KEVIN.MURPHY Young.Again.Wash Moisturising Anti‑Ageing Shampoo 250ml — Hydrating, Sulphate‑Free Repair

This KEVIN.MURPHY formula combines amino acids, baobab seed oil and lotus flower extract to hydrate, repair and smooth hair while remaining sulphate- and paraben-free. It is designed to rebuild surface shine and manageability without stripping natural oils, making it a gentle everyday cleanser for hair showing signs of age or environmental stress.

How does YOUNG.AGAIN.WASH repair and hydrate damaged hair?

The shampoo works through a blend of conditioning amino acids and plant-derived oils that help fill weakened areas of the hair shaft and replenish moisture. Rather than relying on harsh detergents, the formulation cleans softly while supporting the hair’s elasticity and surface health.

• Amino acids: support fibre structure and resilience.
• Baobab seed oil: restores essential lipids and shine.
• Lotus flower extract: calms and conditions the cuticle for smoother texture.
• Sulphate-free surfactants: gentle cleansing without over-drying.

Will this shampoo help frizz and loss of bounce?

Yes — by smoothing the cuticle and improving moisture balance, YOUNG.AGAIN.WASH reduces frizz and helps hair spring back into shape. Regular use enhances manageability and allows styles to sit more naturally with less flyaway.

• Cuticle-smoothing actives to minimize frizz.
• Hydrating oils to restore pliability and movement.
• Light conditioning that doesn’t weigh hair down.

Is it suitable for color-treated or fragile hair?

The gentle, sulphate- and paraben-free formulation is appropriate for color-treated and fragile hair because it cleans without aggressive stripping. Its strengthening ingredients help reduce breakage during shampooing and prepare hair for styling or additional treatments.

• No sulphates or parabens to preserve color longevity.
• Protective amino acids reduce mechanical damage.
• Compatible with regular salon colour and treatments.

How should I use YOUNG.AGAIN.WASH for best results?

Apply to wet hair, massage into a lather focusing on roots and mid-lengths, then rinse thoroughly. For more intense restoration, follow with a complementary conditioner or mask in the YOUNG.AGAIN range and use weekly treatments for deeper repair.

• Use daily or as recommended by your stylist for maintenance.
• Pair with KEVIN.MURPHY YOUNG.AGAIN.RINSE or mask for targeted repair.
• Finish with a lightweight leave-in or styling product for added protection.

Who is this for: YOUNG.AGAIN.WASH is aimed at anyone noticing signs of hair ageing — including dryness, brittleness, reduced elasticity or dullness — and who wants a cruelty-free, salon-grade shampoo that hydrates and repairs without sulphates or parabens. It’s a good match for color-treated, chemically processed, or naturally mature hair looking for renewed softness and resilience.

Ingredients

INGREDIENTS: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii Butter, Oryza Sativa Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein, Bromelain, Papain, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Propylene Glycol Dicaprylate/Dicaprate, Polyquaternium-37, Silicone Quaternium-16,