Aveda Color Control Rich Shampoo for Medium-to-Thick Color-Treated Hair, 6.7 fl oz — Silicone-Free, Adds Shine

Aveda Color Control Rich Shampoo is a silicone-free, plant-forward shampoo formulated to gently cleanse medium to thick color-treated hair while helping reduce color fade and add radiant shine.

This shampoo is designed for salon-colored, highlighted, or chemically treated hair that needs a gentler wash without stripping pigment. The formula combines naturally derived cleansing agents with color-protecting technology and apricot oil to nourish and smooth the hair cuticle. It creates a lightweight barrier against water penetration and color-dulling particles, so color looks fresher between salon visits.

How does this shampoo reduce color washout?

Color Control Rich Shampoo uses dual-charged molecules that form a protective shield on the hair surface, helping limit water ingress that can pull dye from strands. Naturally derived "magnets" in the formula neutralize particles that dull color during washing. Together they help maintain vibrancy wash after wash.

• Dual-charged molecules create a barrier to reduce color loss.
• Naturally derived particles bind color-dulling residues instantly.
• Formulated to cleanse without stripping salon color or highlights.

Will it weigh down medium to thick hair or leave buildup?

Although designed for medium to thick textures, the shampoo rinses clean and leaves hair feeling light rather than heavy. The silicone-free, mostly plant-derived formulation avoids heavy residues while apricot oil provides nourishment and manages frizz. Use with the matching Color Control Conditioner for balanced moisture without excess buildup.

• Silicone-free formula reduces risk of buildup.
• Apricot oil smooths cuticles and adds shine without heaviness.
• Rinses clean to leave hair airy and manageable.

How should I use it for best color results?

Apply to wet hair, massaging from roots to ends to evenly cleanse and activate the protective ingredients. Rinse thoroughly and follow with Color Control Conditioner and, if desired, the Color Control Leave-In Treatment in the appropriate weight (Light or Rich). Regular use helps prolong salon color between appointments.

• Massage into wet hair, root to tip, then rinse.
• Pair with Color Control Conditioner for optimized protection.
• Finish with Color Control Leave-In Treatment for added defense.

What natural and ethical credentials does this product carry?

The formula is 98% naturally derived* per ISO 16128 and is created from plants, non-petroleum minerals, and water. Aveda is a Certified B Corp, 100% vegan, and Leaping Bunny approved, reflecting commitments to ingredient transparency and cruelty-free practices. These credentials support eco-conscious shoppers seeking performance from plant-forward products.

• 98% naturally derived ingredients per ISO 16128 standard.
• Vegan, cruelty-free (Leaping Bunny), and Certified B Corporation.
• Formulated for color-treated, highlighted, and chemically processed hair.

Who is this for: Aveda Color Control Rich Shampoo is best for people with medium to thick hair who want to preserve salon color, enrich shine, and maintain smooth, manageable strands without silicones. It’s especially suitable for those who prefer plant-forward formulations and ethical brand credentials while seeking professional-level color protection between salon visits.

Ingredients

Ingredients: Water Aqua Eau, Sodium Cocoyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Sodium Chloride, Propanediol, Cocamide Mipa, Sodium Methyl Cocoyl Taurate, Glycol Stearate, Prunus Armeniaca (apricot) Kernel Oil, Arginine, Glycine Soja (soybean) Oil, Tocopherol, Ethyl Macadamiate, Behenyl/octyldodecyl Propanediol Citrate Crosspolymer, Octyldodecyl Citrate Crosspolymer, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Sodium Gluconate, Glyceryl Caprylate, Citric Acid, Fragrance (parfum), Limonene, Eugenol, Amyl Cinnamal, Hydroxycitronellal, Citronellol, Benzyl Acetate, Geraniol, Linalool, Sodium Phytate, Phenoxyethanol, Potassium Sorbate ILN50538 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.