Beauty by Earth self tanning lotion — Light gradual, streak-free tan with organic aloe & shea butter (Face & Body)

Beauty by Earth Tanning Lotion is a USA-made, natural self-tanner that builds a gradual, streak-free sunless tan for face and body.

Designed for people who want a healthy-looking, subtle glow without sun exposure, this lightweight formula uses organic aloe vera, shea butter, and botanical extracts to hydrate skin while developing an even bronzed finish. It comes in shades that suit fair-to-medium and medium-to-dark skin tones and applies clear so you can see where you’re blending. The clean-beauty formulation avoids harsh dyes and harmful additives, making it a suitable option for routine self-tanning in your skincare rotation.

How quickly will I see color and how natural will it look?

Color develops gradually over several hours and deepens with repeated applications, allowing you to control intensity. The formula avoids common orange undertones and aims for a realistic, sun-kissed bronze that fades evenly with normal exfoliation.

• Visible bronze within 4–8 hours, deepening over 24–48 hours
• Two shade options: fair-to-medium and medium-to-dark
• Clear application prevents visible streaks during blending
• Fades uniformly without patchy buildup when prepped properly

Can I use this self-tanner on my face as well as my body?

Yes — the lightweight, non-greasy texture is formulated for both face and body use. It’s designed to work with acne-prone or sensitive skin by using botanical ingredients rather than heavy dyes or irritating additives.

• Gentle botanicals like organic aloe soothe and hydrate
• Shea butter delivers moisture without clogging pores
• Apply sparingly on the face and blend outward for an even finish
• Suitable as part of a daily skincare routine for gradual color

What is the application process to avoid streaks and stains?

The lotion goes on clear and blends smoothly, making it easy to apply evenly. For best results, exfoliate and moisturize dry areas first, use circular motions to blend, and allow the formula to dry fully before dressing.

• Exfoliate skin 24 hours before application to remove dead cells
• Apply moisturizer to knees, elbows, and ankles to prevent dark spots
• Use a tanning mitt or gloves for even coverage and stain-free hands
• Allow the lotion to dry completely before contact with clothing or sheets

How long does the tan last and how do I maintain it?

The bronzed effect lasts several days and can be extended with gentle maintenance. Keep skin hydrated and avoid heavy exfoliation to preserve color, and reapply every few days to build or maintain depth.

• Tan typically lasts multiple days with normal wear
• Moisturize daily to prolong the bronzed appearance
• Reapply 2–3 times per week for sustained color or after exfoliation
• Avoid oil-based products immediately after application to prevent streaking

Who is this for: Beauty by Earth Tanning Lotion is ideal for anyone seeking a safe, natural-looking gradual tan without sun exposure — including beginners, people with sensitive or acne-prone skin, and those who prefer clean, USA-made skincare ingredients. If you want an easy-to-control, streak-free bronzing routine that doubles as daily hydration, this product offers a simple way to add a believable, long-lasting glow to face and body.

Ingredients

Water (Aqua), *Aloe Barbadensis (Aloe Vera) Leaf Juice, *Butyrospermum Parkii (Shea) Butter, Dihydroxyacetone (Sugar Cane Derived), Cetyl Alcohol, Stearyl Alcohol, *Cocos Nucifera (Coconut) Oil, *Glycerin (Vegetable), *Camellia Oleifera (Japanese Green Tea) Leaf Extract, *Punica Granatum (Pomegranate) Extract, *Hamamelis Virginiana (Witch Hazel) Extract, *Vaccinium Macrocarpon (Cranberry) Fruit Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Argania Spinosa Kernel (Argan) Oil, Propanediol, Ethylhexylglycerin, Potassium Sorbate, Cocos Nucifera (Coconut) Fruit Extract, Vanilla Planifolia Fruit Extract.