c\/li\u003e\n  \u003cli\u003eKumquat extract: lightweight botanical support for radiance\u003c\/li\u003e\n  \u003cli\u003eBabassu, coconut, shea butter, and avocado oil: moisturize and soften\u003c\/li\u003e\n  \u003cli\u003eFree from parabens and phthalates for cleaner formulation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the OUAI Medium shampoo and conditioner for best results?\u003c\/h3\u003e\n\u003cp\u003eApply the sulfate-free shampoo to wet hair, lather, and rinse thoroughly; follow with conditioner, focusing on mid-lengths and ends. For optimal results, leave the conditioner on for one to three minutes before rinsing and follow with a heat protectant if using hot tools.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly before shampooing to ensure even lather\u003c\/li\u003e\n  \u003cli\u003eConcentrate conditioner from mid-shaft to ends, avoid roots if oily\u003c\/li\u003e\n  \u003cli\u003eUse a wide-tooth comb in the shower to detangle and distribute product\u003c\/li\u003e\n  \u003cli\u003ePair with OUAI styling products for additional texture or hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This OUAI Medium Shampoo and Conditioner Set is made for people with hair that’s neither fine nor coarse—those who need balanced moisture, manageable texture, and protection from breakage without heavy residue. It’s suitable for daily users, anyone avoiding sulfates and parabens, and those seeking a salon-grade routine that enhances medium-density hair’s natural movement and shine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ePlease refer to the product labels for full list of ingredients.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is OUAI Medium Shampoo sulfate-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the shampoo is sulfate-free, formulated to cleanse medium hair without harsh detergents.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this set weigh down fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s optimized for medium hair; fine hair may find it slightly moisturizing but not heavy due to its lightweight oils.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"OUAI","offers":[{"title":"Default Title","offer_id":58344669643139,"sku":"B08SYKL11M","price":89.3,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/ouai-medium-front-packaging.jpg?v=1782595071","url":"https:\/\/origin-beauty.com\/products\/ouai-medium-hair-shampoo-conditioner-set-10-fl-oz-duo-sulfate-free-keratin-care","provider":"Origin Beauty","version":"1.0","type":"link"}