Benefit Gimme Brow Volumizing Fiber Gel — Cool Grey tinted brow gel with microfibers, tapered brush for natural fullness

If you want a quick, low-mess way to thicken sparse brows or refine their shape without pencils or pomades, this gel uses tiny fibers that cling to both hair and skin to create believable density. The Cool Grey shade is formulated to flatter cooler-toned brows and give a soft, ash finish rather than warm or overly brown results. Its custom tapered brush deposits product precisely where you need it, making application fast from the inner arch to the tail.

How does the fiber formula create fuller-looking brows?

Microfibers suspended in the gel attach to existing brow hair and to the skin between hairs, building subtle volume without obvious clumps. Because the fibers are fine and lightweight, they blend with natural hairs rather than covering them, keeping texture and dimension intact.

• Ultra-fine fibers adhere to hair and skin for believable density
• Tinted gel base evens out color while adding volume
• Lightweight formula avoids heavy, cakey buildup

Is the tapered brush easy to use for natural results?

The brush is designed with a narrow, slightly tapered tip to reach small areas and mimic brow hairs with controlled strokes. That shape helps place product precisely at the root and tail, so you can layer subtly for more fullness or sweep lightly for a soft, brushed-up look.

• Tapered head targets inner corners and tails without smudging
• Short bristles offer measured pickup and even distribution
• Ideal for both quick touch-ups and detailed shaping

Will Cool Grey suit my brow color and skin tone?

Cool Grey is intended for cooler, ash-toned brows or anyone wanting to neutralize warm undertones for a more natural ashy finish. If your natural brows are very dark, this shade softens warmth; on fair to medium cool-toned hair it blends seamlessly for a subtle, defined look.

• Best for cool-toned brows or neutralizing warm undertones
• Gives an ashy, muted tint rather than warm brown
• Works well on fair to medium hair for natural definition

How long does the hold and color last through the day?

The gel provides a medium hold that keeps hairs in place and maintains the added volume throughout typical daily activities. While it resists light rubbing, it’s not waterproof; you may need to reapply after heavy sweating or prolonged water exposure.

• Medium hold keeps brow shape and volume most of the day
• Resists minor smudging from daily movement
• Not intended as a waterproof, swim-proof product

Who is this for: Benefit Gimme Brow Volumizing Fiber Gel in Cool Grey is a fast, user-friendly option for anyone seeking fuller-looking brows with a natural ash tone—especially those with cool or neutral undertones who want quick shaping, subtle tinting, and light-to-medium hold without the precision work of pencils or powders. It’s useful for daily grooming, rushed mornings, and touch-ups when you want believable density and a brushed-up finish.

Product details:

• Category: Eyebrow Color
• Brand: Benefit
• Manufacturer: Generic

Ingredients

AQUA (WATER), MICA, GLYCERYL STEARATE, PENTYLENE GLYCOL, CELLULOSE, MAGNESIUM ALUMINUM SILICATE, PEG-100 STEARATE, PHENOXYETHANOL, POLYACRYLAMIDE, C13-14 ISOPARAFFIN, SODIUM STEARATE, CETEARYL ALCOHOL, LAURETH-7, PANTHENOL, GLYCERIN, CETEARETH-20, CALCIUM CHLORIDE, ALTHAEA OFFICINALIS ROOT EXTRACT, CITRIC ACID, POTASSIUM SORBATE, SODIUM BENZOATE. [+/- CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE)]. 18502