Clairol Professional Pure White 10 Volume Crème Developer 16 oz — gentle, creamy 3% peroxide for subtle lift

Clairol Professional Pure White 10 Volume Crème Developer is a gentle, creamy activator designed to mix smoothly with Clairol Professional colors and lighteners for controlled lift and even coverage.

Engineered for salon and at-home touch-ups, this 16 oz crème developer blends into a thick, spreadable consistency that helps you achieve predictable results. The formula is laboratory-stabilized to maintain performance and is ideal when you need a subtle lift — especially on hair that has been previously chemically treated. Use it for single-process color, demi-permanent shades, or with powder lighteners when a low-level lift is required.

How does this developer perform with different Clairol Professional systems?

The Pure White crème developer is compatible with all Permanent and Demi lines from Clairol Professional and mixes readily with their powder lighteners. Its stable formulation supports consistent activation across products so you can expect similar mixing ratios and handling characteristics.

• Works with Permanent and Demi haircolor lines for predictable color development.
• Mixes with Clairol Professional powder lighteners for controlled lift.
• Maintains a creamy texture for easy application from bowl or bottle.

Is 10 volume the right strength for my hair goals?

Ten volume (3% hydrogen peroxide) provides a mild lift—usually one level—making it well-suited for subtle color changes and root touch-ups. It’s a conservative choice when you want to minimize stress on hair or when working with previously treated or fragile strands.

• Ideal for single-process color where minimal lift is needed.
• Recommended for chemically treated or fragile hair to reduce damage risk.
• Good for tonal adjustments and depositing color rather than major lightening.

How easy is it to apply and work with during salon services?

The crème consistency spreads evenly and clings to hair, which simplifies both bowl-and-brush and bottle applications. That makes timing and processing more consistent, and cleanup more manageable compared with runnier developers.

• Thick texture allows precise placement and less dripping during application.
• Suitable for both professional stylists and experienced home users handling touch-ups.
• Laboratory-stabilized formula promotes reproducible processing times and outcomes.

What safety and usage tips should you follow?

Use standard haircolor safety precautions: perform a patch test when required, follow recommended mixing ratios and processing times, and avoid contact with eyes. Always wear gloves and follow Clairol Professional’s instructions for best practice.

• Conduct an allergy test if you or the client are new to the product.
• Follow the specific color or lightener technical sheet for mixing ratios and timing.
• Rinse promptly and use conditioning treatments after processing for optimal hair health.

Who is this for: Clairol Professional Pure White 10 Volume Crème Developer is aimed at stylists and experienced colorists who need a low-strength oxidizer for touch-ups, single process color, or gentle activation of powder lighteners. It’s also suitable for clients with previously processed or delicate hair seeking subtle lift without aggressive lightening.

Ingredients

WATER/EAU, CETEARYL ALCOHOL, HYDROGEN PEROXIDE, CETEARETH-25, PHOSPHORIC ACID, SALICYLIC ACID, DISODIUM PHOSPHATE, ETIDRONIC ACID.