Paul Mitchell Platinum Blonde Purple Toning Spray — 5.1 fl oz, Neutralizes Brassiness & Lightweight Finish

Paul Mitchell Platinum Blonde Purple Toning Spray is a concentrated violet mist designed to neutralize brass and instantly cool warm tones in blonde, highlighted, gray, or silver hair.

This lightweight, violet-tinted spray deposits shimmer and corrective pigments to refresh color between salon visits. Formulated to blend with Paul Mitchell shampoos, conditioners, treatments, or stylers, the toning spray lets you control intensity by adjusting the number of pumps. It leaves hair with a subtle cucumber-melon fragrance and supports more sustainable packaging using post-consumer recycled materials where possible.

How quickly will I notice cooler tones after using this spray?

Results are visible immediately: the violet pigments counteract yellow and orange undertones on contact, giving hair a cooler, more neutral appearance right after application. For subtle maintenance, use a light mist; for stronger toning, build intensity with extra pumps or target problem areas.

• Instant neutralizing effect on brassy highlights and warm regrowth
• Adjustable coverage by increasing or decreasing pumps
• Works in minutes—no rinse required for light refreshes

Can I mix this with other Paul Mitchell products safely?

Yes—this toning spray is designed to be intermixable with other Paul Mitchell shampoos, conditioners, treatments, and stylers so you can customize tone and texture. Blend a few pumps into a creamy conditioner or a leave-in treatment to spread violet pigments more evenly through the hair.

• Compatible with Paul Mitchell color-care and styling lines
• Mix into conditioners for softer, more even toning
• Works with treatment products to deliver pigment while nourishing hair

How should I apply it for best results on different hair types?

Spray onto dry or damp sections, focusing on brass-prone areas such as roots, mid-lengths, and ends. Fine, light hair may need fewer pumps; denser or darker blondes can layer product gradually until the desired neutralization is achieved.

• Fine or pale blonde: 1–2 light sprays and assess
• Highlighted or medium blonde: 2–4 pumps, build as needed
• Gray or silver hair: target yellow zones with direct spray, then blend with fingers or a comb

Will this change my hair’s texture or scent?

The spray is formulated to deposit color-correcting pigments without heavy residue, maintaining natural movement and shine. It carries a fresh cucumber-melon aroma with soft floral notes, leaving hair lightly scented rather than perfumed.

• Lightweight, non-greasy finish preserves natural texture
• Subtle fragrance that won’t overpower salon scents
• Shimmery pigments add visual brightness and dimension

Who is this for: This product suits people with natural blonde, highlighted, gray, or silver hair who want a fast, customizable way to reduce brassiness between color appointments. It’s ideal for anyone who prefers building tone gradually, enjoys a spray application, and uses Paul Mitchell salon products for a coordinated home routine. If you want immediate visible toning without heavy conditioners or salon-only processes, this portable 5.1 fl oz bottle offers a practical at-home solution.

• Features: Concentrated violet toning, eliminates warmth, intermixable with Paul Mitchell products
• Hair types: Blonde, highlighted, gray, silver
• Environment: Retail packaging includes post-consumer recycled materials where indicated

Ingredients

SD Alcohol 40-B (SDA-CA-2877) (Alcohol Denat.), Aqua (Water, Eau), Soytrimonium Chloride, PEG-7 Glyceryl Cocoate, Stearamidopropyl Dimethylamine, PEG-40 Hydrogenated Castor Oil, Propylene Glycol, Panthenol, Sodium Benzotriazolyl Butylphenol Sulfonate, Tris(Tetramethylhydroxypiperidinol) Citrate, Calcium Sodium Borosilicate, Titanium Dioxide, Tin Oxide, DMDM Hydantoin, Iodopropynyl Butylcarbamate, Lactic Acid, Basic Red 76, Acid Violet 43, Parfum (Fragrance), Citronellol, Benzyl Alcohol, Benzyl Benzoate, Linalool, Hydroxycitronella