MAYBELLINE Instant Age Rewind Concealer - Shade 100, Multi-Use Brightening Concealer with Haloxyl & Goji Berry

MAYBELLINE Instant Age Rewind Eraser Concealer in shade 100 is a multi-use liquid concealer that brightens the under-eye area and visibly reduces the appearance of dark circles and fine lines.

This compact, fragrance-free concealer combines targeted coverage with skin-friendly ingredients so you can neutralize darkness, camouflage redness, and highlight where you need it most. The formula is infused with Haloxyl and goji berry extract to help improve the look of tired eyes while providing buildable coverage that blends easily. The product comes in a sponge-tipped applicator for quick, controlled application; note that retail packaging may vary from images shown.

How quickly will this concealer hide dark circles?

You’ll notice immediate brightening and coverage as the concealer settles into the skin because it delivers medium, buildable pigment. Layer lightly for a natural daytime look or add product for more camouflage without heavy creasing.

• Buildable formula from sheer to medium coverage
• Sponge applicator distributes product evenly
• Blends smoothly with fingertips, brush, or sponge
• Formulation minimizes settling into fine lines

What makes this an anti-aging under-eye option?

The concealer is formulated with ingredients selected to target the appearance of under-eye concerns rather than making medical claims. Haloxyl is included to support a refreshed look, while goji berry extract contributes antioxidant-rich hydration to the eye contour.

• Haloxyl to address the look of discoloration under eyes
• Goji berry extract helps the skin appear more radiant
• Fragrance-free to reduce irritation potential
• Lightweight texture that avoids cakey buildup

Can I use this concealer for contouring and blemishes?

Yes — the product is versatile enough for under-eye correction, spot concealing, and light contouring. Use different shades to sculpt or highlight, or apply the same shade to disguise redness and minor imperfections.

• Use a shade lighter to brighten and highlight
• Apply directly to blemishes for targeted coverage
• Layer and blend for soft contouring effects
• Works with powder or liquid foundations for finishing

How should I apply and set this concealer for all-day wear?

Dispense a small amount with the sponge tip and dab into the target area. Pat gently with a finger or use a small brush to blend, then set with a light dusting of translucent powder to lock coverage in place while preserving a natural finish.

• Start with minimal product and build coverage
• Blend outward to avoid visible edges
• Set with a finely milled powder for longevity
• Use a hydrating primer if skin is dry for smoother application

Who is this for? This concealer suits anyone looking for a fast, multi-purpose coverage solution for under-eye darkness, redness, or small imperfections. It’s especially useful for people who prefer a lightweight, fragrance-free formula with targeted ingredients designed for the eye area, and for makeup users who want a single product that can brighten, correct, and help create dimension.

Ingredients

G852364 1 Aqua/Water/Eau,Cyclopentasiloxane,Dimethicone,Isododecane,Glycerin,Peg-9 Polydimethylsiloxyethyl Dimethicone,Butylene Glycol,Dimethicone Crosspolymer,Nylon-12,Disteardimonium Hectorite,Cyclohexasiloxane,Peg-10 Dimethicone,Cetyl Peg/Ppg-10/1 Dimethicone,Phenoxyethanol,Sodium Chloride,Polyglyceryl-4 Isostearate,Caprylyl Glycol,Disodium Stearoyl Glutamate,Ethylhexylglycerin,Methylparaben,Lycium Barbarum Fruit Extract,Chlorphenesin,Ethylparaben,Aluminum Hydroxide,Peg-9,N-Hydroxysuccinimide,Palmitoyl Oligopeptide,Chrysin,Palmitoyl Tetr Apeptide-7.[+/- May Contain/Peut Contenir:Ci 77891/Titanium Dioxide,Ci 77491,Ci 77492,Ci 77499/Iron Oxides]F.I.L.D44980/4 U.S.Patent Pending