L'Oreal Paris Excellence Crème Permanent Hair Dye — 5RB Medium Reddish Brown, 100% Gray Coverage & Hyaluronic Acid Care

L'Oreal Paris Excellence Crème 5RB is a permanent hair-color kit that delivers medium reddish-brown shade while providing 3-step care and reliable gray coverage with hyaluronic acid.

This at-home coloring kit combines a protective coloring cream, a caring shampoo, and a deep conditioner formulated with hyaluronic acid to help preserve hair moisture and shine as you cover up to 100% of gray hair. The non-drip crème texture is designed for controlled application and is part of a 27-shade range made for many hair types and textures. Packaging and instructions can vary by shade, so always follow the insert supplied inside the box for best results.

How does this product protect hair while coloring?

The Excellence Crème system aims to minimize damage during the coloring process by pairing the coloring cream with a hyaluronic-acid enriched shampoo and deep conditioner. These steps work to hydrate hair fibers and help maintain cuticle integrity so color looks smooth and vibrant.

• Protective coloring cream helps deposit pigment while reducing friction during application.
• Caring shampoo with hyaluronic acid gently removes residue without stripping color.
• Deep conditioner seals and adds moisture for a softer, shinier finish.

Will it cover stubborn gray hair completely?

Yes, the formula is developed to deliver full gray coverage, including resistant grays, when used according to the included directions. Results depend on starting hair condition and adherence to timing and mixing instructions provided inside the kit.

• Formulated specifically to address 100% gray coverage across shades.
• Crème texture improves contact with hairs for even pigment distribution.
• Follow the package insert for timing adjustments and post-color care tips.

How long does the color last and how should I maintain it?

This is a permanent hair dye, so the color is designed to last until hair grows out or is recolored; fading can occur over time from washing and UV exposure. To extend vibrancy, use color-safe products, avoid excessive heat styling, and rinse with lukewarm water.

• Permanent pigment resists regular shampooing but will gradually fade over months.
• Use the included caring shampoo and deep conditioner to help retain moisture and color.
• Limit exposure to hot tools and harsh clarifying products to slow fading.

Is this shade suitable for my natural color and skin tone?

Shade 5RB is a medium reddish-brown that adds warm red undertones to medium base colors; results vary by your starting hair color. If you have darker hair, expect subtle warm highlights, while lighter bases will show stronger reddish tones—perform a strand test for an exact preview.

• Medium bases will achieve balanced reddish-brown results.
• Darker hair may require pre-lightening for full red saturation.
• Strand tests help predict final color and detect sensitivities.

Who is this for: L'Oreal Paris Excellence Crème 5RB suits people seeking reliable permanent color with proven gray coverage and added hydration from hyaluronic acid. It works well for those who want a salon-quality medium reddish-brown at home, plus a 3-step care routine to reduce dryness and maintain smoothness. Not recommended for users with scalp injuries, recent chemical treatments without professional advice, or anyone allergic to hair dye ingredients—always perform an allergy patch test and read the full instructions included in the box before use.

Ingredients

1152439-Ingredients:Aqua/Water/Eau,Hydrogenperoxide,Cetearylalcohol,Trideceth-2Carboxamidemea,Ceteareth-25,Glycerin,Phosphoricacid,Tetrasodiumetidronate,Tetrasodiumpyrophosphate,Sodiumsalicylatef Il D209745/3 Formula1217017Caqua/Water/Eau,Sodiumlaureth,Sulfate,Cocamidopropylbetaine,Dimethicone,Sodiumchloride,Parfum/Fragrance,Citricacid,Hexyleneglycol,Sodiumbenzoate,Sodiumhydroxide,Amodimethicone,Carbomer,Guarhydroxypropyltrimoniumchloride Trideceth-10,Glycerin,Salicylicacid,Glycoldistearate,Mica,Linalool,Hexylcinnamal,Peg-100Stearate,Steareth-6,Phenoxyethanol,Isoeugenol,Coco-Betaine Trideceth-3,Ci77891/Titaniumdioxide,Benzylalcohol,Aceticacid,Fumaricacid Fil T291070/1 Formula1177657Ci Ngredients Aqua/Water/Eau,Amodimethicone Stearylalcohol,Hydroxypropylstarchphosphate,Isopropylmyristate,Behentrimoniumchloride,Cetylalcohol,Parfum/Fragrance Phenoxyethanol,Trideceth-5,Isopropylalcohol,Trideceth-6,Glycerin,Peg-150Distearate,Caprylylglycol,Panthenol,Trideceth-10,Linalool,Cetrimoniumchloride,Hexylcinnamal,Isoeugenol,Aceticacid,Benzylalcohol,2-Oleamido-1,3-Octadecanediol,Hydroxypropyltrimoniumhydrolyzedwheatprotein Propyleneglycol,Solublecollagen,Trisodiumedta,Potassiumsorbate Filt236810/2 1207254 - Ingredients: Aqua / Water / Eau, Cetearyl Alcohol, Deceth-3, Propylene Glycol, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate, Ci 77891 / Titanium Dioxide, P-Aminophenol, 4-Amino-2-Hydroxytoluene, M-Aminophenol, Ascorbic Acid, Hydroxybenzomorpholine, Sodium Metabisulfite, Ammonium Thiolactate, 2-Methyl-5-Hydroxyethylaminophenol, 2-Methylresorcinol, Dimethicone, Proline, P-Phenylenediamine, Parfum / Fragrance, Carbomer, Threonine, Resorcinol, Edta Fil D210600/1