ALURAM

ALURAM Coconut Water Daily Shampoo — Charcoal & Pomegranate, Sulfate‑Free Hydrating Volume for All Hair Types

High-performance beauty made for confident daily results

$30.40

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Why customers choose Origin Beauty

ALURAM Coconut Water Daily Shampoo is a gentle, salon-inspired cleanser that hydrates, removes buildup and adds volume for every hair type.

Formulated to balance effective cleansing with nourishing moisture, this daily shampoo uses coconut water as a lightweight hydrator while charcoal and pomegranate seed oil help lift impurities and support shine. It is free from sulfates and parabens and crafted for color-treated, damaged or naturally resilient hair so you can use it frequently without stripping. The texture and scent are designed for unisex use, making it simple to integrate into morning and evening routines.

What makes this shampoo suitable for daily use?

The formula relies on coconut water to deliver hydration without heavy residues and mild surfactants that cleanse without over-drying. Charcoal aids in pulling away product buildup and environmental impurities, while the absence of sulfates and parabens reduces the risk of irritation from repeated use.

  • Lightweight coconut-water base for moisture without weight
  • Gentle cleansing agents safe for everyday washing
  • Charcoal to attract and remove residue and pollutants
  • Sulfate- and paraben-free for gentler, repeat use

How does it help color-treated or damaged hair?

Pomegranate seed oil in the blend provides antioxidant-rich nourishment that supports color retention and adds surface smoothness, helping hair look brighter. The gentle cleansing process preserves hair pigments and structure better than harsher detergents, so color-treated strands maintain vibrancy longer between salon appointments.

  • Pomegranate seed oil to lock in color shine and reduce dulling
  • Non-stripping surfactants protect hair structure
  • Hydrating coconut water helps reduce frizz and brittleness

Will this shampoo add volume without weighing hair down?

The shampoo balances hydration with lightweight ingredients that clean the scalp and strands, creating a fresh foundation for fuller-looking hair. Removing buildup with charcoal leaves space between fibers so hair lifts more easily and styling products perform better.

  • Removes residue that flattens roots and strands
  • Coconut water provides moisture while keeping hair light
  • Improved manageability helps styling for visible volume

Is this product aligned with clean-beauty and ethical standards?

ALURAM positions this shampoo within sustainable, cruelty-free standards and avoids controversial additives. The formula focuses on nature-derived actives where possible and is created with stylist insight to deliver professional performance while minimizing environmental and animal-welfare impacts.

  • Cruelty-free formulation tested without animal subjects
  • Free of sulfates and parabens to align with clean-beauty preferences
  • Designed by stylists to combine effectiveness with conscience

Who is this for? ALURAM Coconut Water Daily Shampoo suits anyone seeking a gentle yet effective everyday cleanser—men and women, natural and color-treated hair, and those wanting light hydration, increased volume and cleaner-looking hair without harsh chemicals. If you prefer salon-grade results at home with a cleaner ingredient profile and attention to sustainability, this shampoo is crafted for your routine.

Ingredients

Ingredients/Ingrédients: Coconut Water (Water/Aqua/Eau & Cocos Nucifera Fruit/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Glycerin Cocamidopropyl Hydroxysultaine Punica Granatum (Pomegranate) Seed Oil* Charcoal Powder Sclerocarya Birrea (Marula) Seed Oil* Helianthus Annuus (Sunflower) Seed Oil* Spirulina Platensis (Algae) Extract* Urtica Dioica (Nettle) Extract* Citrullus Lanatus (Watermelon) Seed Oil Lactobacillus/Quinoa Ferment Extract Filtrate Lauryl Glucoside Decyl Glucoside Cocamidopropyl Betaine Sodium Cocoyl Isethionate Sodium Lauroyl Lactylate PPG-3 Caprylyl Ether Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Ethylhexylglycerin Trisodium Ethylenediamine Disuccinate Citric Acid Maltodextrin Citronellol Coumarin Limonene Linalool *certified organic ingredients

FAQ

Q: Can I use this shampoo every day?

A: Yes. Its gentle coconut-water formula and mild cleansers are formulated for safe daily use without over-drying.

Q: Is it safe for color-treated hair?

A: Yes. Pomegranate seed oil and non-stripping surfactants help preserve color and maintain shine.