AGE beautiful 20 Volume Hair Developer, 16 fl oz crème for moderate lift and low-drip application

AGE beautiful 20 Volume Hair Developer is a gentle crème developer formulated for use with AGE beautiful permanent and demi-permanent hair color, toners, and lighteners to deliver reliable lift and even deposit.

This 16 fl oz professional-strength 20 volume crème developer provides consistent peroxide activation with a creamy viscosity designed for bowl-and-brush or applicator bottle application. Formulated to pair with AGE beautiful professional color, it helps achieve uniform color processing on a variety of hair types while the formula’s conditioners support hair feel and manageability. Use it for standard lift, depositing tones, and activating demi and permanent shades when you want predictable salon-style results.

How will this developer affect my salon color processing?

The 20 volume developer supplies moderate lift—usually one to two levels—while allowing color molecules to penetrate the cuticle efficiently. Its crème texture helps control application, reduces drip, and evens color exposure for consistent results from root to tip. Because it is formulated with AGE beautiful color systems, it mixes smoothly and promotes predictable development times.

• Provides moderate lift for most permanent and demi-permanent shades
• Crème consistency for precise, low-drip application
• Compatible with AGE beautiful toners and lighteners
• Stable mixing with professional bowl, brush, or bottle

Will it work well on mature or fragile hair?

AGE beautiful products are developed with aging hair in mind, and this developer complements those formulations. While the developer’s role is activation rather than conditioning, its gentle crème base helps minimize over-processing risk when used correctly with AGE beautiful colors. Follow recommended mixing ratios and processing times to protect fragile or thinning hair during color services.

• Gentle crème base reduces excess dripping and uneven exposure
• Designed to pair with anti-aging color formulas containing biotin and proteins
• Use correct ratios to limit stress on fragile strands
• Recommended for use on hair 35+ seeking natural-looking coverage

How should I use and store the 20 volume developer?

Mix the developer with AGE beautiful permanent or demi-permanent color according to the color kit’s specified ratio—commonly 1:1 or 1:2 depending on the product. Apply to dry, unwashed hair unless your color system instructs otherwise, and monitor processing closely for even color development. Store the unopened bottle in a cool, dark place; once mixed with color, process immediately and discard any unused mixed product.

• Mix per color instructions (commonly 1:1 or 1:2 ratios)
• Apply to dry hair unless otherwise specified by the color formula
• Keep unopened bottle sealed and stored away from heat/light
• Discard any unused mixed color/developer blend after use

What performance can I expect for gray coverage and color longevity?

Used with AGE beautiful permanent hair color, the 20 volume developer helps deliver reliable gray coverage and rich dimensional color. The AGE beautiful color system includes fortifying ingredients that support fuller, shinier-looking hair, while the developer activates pigments for long-lasting deposit. Results depend on the chosen shade, starting hair condition, and exact application technique.

• Supports 100% gray coverage when paired with AGE beautiful permanent color
• Promotes long-lasting pigment deposit and resistance to fading
• Part of an anti-aging color system featuring biotin and proteins
• Performance relies on proper mixing and application methods

Who is this developer for? Professional stylists and experienced at-home colorists seeking a dependable 20 volume crème developer to use with AGE beautiful permanent and demi-permanent color systems will appreciate this product. It’s particularly suited to those working with mature hair or anyone wanting controlled application, consistent lift, and predictable tonal results. Pair it with AGE beautiful toners and lighteners when you need salon-quality color activation with a formulation designed to complement anti-aging color ingredients.

Ingredients

WATER/AQUA/EAU, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, MINERAL OIL, CETETH-20, POLYSTYRENE, ACRYLATES/CETETH-20 ITACONATE COPOLYMER, SQUALANE, C11-15 PARETH-40, POLOXAMER 331, DISODIUM PHOSPHATE, PHOSPHORIC ACID, SODIUM LAURYL SULFATE, SODIUM STANNATE, METHYLPARABEN