BEING INC Smoothing Shampoo & Conditioner Set 354mL – Jojoba & Almond Oil, Sulfate- and Silicone-Free

BEING GOODBYE FRIZZ Smoothing Shampoo and Conditioner Set is a sulfate- and silicone-free duo formulated with jojoba and almond oils to reduce frizz, smooth hair texture, and improve manageability for wavy and frizz-prone hair.

This two-bottle set (354 mL combined) pairs a gentle clarifying shampoo with a conditioning treatment to soften fibres, tame flyaways and leave hair feeling clean, controlled and naturally bouncy. The dermatologically tested formula targets Type 2A–2C hair—wavy, frizzy or coarse—providing lightweight hydration without the heavy, flattened finish that many smoothing products cause. Free from sulfates, silicones, parabens and phthalates, the duo relies on jojoba and almond oils to nourish strands while maintaining a fresh, subtle scent.

How does this set reduce frizz without weighing hair down?

The shampoo and conditioner work together to cleanse and condition while preserving natural movement. The shampoo removes buildup with gentle surfactants so the conditioner can soften and smooth the hair surface, rather than simply coating it with heavy silicones.

• Lightweight jojoba oil penetrates to nourish without greasing the roots.
• Almond oil helps smooth the hair cuticle for better frizz resistance.
• Sulfate- and silicone-free formulation prevents stiffness and buildup.
• Balanced hydration supports detangling and natural bounce.

Will this set work for my wavy or coarse hair on wash day?

Yes—the products were developed for Type 2A–2C hair, handling both loose waves and more textured, frizz-prone fibers. On wash day the shampoo clarifies and the conditioner restores softness, making styling easier and reducing time spent battling flyaways.

• Designed for normal to dry scalps and sensitive enough for regular use.
• Improves comb-through ease and reduces breakage from detangling.
• Delivers smoother texture while preserving wave definition.

Are the ingredients safe and ethical for regular use?

Formulated without sulfates, silicones, parabens or phthalates, the set avoids several common irritants and long-term build-up agents. It’s dermatologically tested, pH balanced and cruelty-free, meeting consumer expectations for a gentle, responsibly made everyday haircare routine.

• Cruelty-free with Leaping Bunny certification for ethical sourcing.
• Free from harsh additives that can strip moisture or leave residue.
• Dermatologically tested for compatibility with normal to dry hair.
• Light, clean fragrance suitable for repeat use.

How should I use the shampoo and conditioner for best results?

Use the shampoo to cleanse the scalp and rinse thoroughly, then apply the conditioner mid-length to ends and leave for 1–3 minutes before rinsing. For extra smoothing, gently squeeze out excess water and style while damp with a leave-in or heat protector if using heat tools.

• Shampoo: massage into wet scalp, lather, and rinse well.
• Conditioner: apply mostly to mid-lengths and ends; comb through and rinse.
• Weekly: consider a deeper treatment if hair is very coarse or dry.
• Finish: air-dry or diffuse to keep waves defined and frizz reduced.

Who is this for: BEING GOODBYE FRIZZ Smoothing Shampoo and Conditioner Set is built for people with wavy, frizzy or coarse hair who want a lighter, everyday smoothing routine that improves manageability and softness without the weight of heavy silicones. Ideal for those seeking a clean, ethically produced formula that keeps waves lively while reducing flyaways, it’s also a good pick for anyone avoiding sulfates and parabens in their haircare.