{"product_id":"schwarzkopf-igora-royal-permanent-hair-color-7-1-medium","title":"Schwarzkopf - Igora Royal Permanent Hair Color 7-1 Medium","description":"\u003cstrong\u003eIgora Royal 7-1 is Schwarzkopf Professional’s permanent hair color in Medium Ash Blonde that delivers balanced ash tones, reliable gray coverage, and salon-grade color depth in a 2.1 oz tube.\u003c\/strong\u003e\n\n\u003cp\u003eThis professional permanent hair dye from Schwarzkopf Professional — Igora Royal in shade 7-1 Medium Ash Blonde — is formulated for stylists and experienced home colorists who want a predictable, salon-quality ash blonde result. The compact 2.1 oz (60 g) tube is designed for single applications or touch-ups and works with the Igora Royal developer system for controlled lift, tone, and longevity. The formula emphasizes even pigment distribution and industry-standard color stability so you can achieve neutralized warmth without excessive brassiness.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Igora Royal 7-1 create an ash blonde tone?\u003c\/h3\u003e\n\u003cp\u003eIgora Royal combines carefully calibrated pigments to neutralize red and orange undertones that appear during lifting. The 7-1 shade is positioned on the level 7 scale for medium blonde with ash (cool) reflect, yielding a subdued, natural-looking blonde rather than a warm or golden finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium blonde base with ash reflect for cooler undertones.\u003c\/li\u003e\n  \u003cli\u003ePigment blend designed to counteract warmth during lift.\u003c\/li\u003e\n  \u003cli\u003eWorks with developer strengths to control lift and tone.\u003c\/li\u003e\n  \u003cli\u003eEven pigment delivery for consistent salon results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat developer strength should I use with this 2.1 oz tube?\u003c\/h3\u003e\n\u003cp\u003eDeveloper choice depends on whether you’re refreshing color, covering gray, or lifting natural hair. Low-volume developers maintain existing levels, while higher volumes provide more lift; always follow Schwarzkopf Professional guidelines and perform a strand test first.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 10 vol for tone-on-tone or minimal lift.\u003c\/li\u003e\n  \u003cli\u003e20 vol is commonly used for single-level lift and gray coverage.\u003c\/li\u003e\n  \u003cli\u003e30 vol may be selected for two-level lift with careful monitoring.\u003c\/li\u003e\n  \u003cli\u003ePerform a strand test to confirm timing and final shade.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the color last and how should I maintain it?\u003c\/h3\u003e\n\u003cp\u003eAs a permanent color, Igora Royal bonds pigment into the hair structure for long-lasting shade retention. Longevity depends on hair porosity, washing frequency, and aftercare; using color-safe, sulfate-free shampoos and periodic color-refresh treatments will extend vibrancy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eExpect permanent pigment stability between salon appointments.\u003c\/li\u003e\n  \u003cli\u003eColor-safe shampoos and conditioners help minimize fade.\u003c\/li\u003e\n  \u003cli\u003eLimit heat styling and use UV protection to reduce tone shifting.\u003c\/li\u003e\n  \u003cli\u003eProfessional glosses or tone refreshers revive ash reflect as needed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shade suitable for gray coverage and touch-ups?\u003c\/h3\u003e\n\u003cp\u003eIgora Royal is formulated to provide reliable gray blending and coverage when matched with the appropriate developer and technique. For heavy or resistant gray, choose a formulation and developer strength suited for full coverage and consult Schwarzkopf’s mixing charts for optimal results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEffective for blending and covering varying amounts of gray hair.\u003c\/li\u003e\n  \u003cli\u003eFollow manufacturer mixing ratios and application times for best results.\u003c\/li\u003e\n  \u003cli\u003eUse as a single-dose tube for root touch-ups or small coverage jobs.\u003c\/li\u003e\n  \u003cli\u003eProfessional application ensures even, predictable results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Igora Royal 7-1 Medium Ash Blonde 2.1 oz is intended for professional stylists and experienced colorists seeking a medium ash blonde outcome with dependable pigment control. It’s suitable for single-application touch-ups, color refreshes, or controlled lightening when used with the correct developer. If you prefer cool, neutral blonde tones and want a salon-grade permanent color system that integrates into Schwarzkopf Professional workflows, this compact tube offers a convenient, precise option.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAttribute not applicable for product\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can Igora Royal 7-1 cover gray hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; when mixed with the correct developer and applied per instructions, Igora Royal provides reliable gray coverage and blending.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is a strand test necessary before full application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, perform a strand test to confirm processing time, final tone, and any needed developer adjustment.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":58347411112323,"sku":"B017THCQQ2","price":15.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/schwarzkopf-igora-royal-front-tube.jpg?v=1782651232","url":"https:\/\/origin-beauty.com\/products\/schwarzkopf-igora-royal-permanent-hair-color-7-1-medium","provider":"Origin Beauty","version":"1.0","type":"link"}