{"product_id":"redken-pliable-styling-paste-medium-hold-texturizing-paste-flexible-definition-for-all-hair-types-lightweight-reworkable","title":"Redken Pliable Styling Paste — Medium Hold Texturizing Paste, Flexible Definition for All Hair Types, Lightweight \u0026 Reworkable","description":"\u003cstrong\u003eRedken Pliable Paste is a lightweight, reworkable styling paste that adds medium hold, texture, and flexible definition to all hair lengths and types.\u003c\/strong\u003e\n\n\u003cp\u003eThis professional-grade styling paste is formulated to texturize, shape, and add grip without weighing hair down or leaving residue. Designed for versatility, it helps create defined short styles, layered looks, natural textured curls, or effortless beach waves while remaining pliable so you can restyle throughout the day.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Pliable Paste give texture without heaviness?\u003c\/h3\u003e\n\u003cp\u003eThe formula delivers texture by increasing strand separation and grip rather than coating hair with thick waxes. Lightweight ingredients provide separation and definition while avoiding buildup, so hair maintains a natural look and movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium hold that feels flexible, not stiff\u003c\/li\u003e\n  \u003cli\u003eAdds grip for easier shaping and separation\u003c\/li\u003e\n  \u003cli\u003eNo sticky residue or visible buildup\u003c\/li\u003e\n  \u003cli\u003eWorks on damp or dry hair for instant texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I restyle my hair after application?\u003c\/h3\u003e\n\u003cp\u003eYes — Pliable Paste is formulated to stay workable, allowing you to reshape or touch up your style throughout the day. It remains soft to the touch so you can twist, tousle, or redefine without flakes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eReworkable hold for quick touch-ups\u003c\/li\u003e\n  \u003cli\u003eMaintains definition while allowing movement\u003c\/li\u003e\n  \u003cli\u003eIdeal for transitioning looks from day to night\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich haircuts and looks benefit most from this paste?\u003c\/h3\u003e\n\u003cp\u003eThis paste excels on short, cropped, and layered cuts where definition and separation matter most, but it also enhances longer hair for textured waves and lightweight curls. It’s a go-to when you want shape and hold without a weighed-down finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShort, textured styles and layered hair\u003c\/li\u003e\n  \u003cli\u003eBeachy waves and natural-looking curls\u003c\/li\u003e\n  \u003cli\u003ePieces that require separation and definition\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply Pliable Paste for best results?\u003c\/h3\u003e\n\u003cp\u003eWork a small amount between your palms, then apply to damp or dry hair to mold, twist, or layer product where you want texture. Start light and add more only where additional control or separation is needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRub a pea-sized amount between hands before applying\u003c\/li\u003e\n  \u003cli\u003eApply to damp hair to shape, or to dry hair for finishing texture\u003c\/li\u003e\n  \u003cli\u003eLayer product by pulling hands apart over hair for even coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Redken Pliable Paste is suited for anyone who wants dependable medium hold with a natural, touchable finish — from professionals shaping salon cuts to everyday users creating lived-in texture. It’s especially useful for people with short or layered hair seeking definition, plus those with longer hair who want lightweight waves or enhanced curl separation without stiffness or buildup.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua \/ Water \/ Eau, Butylene Glycol, Steareth-20, Cetearyl Alcohol, PVP, PPG-5-Ceteth-20, PEG-100 Stearate, Glyceryl Stearate, Dimethicone, Propylene Glycol Ceteth-3 Acetate, Phenoxyethanol, PEG-150 Pentaerythrityl Tetrastearate, Parfum \/ Fragrance, Methylparaben, Guar Hydroxypropyltrimonium Chloride, Ethylparaben, PEG-90M, Disodium EDTA, Hexyl Cinnamal, Benzyl Salicylate, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Linalool, Benzyl Alcohol, Butylphenyl Methylpropional, Citronellol, Geraniol, Coumarin, CI 42090 \/ Blue 1, CI 17200 \/ Red 33.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Redken Pliable Paste suitable for fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it adds texture and grip without weighing fine hair down, using a lightweight, reworkable formula.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this paste on damp hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely — apply to damp hair to shape and mold, or use on dry hair for finishing texture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":58345362489731,"sku":"B00IYYWXYA","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/redken-front-packaging_334af939-0ed0-4011-80fd-e01dacc15894.jpg?v=1782617865","url":"https:\/\/origin-beauty.com\/products\/redken-pliable-styling-paste-medium-hold-texturizing-paste-flexible-definition-for-all-hair-types-lightweight-reworkable","provider":"Origin Beauty","version":"1.0","type":"link"}