Amazon Essentials Biotin & Collagen Shampoo — 33.8 fl oz Sulfate-Free Nourishing Cleanser for Shine & Manageability

Amazon Essentials Biotin & Collagen Shampoo is a sulfate-free cleanser enriched with biotin and collagen to gently nourish hair while helping improve shine and manageability.

This generously sized 33.8 fl oz bottle combines biotin and collagen in a mild, sulfate-free base designed to clean without stripping natural oils. The formula focuses on strengthening and smoothing hair fiber so daily styling feels easier and strands appear more vibrant. It’s intended for routine use and includes simple application instructions to get consistent results.

How does this shampoo help when I wash my hair?

On contact with wet hair the shampoo lifts dirt, excess oil and product buildup while ingredients like biotin and collagen work to support the look and feel of each strand. Because it avoids sulfates, the lather is gentler and the scalp’s natural moisture balance is less disrupted. Use with regular frequency for progressive improvements in texture and sheen.

• Biotin and collagen blend aims to support stronger-feeling hair.
• Sulfate-free surfactants cleanse gently without over-drying.
• Generous lather for full-head coverage and easy rinsing.

Will this suit color-treated or dry hair?

The absence of sulfates reduces the risk of fading and dryness that harsher cleansers can cause, making this shampoo a considerate option for color-treated and moisture-prone hair. It’s formulated to preserve oils that protect both natural and dyed strands, but pairing with a conditioner is recommended for extra hydration.

• Sulfate-free formula helps minimize color stripping.
• Biotin and collagen add smoothing and body to dry hair types.
• Works best when followed by a moisturizing conditioner.

How should I use it for best results?

Apply a generous amount to thoroughly wet hair, then massage into the scalp to create a gentle lather and distribute the formula along lengths. Rinse well and repeat if needed; for most users a single wash is sufficient. Avoid eye contact and keep out of children’s reach.

• Wet hair fully before applying shampoo.
• Massage scalp for 30–60 seconds to engage cleansing agents.
• Rinse thoroughly and follow with a conditioner as desired.

Who is this for: This shampoo is aimed at people seeking a daily cleanser that balances effective cleaning with gentleness—especially those with color-treated, dry, or finer hair who want added body and shine. It’s a practical choice for anyone wanting a budget-friendly, large-format bottle for regular household use, and for shoppers who prefer haircare without sulfates. Note: for specific scalp or skin conditions, consult a dermatologist before use.

Ingredients

Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Sodium Chloride, Sodium Cocoyl Isethionate, Sodium Cocoyl Isethionate, Fragrance (Parfum), Biotin, Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Polyquaternium-10, Glycol Stearate, PEG-120 Methyl Glucose Dioletate, Cocamidopropyl Betaine, Laureth-4, Laureth-23, Dimethicone, Propylene Glycol, Citric Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Iodopropynyl Butylcarbamate, Ext. Violet 2 (CI 60730), Red 33 (CI 17200).