{"product_id":"revlon-so-fierce-mascara-701-blackest-black-up-to-24-hour-wear-no-clump-smudge-proof-volume-length","title":"REVLON So Fierce Mascara — 701 Blackest Black, Up to 24‑Hour Wear, No Clump Smudge‑Proof Volume \u0026 Length","description":"\u003cp\u003e\u003cstrong\u003eRevlon So Fierce Mascara is a high-impact lash formula and tapered wand that builds dramatic length and volume while resisting clumps, smudges, and flakes for up to 24 hours.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned to create an eyelash-extension effect without the salon, So Fierce combines creamy, pigment-rich black with lash-lifting polymers and waxes to thicken and extend each lash. The molded, tapered brush with 252 multilayered bristles grips hairs from root to tip for separation and lift, delivering bold, glossy lashes in one coat or a layered look when you want extra drama.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mascara create length and volume?\u003c\/h3\u003e\n\u003cp\u003eThe formula contains lash-lifting polymers plus paraffin and rice-bran waxes that cling to the lash shaft to add measurable thickness and visible extension. Pigments produce a deep Blackest Black finish that enhances contrast and makes lashes appear longer.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLash-lifting polymers to extend and hold shape\u003c\/li\u003e\n  \u003cli\u003eParaffin and rice-bran waxes for added body and thickness\u003c\/li\u003e\n  \u003cli\u003eHigh-pigment black for instant visual length\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy does the wand matter for no clump, smudge-proof application?\u003c\/h3\u003e\n\u003cp\u003eThe uniquely molded, tapered wand features 252 multilayered bristles engineered to comb through every lash, coating evenly while separating to avoid clumps. Precision bristle placement and the tapered tip reach short inner and outer lashes without overloading product.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e252 multilayered bristles for thorough, even coverage\u003c\/li\u003e\n  \u003cli\u003eTapered tip reaches corner and lower lashes cleanly\u003c\/li\u003e\n  \u003cli\u003eComb-like action separates lashes to prevent clumping\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long will the wear last and how does it perform during the day?\u003c\/h3\u003e\n\u003cp\u003eSo Fierce is formulated for extended wear—up to 24 hours—so it endures long days, travel, and evening events without smudging or flaking under normal conditions. The finish stays glossy and intact, making it suitable for both busy routines and special occasions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 24-hour wear resistance for long days\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof and flake-free formulation for clean makeup\u003c\/li\u003e\n  \u003cli\u003eGlossy black finish maintains intensity all day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and remove it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply from the base of the lashes upward with a slight wiggle to deposit product at the roots for lift; repeat layers for extra volume, letting each layer dry slightly to avoid buildup. Remove with a gentle oil-based or makeup remover designed for longwear mascaras to dissolve the formula without excessive rubbing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply at the base, sweep upward with a gentle wiggle\u003c\/li\u003e\n  \u003cli\u003eLayer for more intensity; allow brief drying between coats\u003c\/li\u003e\n  \u003cli\u003eUse oil-based remover or dedicated longwear makeup remover to dissolve safely\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Revlon So Fierce Mascara is ideal for anyone who wants dramatic, salon-style length and volume without extensions. It suits daily wearers who need long-lasting, smudge-proof performance, makeup lovers building bold evening looks, and anyone with sparse lashes who wants enhanced lift and separation. Available in Blackest Black (701) and two other deep shades, it's a versatile addition to everyday and statement makeup kits.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Paraffin, Glyceryl Stearate, Synthetic Beeswax, Stearic Acid, Butylene Glycol, Acacia Senegal Gum, Palmitic Acid, Polybutene, Oryza Sativa (Rice) Bran Wax, Mica, VP\/Eicosene Copolymer, Ozokerite, Aminomethyl Propanol, Hydrogenated Vegetable Oil, Hydroxyethylcellulose, Stearyl Stearate, Tropolone, Ethylhexylglycerin, Phenoxyethanol. May Contain [+\/-: Iron Oxides (CI 77491, CI 77492, CI 77499)].\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Revlon So Fierce waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this formula is longwear and smudge-resistant for up to 24 hours but not marketed as waterproof. Use a water-resistant or waterproof variant if you need full water protection.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it flake during the day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Designed to be flake-free under normal wear; proper application and removal help maintain the clean finish all day.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"REVLON","offers":[{"title":"Default Title","offer_id":58356894368131,"sku":"B07NN3JQ3F","price":12.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/revlon-so-fierce-front-packaging.jpg?v=1782738892","url":"https:\/\/origin-beauty.com\/products\/revlon-so-fierce-mascara-701-blackest-black-up-to-24-hour-wear-no-clump-smudge-proof-volume-length","provider":"Origin Beauty","version":"1.0","type":"link"}