ALURAM Volumizing Shampoo, 33.8 fl oz — Lightweight Sulfate-Free Vegan Formula for Fuller, Bouncy Hair

ALURAM Volumizing Shampoo is a vegan, sulfate- and paraben-free cleanser that builds lightweight body and long-lasting fullness for fine to limp hair.

This salon-grade shampoo uses coconut water plus botanical extracts to lift hair at the root while cleaning without stripping. The rich, airy lather removes dirt and product buildup but keeps strands soft and mobile, so hair looks fuller and moves with natural bounce. Packaged in a generous 33.8 fl oz bottle, it’s formulated to be part of a clean-beauty routine that’s cruelty-free and suited to daily use.

How does this shampoo add volume without weighing hair down?

The formula focuses on lightweight conditioning agents and volume-promoting botanicals rather than heavy silicones or oils that can flatten fine hair. Coconut water hydrates from within the strand while rice protein provides structure to help lift and support the hair shaft for visible body.

• Coconut water infusion to hydrate without residue
• Rice protein to strengthen and add structural lift
• Weightless surfactants that cleanse but don’t coat
• Soft, airy lather for even distribution

Will it be gentle enough for daily use and color-treated hair?

Yes — the gentle cleansing system is free of sulfates and parabens, reducing the risk of dryness and color fade compared with harsher formulas. Because it avoids aggressive detergents, it can be used regularly to refresh hair while maintaining softness and movement.

• Sulfate-free cleansing to protect color vibrancy
• Paraben-free formulation for milder care
• Vegan and cruelty-free ingredients for ethical use
• Suitable for frequent washing without heavy buildup

What botanical ingredients are included and what do they do?

The shampoo blends a selection of plant-derived actives chosen to support fullness and hair health. Rose extract provides antioxidant support and a delicate scent, while rice protein helps reinforce each strand for a fuller-looking mane.

• Coconut water: lightweight hydration and mineral support
• Rice protein: structural reinforcement and added thickness
• Rose extract: revitalizing botanicals and natural aroma
• Clean-beauty base: avoids harsh preservatives and animal-derived ingredients

Who is this for? ALURAM Volumizing Shampoo is tailored for people with fine, limp, or thinning-looking hair who want noticeable body without heavy conditioners or styling buildup. It’s also a good choice for anyone seeking a cleaner, plant-forward haircare option that supports everyday use — ideal for those who prefer cruelty-free, vegan products and a gentle, volumizing routine.

Ingredients

Ingredients/Ingrédients: Coconut Water (Water/Aqua/Eau & Cocos Nucifera Fruit/Fruit Juice Extract) Sodium C14-16 Olefin Sulfonate Cocamide MIPA Sodium Lauroyl Methyl Isethionate Cocamidopropyl Hydroxysultaine Glycerin Rosa Damascena (Rose) Flower Extract Spirulina Platensis (Algae) Extract* Hydrolyzed Rice Protein Sclerocarya Birrea (Marula) Seed Oil* Camellia Oleifera Leaf Extract Helianthus Annuus (Sunflower) Seed Oil* Citrullus Lanatus (Watermelon) Seed Oil Moringa Oleifera Seed Oil Dipropylene Glycol Polyquaternium-70 Cocamidopropyl Betaine Sodium Cocoyl Isethionate Fragrance (Parfum) Phenoxyethanol Guar Hydroxypropyltrimonium Chloride Sodium Methyl Oleoyl Taurate Polyquaternium-7 Trisodium Ethylenediamine Disuccinate Ethylhexylglycerin Citric Acid Maltodextrin Benzyl Salicylate Limonene *certified organic ingredients