ATTITUDE Oceanly Serum-Infused Mascara — Black 0.24 oz, Lengthening & Volumizing, EWG Verified Vegan

ATTITUDE Oceanly Serum Infused Mascara is a 2‑in‑1 lengthening and volumizing mascara that also delivers a nourishing lash serum in a vegan, EWG‑Verified formula.

This mascara blends makeup performance with clean beauty credentials: a pigmented black formula that builds visible length and volume while containing over 97% ingredients of natural origin. Key botanicals like Tahitian microalgae and a floral omega‑6 oil complex support lash appearance, and castor oil provides conditioning for a softer finish. The product is EWG Verified, cruelty‑free and 100% vegan, making it suitable for shoppers seeking effective cosmetics with transparent, safer‑ingredient standards.

How does this mascara create both length and volume?

The brush and formula work together to coat each lash and build dimension without clumping. Pigments and volumizing polymers deposit color and body, while the lightweight serum ingredients help lashes lie straighter for an elongated look.

• Precision brush separates lashes for length and definition
• Buildable black pigments for richer color
• Volumizing polymers add fullness without heaviness
• Serum components improve flexibility and combability

What natural ingredients are inside and why are they included?

The formula contains more than 97% naturally derived ingredients chosen for conditioning and appearance. Tahitian microalgae and a blend of flower oils high in omega‑6 are selected to help lashes look denser and revitalized, and castor oil is used for its known nourishing, smoothing properties.

• Tahitian microalgae: supports the look of lash density
• Omega‑6 rich flower oils: help revitalize and soften lashes
• Castor oil: conditions and improves lash texture
• Water‑based carrier system for comfortable wear

Is this safe for sensitive eyes and what does EWG Verified mean here?

EWG Verification indicates the formulation meets strict standards for ingredient transparency and safety thresholds set by the Environmental Working Group. The cleaner ingredient profile and absence of known harsh additives reduce the likelihood of irritation, but individual sensitivities vary.

• EWG Verified: third‑party review of ingredient safety
• Free from common irritants found in many mascaras
• 100% vegan formula, cruelty‑free production
• Patch testing recommended for extremely sensitive users

How should I apply and maintain the mascara for best results?

Use a wiggle‑and‑lift motion at the base of lashes and sweep through to the tips for maximum separation and lift. Reapply in thin layers to build intensity, and remove gently with your preferred makeup remover to preserve lash health and the product's serum benefits.

• Start at lash roots and wiggle brush upward for lift
• Layer thin coats to avoid clumping while building volume
• Daily removal helps maintain lash condition
• Store capped and upright to prevent drying

Who is this for: ATTITUDE Oceanly Serum Infused Mascara is intended for beauty shoppers who want a high‑performance mascara with an emphasis on clean, plant‑derived ingredients and third‑party verification. It's a good choice for vegans, those preferring transparent formulations, and anyone seeking both immediate makeup results (length and volume) and ongoing conditioning support from a serum‑style formula.

Ingredients

Aqua / Water / Eau, CI 77499 (Iron Oxides), Myrica Cerifera (Bayberry) Fruit Wax, Copernicia Cerifera (Carnauba) Wax, Glycerin, Octyldodecanol, Cellulose, Stearic Acid, Behenyl Behenate, C20-22 Alkyl Phosphate, Brassica Napus Extract, Helianthus Annuus (Sunflower) Seed Oil, C20-22 Alcohols, Acacia Senegal Gum, Pullulan, Ricinus Communis (Castor) Seed Oil, Polyhydroxystearic Acid, Xanthan Gum, Caprylyl Glycol, Stearalkonium Bentonite, Euphorbia Cerifera (Candelilla) Wax, Polyglyceryl-10 Diisostearate, Cathamus Tinctorius (Sa lower) Flower Extract, Hibiscus Sabdari a Flower Extract, Sodium Citrate, Sodium Gluconate, Pentylene Glycol, Triethyl Citrate, Jojoba Esters, Sodium Benzoate, Sodium Hydroxide, Trihydroxystearin, Potassium Sorbate, Honokiol, Magnolol, Isochrysis Galbana Extract, Tocopherol.