{"product_id":"the-ordinary-volufiline-plumping-serum-0-5-fl-oz-92-volufiline-1-pal-isoleucine-targeted-volume-boost","title":"The Ordinary Volufiline Plumping Serum 0.5 fl oz — 92% Volufiline + 1% Pal-Isoleucine, Targeted Volume Boost","description":"\u003cstrong\u003eA targeted, water-free serum concentrated with 92% Volufiline and 1% palmitoyl isoleucine to visibly plump areas that show loss of volume.\u003c\/strong\u003e\n\n\u003cp\u003eThis compact, oil-like formula from The Ordinary is engineered to address localized volume loss — the kind that can make under-eye hollows, cheeks, temples and nasolabial folds look sunken. By combining a high concentration of Volufiline (a Sederma technology) with palmitoyl isoleucine, the serum aims to enhance surface plumpness and support the structures that contribute to a naturally fuller look. The product is designed for targeted application rather than all-over use, and it pairs easily with other skincare steps.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this serum help areas that look hollow or sunken?\u003c\/h3\u003e\n\u003cp\u003eThe formula focuses on delivering a concentrated plumping agent to precise spots that lose volume with age or changes in skin composition. Volufiline works in an oil-compatible base to improve the appearance of density and roundness, while palmitoyl isoleucine supports skin’s structural elements for a lifted look. Regular, localized use is recommended to see visible smoothing and enhanced fullness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e92% Volufiline: core ingredient for visible plumping effect.\u003c\/li\u003e\n  \u003cli\u003e1% palmitoyl isoleucine: supports collagen and elasticity appearance.\u003c\/li\u003e\n  \u003cli\u003eWater-free, oil-like texture: concentrates actives where needed.\u003c\/li\u003e\n  \u003cli\u003eTargeted application: best used on under-eyes, cheeks, temples, smile lines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat should I expect when applying it to my routine?\u003c\/h3\u003e\n\u003cp\u003eApply the serum after your moisturizer to targeted areas morning and evening; a slight tingling may occur and is normal for some users. Because the base is anhydrous (no water), the texture feels oil-like and absorbs to leave a subtle film that helps the actives remain in contact with treated zones. The product is intended as a spot treatment rather than an all-over serum.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShake well before use to ensure uniform texture.\u003c\/li\u003e\n  \u003cli\u003eUse a small amount on each target area; pat gently until absorbed.\u003c\/li\u003e\n  \u003cli\u003eCompatible with other products from The Ordinary—no known conflicts.\u003c\/li\u003e\n  \u003cli\u003eApply twice daily for consistent results over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich areas of the face benefit most from this formulation?\u003c\/h3\u003e\n\u003cp\u003eThis serum is formulated for places that commonly lose volume and show hollowing or flattening. Its concentrated actives are best suited for the under-eye corridor, around the cheeks, temples, and nasolabial folds where restored roundness can produce a visibly lifted and smoother contour. Use sparingly on thin or very reactive skin until tolerance is confirmed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUnder-eye hollows: targeted plumping where skin looks recessed.\u003c\/li\u003e\n  \u003cli\u003eCheeks and temples: improves the appearance of facial contours.\u003c\/li\u003e\n  \u003cli\u003eSmile lines (nasolabial folds): softens the look of creases.\u003c\/li\u003e\n  \u003cli\u003eLocalized application: avoids unnecessary product waste.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This The Ordinary serum is aimed at people noticing localized loss of facial volume who want a concentrated, targeted approach without changing their overall routine. It suits those comfortable with spot treatments and oil-like textures, and anyone seeking a product that pairs easily with moisturizers and other actives. Avoid using on broken skin and patch-test if you have highly reactive or sensitized skin.\u003c\/p\u003e\n\n\u003cp\u003e\u003csmall\u003eVolufiline is a trademark of Sederma Inc. Follow label directions and discontinue if irritation occurs.\u003c\/small\u003e\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eHYDROGENATED POLYISOBUTENE, CAPRYLYL GLYCOL, POLYGLYCERYL-3 STEARATE, PALMITOYL ISOLEUCINE, ANEMARRHENA ASPHODELOIDES ROOT EXTRACT, RHUS SUCCEDANEA FRUIT WAX, TOCOPHEROL.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this under my eyes every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — apply a small amount morning and evening to the under-eye area after moisturizer; patch-test first if you have reactive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this replace my moisturizer or fillers?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — it’s a targeted topical serum to enhance visible plumpness, not a substitute for moisturizers or cosmetic procedures.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"The Ordinary","offers":[{"title":"Default Title","offer_id":58345411608963,"sku":"B0FYJ4WQ5J","price":30.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1023\/2696\/0515\/files\/the-ordinary-volufiline-front-packaging.jpg?v=1782620572","url":"https:\/\/origin-beauty.com\/products\/the-ordinary-volufiline-plumping-serum-0-5-fl-oz-92-volufiline-1-pal-isoleucine-targeted-volume-boost","provider":"Origin Beauty","version":"1.0","type":"link"}