Briogeo Curl Charisma Hydrating Shampoo — Rice Amino & Avocado, 8 fl oz | Sulfate-Free, Frizz-Reducing for Wavy to Coily Hair

This shampoo combines rice amino acids with avocado oil and shea butter to cleanse without stripping natural oils, reduce frizz, and boost moisture and manageability. Crafted with a 6-free clean formulation, it’s vegan, cruelty-free, and safe for color- and chemically-treated curls. The texture and ingredient blend are developed to support elasticity and shine while keeping curls soft and defined.

How does this shampoo hydrate without weighing down my curls?

The formula relies on lightweight humectants and emollients—rice amino acids attract and retain moisture while avocado oil provides nourishment without heavy residue. Shea butter adds softness without flattening curl pattern when used in appropriate amounts.

• Rice amino acids bind moisture into the hair fiber for lasting hydration.
• Avocado oil supplies essential fatty acids for softness and slip.
• Shea butter enhances smoothness and reduces frizz without buildup.

Will this shampoo help define my curls and control frizz?

Yes. By cleansing gently and delivering targeted hydration, the product helps curls clump and form more predictable shapes while smoothing cuticle irregularities that cause flyaways. The result is improved curl definition with less frizz between washes.

• Sulfate-free surfactants prevent over-drying that scatters curl pattern.
• Moisture-locking rice amino acids support curl formation and resilience.
• Softening oils and butters reduce surface friction for smoother strands.

Is it safe for color-treated, chemically processed, or all curl types?

Designed to be gentle, this shampoo is suitable for wavy, curly, and coily textures and formulated to be color-safe. The 6-free promise avoids common harsh additives, making it a good choice for hair that’s been dyed, permed, or relaxed when paired with appropriate aftercare.

• Color-safe formulation helps protect vibrancy during cleansing.
• Free from silicones, sulfates, parabens, phthalates and dyes.
• Works across curl patterns—from loose waves to tight coils.

How should I use the Curl Charisma shampoo for best results?

Apply to wet hair, gently massage to lift impurities, then rinse and follow with a hydrating conditioner or leave-in for added definition. For thicker or drier curls, a second, lighter cleanse can help without stripping moisture; always pair with complementary styling products for long-lasting hold and definition.

• Wet hair thoroughly before applying a quarter-sized amount, adjust by length and density.
• Massage scalp to dislodge buildup, then rinse thoroughly.
• Follow with a conditioner or Briogeo styling product for enhanced definition and manageability.

Who is this for? Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo is tailored to anyone with wavy, curly, or coily hair seeking a gentle, nourishing cleanse that preserves natural oils, minimizes frizz, and enhances curl definition. It’s a strong option for people who prefer clean-beauty formulas—vegan and cruelty-free—especially those with color-treated or chemically processed strands who want hydration without heavy silicones or sulfates.

Ingredients

Water/Aqua/Eau, Lauramidopropyl Betaine*, Sodium Cocoyl Isethionate*, Glycerin*, Glycol Distearate*, Cocamidopropyl Hydroxysultaine*, Disodium Laureth Sulfosuccinate, Butyrospermum Parkii (Shea) Butter*, Oryza Sativa (Rice) Extract*, Rice Amino Acids*, Lactobacillus/Tomato Fruit Ferment Extract*, Persea Gratissima (Avocado) Oil*, Rosa Canina Fruit Oil*, Acanthus Mollis Leaf Extract*, Tocopheryl Acetate, Aloe Barbadensis Leaf Juice*, Keratin Amino Acids*, Coconut Acid*, Hydrolyzed Quinoa*, Sodium Hyaluronate*, Acyl Coenzyme A Desaturase*, Citrus Aurantium Dulcis (Orange) Peel Oil*, Citrus Paradisi (Grapefruit) Peel Oil*, Polyquaternium-71, Sodium Lauryl Sulfoacetate, Leuconostoc/Radish Root Ferment Filtrate*, Sodium Lauroyl Sarcosinate, Sodium Isethionate, Polyquaternium-7, Anhydroxylitol*, Xylitylglucoside*, Xylitol*, Fragrance (Parfum), Dehydroacetic Acid, Benzyl Alcohol