Clairol

Clairol ColorStrong Permanent Hair Dye 7.1 Dark Ash Blonde (Bora Bora) — Ammonia‑Free, 100% Gray Coverage with Bonding System

High-performance beauty made for confident daily results

$16.19

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Why customers choose Origin Beauty

Clairol ColorStrong Permanent Hair Dye in 7.1 Dark Ash Blonde (Bora Bora) is an ammonia-free, PPD-free at-formulation permanent color kit that delivers multidimensional, 100% gray coverage while reinforcing hair with a three-step color + bonding system.

Clairol ColorStrong pairs reflective pigments with an AHA-enriched bonding system to both deposit long-lasting color and help support the hair’s internal structure. The kit includes a Bonding Primer, Permanent Color Cream and Activator, and a Bonding Treatment — designed to act like a base coat, pigment layer, and top coat for more dimensional results and improved manageability. It’s formulated with no ammonia and avoids parabens and PPD/PTD in the formula, and comes as a single-application boxed kit in shade 7.1 Dark Ash Blonde, described as Bora Bora.

How does the color + bonding system work to build multidimensional results?

The ColorStrong system uses three distinct steps that each include AHA to prepare, deposit, and seal color. This approach aims to improve pigment penetration and finish, yielding blended tones rather than flat, single-note color.

  • Bonding Primer with AHA primes hair cuticle and inner structure for even uptake.
  • Permanent Color Cream with reflective pigments adds depth and multidimensional tones.
  • Bonding Treatment with AHA seals pigments and helps smooth the hair surface for shine.

Will this kit cover gray hair effectively?

Clairol ColorStrong is formulated for 100% gray coverage when used as directed. The permanent color cream combined with the activator deposits pigment into the hair shaft to mask gray strands uniformly.

  • Permanent color cream plus activator works to fully saturate gray fibers.
  • Primer step helps ensure even application across differing hair textures.
  • Follow-up bonding treatment locks pigment for consistent tone.

Is this product safe for sensitive scalps and free of harsh ingredients?

This kit is ammonia-free and made without parabens and PPD/PTD in its formulation, which reduces exposure to some common hair-color ingredients. However, it still contains reactive colorants and you must follow all safety directions.

  • Zero ammonia in the formula to avoid strong odors associated with permanent color.
  • Formulated without parabens and free of PPD/PTD in the supplied shade lineup.
  • Always perform a skin sensitivity patch test 48 hours before full use; do not use if you have known PPD/PTD allergies.

What comes in the box and how do I apply it for best results?

The single-application kit includes everything you need for at-home coloring: Bonding Primer, Permanent Color Cream, Activator, Bonding Treatment, gloves, and instructions. Following the included step-by-step leaflet will help achieve the intended shade and bonding benefits.

  • Bonding Primer — apply first to prepare hair and leave the recommended time.
  • Mix Permanent Color Cream with Activator, apply root-to-tip per directions for full gray coverage.
  • Finish with Bonding Treatment to seal color and add smoothing benefit.

Who is this for: Clairol ColorStrong in 7.1 Dark Ash Blonde is intended for adults seeking a permanent, ammonia-free home color that hides gray completely while adding depth and dimensional tone. It suits people who want salon-style reflective color with a built-in bonding routine, those avoiding ammonia and parabens, or anyone looking to refresh natural or previously colored hair with a cool ash-blonde finish. Do not use if you have a known allergy to hair-color ingredients; always perform the required patch test before use.

Ingredients

BONDING PRIMER: AQUA/WATER/EAU, PROPYLENE GLYCOL, HYDROXYETHYLCELLULOSE, QUATERNIUM-80, SODIUM DIETHYLENETRIAMINE PENTAMETHYLENE PHOSPHONATE, PHENOXYETHANOL, MALIC ACID, COCAMIDOPROPYL BETAINE, PEG-40 HYDROGENATED CASTOR OIL, PARFUM/FRAGRANCE, DISODIUM EDTA, DISODIUM PHOSPHATE, POLYSORBATE 60, SODIUM PHOSPHATE PERMANENT COLOR CREAM: AQUA/WATER/EAU, PROPYLENE GLYCOL, ETHANOLAMINE, CETEARYL ALCOHOL, CITRIC ACID, SODIUM DIETHYLENETRIAMINE PENTAMETHYLENE PHOSPHONATE, 2-METHOXYMETHYL-P-PHENYLENEDIAMINE, SODIUM SULFITE, DICETYL PHOSPHATE, ASCORBIC ACID, PARFUM/FRAGRANCE, CETETH-10 PHOSPHATE, STEARETH-200, RESORCINOL, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, 2-METHYLRESORCINOL, XANTHAN GUM, DISODIUM EDTA, M-AMINOPHENOL, SODIUM METASILICATE, 2,4-DIAMINOPHENOXYETHANOL HCL, 1-NAPHTHOL, HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL. ACTIVATOR: AQUA/WATER/EAU, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, CETEARETH-25, SALICYLIC ACID, PHOSPHORIC ACID, DISODIUM PHOSPHATE, DISODIUM PYROPHOSPHATE, SODIUM STANNATE, ETIDRONIC ACID. BONDING TREATMENT: AQUA/WATER/EAU, BIS-HYDROXY/METHOXY AMODIMETHICONE, STEARYL ALCOHOL, CETYL ALCOHOL, STEARAMIDOPROPYL DIMETHYLAMINE, MALIC ACID, GLUTAMIC ACID, PARFUM/FRAGRANCE, BENZYL ALCOHOL, BENZYL BENZOATE, EDTA, HISTIDINE, COCOS NUCIFERA (COCONUT) OIL, SODIUM CHLORIDE, HEXAMETHYLINDANOPYRAN, HEXYL CINNAMAL, LINALOOL, MAGNESIUM NITRATE, TRIMETHYLSILOXYSILICATE, ALOE BARBADENSIS LEAF JUICE, METHYLCHLOROISOTHIAZOLINONE, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, ASCORBIC ACID, CITRIC ACID, POTASSIUM SORBATE, SODIUM BENZOATE, SODIUM SULFITE

FAQ

Q: Does this Clairol kit really cover 100% gray hair?

A: Yes. When used exactly as directed, the permanent color cream plus activator is formulated to deliver full gray coverage.

Q: Do I still need to do a patch test if the product is PPD/PTD-free?

A: Yes. Always perform the required 48-hour skin sensitivity patch test, since allergic reactions to colorants can still occur.