AGE beautiful

AGE beautiful Permanent Hair Dye 3V Darkest Plum Brown — Burgundy‑Violet Brown, 100% Gray Coverage, Anti‑Aging Biotin Formula

High-performance beauty made for confident daily results

$18.07

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Why customers choose Origin Beauty

AGEbeautiful Permanent Hair Dye 3V Darkest Plum Brown is a salon-quality liqui-creme permanent color that delivers rich burgundy-violet brown tones with 100% gray coverage while fortifying aging hair with Biotin, melanin, keratin peptides and silk proteins.

This professional-grade formula was created for hair that shows signs of aging—loss of volume, manageability, color, moisture and shine—but it works on all hair types. The 3V Darkest Plum Brown shade gives deep, dimensional burgundy-violet brown results and resists fading; the liqui-creme texture blends easily and gives even coverage. The formula is designed to replenish components hair loses with age so strands feel thicker, smoother and look more luminous after coloring.

How does 3V Darkest Plum Brown perform on gray hair?

Expect consistent, full gray coverage with this permanent dye; the pigments and developer combine to fully mask gray up to the next coloring cycle. Because it is a professional formula, coverage is more even than many boxed dyes, reducing patchiness on stubborn grays.

  • 100% gray coverage when used per instructions
  • Permanent color that lasts through regrowth cycles
  • Liqui-creme consistency for thorough saturation
  • Resists quick fading for prolonged depth

What benefits does the anti-aging formula provide?

The anti-aging blend in this dye targets five common signs of aging hair—thinning, wiry texture, gray, dryness and dullness—by replenishing lost structural and pigment components. It doesn’t claim to reverse aging, but it nourishes and strengthens strands so hair appears fuller, smoother and shinier after treatment.

  • Biotin to help hair look thicker and fuller
  • Melanin pigments to restore natural dimension and depth
  • Keratin peptides and silk proteins to improve softness and manageability
  • Conditioning agents to boost moisture and surface shine

How should I use this permanent liqui-creme color at home or in-salon?

Follow the included mixing ratios and timing instructions for safe, consistent results; professional stylists use it as a standard permanent color service. Apply to dry hair for full gray coverage, process for the recommended time, then rinse, shampoo and condition to reveal the final tone.

  • Mix with the developer specified in the instructions
  • Apply evenly to dry hair for best gray coverage
  • Process for the labelled development time before rinsing
  • Use color-safe maintenance products to preserve tone

Will this color suit my natural base and skin tone?

3V Darkest Plum Brown is a deep burgundy-violet brown that adds cool, red-violet dimension to medium-dark to dark bases; on lighter hair it will produce stronger plum tones. For precise results, consult a color map or a professional stylist to evaluate your starting level and recommend pre-lightening if needed.

  • Deep plum brown best on level 4–6 bases for true depth
  • Produces richer violet-red highlights on darker brown hair
  • May require lifting for very light or resistant bases
  • Always perform an allergy patch test before use

Who is this for: AGEbeautiful 3V Darkest Plum Brown is ideal for people 35 and older who want a permanent, salon-quality burgundy-violet brown shade with proven gray coverage and a formula that addresses visible signs of aging hair. It also suits anyone seeking a richly dimensional long-lasting color paired with conditioning actives. Zotos Professional formulates and tests these products without animal testing and evaluates performance in professional salon settings certified by Green Circle sustainability programs.

Ingredients

WATER/AQUA/EAU, PROPYLENE GLYCOL, AMMONIUM HYDROXIDE, C12-15 ALKYL BENZOATE, STEARIC ACID, STEARETH-21, STEARAMIDOPROPYL DIMETHYLAMINE, LAURYL GLUCOSIDE, MINERAL OIL/PARAFFINUM LIQUIDUM/HUILE MINERALE, CETYL ALCOHOL, KERATIN, HYDROLYZED KERATIN, SILK AMINO ACIDS, MELANIN, SODIUM METHYL COCOYL TAURATE, POLYQUATERNIUM-53, POLYSORBATE 80, CARBOMER, CETEARYL ALCOHOL, CETETH-10 PHOSPHATE, DICETYL PHOSPHATE, GLYCERYL STEARATE, GLYCOL DISTEARATE, ISOSTEARIC ACID, OLEYL ALCOHOL, PHOSPHORIC ACID, SODIUM METASILICATE, SODIUM SULFITE, EDTA, ERYTHORBIC ACID, FRAGRANCE/PARFUM, 2,4-DIAMINOPHENOXYETHANOL HCL, 4-AMINO-2-HYDROXYTOLUENE, N,N-BIS(2-HYDROXYETHYL)-P-PHENYLENEDIAMINE SULFATE, M-AMINOPHENOL, RESORCINOL, 1-NAPHTHOL, P-PHENYLENEDIAMINE

FAQ

Q: How long does the color last before re-touching?

A: This permanent formula provides long-lasting color through regrowth cycles; most users retouch roots every 6–8 weeks depending on hair growth and maintenance.

Q: Is AGEbeautiful safe for sensitive scalps?

A: Patch testing 48 hours before use is recommended; if your scalp is sensitive, consult a professional stylist or dermatologist before applying.