Redken Blondage Purple Shampoo for Blonde Hair, 10.1 oz — Neutralizes Brass, Strengthens with Salicylic Acid

If you want to keep your blonde cooler and fresher between salon visits, this Color Extend Blondage shampoo uses concentrated violet pigments plus a Triple Acid Protein complex with salicylic acid to gently cleanse, deposit color-correcting pigment, and reinforce weakened strands. The formula is made to reduce yellow and orange undertones while adding softness and shine so your blonde looks more luminous and less brassy after just a few uses.

How does this shampoo remove brassiness without over-drying?

The ultra-violet pigments counter yellow and orange tones by depositing a cool tint as you wash, while conditioning agents help prevent the dryness often caused by pigment-rich shampoos. It cleanses hair of buildup and leaves hair feeling softer rather than stripped.

• Pure violet pigments neutralize warm undertones during shampooing.
• Salicylic acid and protein complex strengthen the hair fiber.
• Glycerin and conditioning agents preserve moisture and softness.
• Recommended use: 2–3 times weekly to avoid over-depositing pigment.

Will it work on bleached, highlighted, or naturally blonde hair?

Yes—Blondage is formulated for all types of lightened or naturally blonde hair. The concentrated purple toner addresses brass on bleached, highlighted, and color-treated blondes while the protein complex helps reduce breakage in fragile, lightened strands.

• Safe for bleached and highlighted hair when used as directed.
• Helps maintain salon color and prolongs vibrancy between appointments.
• Suitable for both warm and cool blonde bases to control unwanted warmth.

How do I use it for best results and how often should I leave it on?

Apply Blondage to wet hair, lather, and leave on for a short period to allow pigment to deposit—typically 3–5 minutes. Frequency depends on how quickly your color shifts; most users find 2–3 times per week balances toning with natural color wear.

• Shampoo wet hair, work into a rich lather from roots to ends.
• Leave on 3–5 minutes; extend slightly for stronger toning but avoid overuse.
• Rinse thoroughly and follow with a conditioner or mask for added hydration.
• Adjust frequency based on brassiness and personal color goals.

What additional benefits does the formula offer beyond toning?

Beyond color correction, the formula contains a Triple Acid Protein complex that helps fortify hair from the inside and improves surface smoothness. Regular use reduces the appearance of breakage, increases shine, and supports longer-lasting color vibrancy.

• Strengthens weakened hair fibers with salicylic acid and protein ingredients.
• Adds softness and manageability to lightened hair.
• Helps prevent premature fading for a cooler blonde result over time.

Who is this for: Redken Blondage Color Depositing Purple Shampoo is ideal for anyone with blonde, highlighted, or bleached hair who wants to reduce yellow or orange tones while improving hair strength and softness. It’s especially useful for people who rely on at-home maintenance between salon appointments and those seeking a professional-strength solution in a 10.1 fl oz bottle.

Ingredients

Aqua/Water/Eau, Sodium Laureth Sulfate, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Sodium Lauryl Sulfate, Parfum/Fragrance, Amodimethicone, Sodium Chloride, Sodium Benzoate, Polyquaternium-7, Polyquaternium-10, Peg-40 Hydrogenated Castor Oil, Ci 60730/Acid Violet 43, Salicylic Acid, Carbomer, Bht, Trideceth-6, Linalool, Arginine, Glutamic Acid, Serine, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Cetrimonium Chloride, Coumarin, Sodium Acetate, Isopropyl Alcohol, Phenoxyethanol, Sodium Hydroxide, Citric Acid.