Clairol Professional Pure White 30 volume Crème Developer

Clairol Professional Pure White 30 Volume Crème Developer (16 oz) is a salon-grade, 30-volume crème developer formulated to mix into a creamy, slightly opaque consistency for predictable lift and superior gray coverage with Clairol Professional lighteners and colors.

Designed for bowl-and-brush application, this 16 oz crème developer blends smoothly with powder, liquid, and gel lighteners from the Clairol Professional line. Laboratory-stabilized for consistent performance, the formula includes conditioning emollients to help preserve hair feel during processing. It’s intended for standard lightening tasks where a 30-volume developer’s lift is required, and it stays guaranteed fresh for three years when stored properly.

How does this 30-volume crème developer perform during a salon lightening service?

The 30-volume strength provides a higher level of oxidative lift suitable for noticeable lightening without moving into extreme high-lift territory. Its crème texture creates a thicker, more opaque mixture that’s easier to control during bowl-and-brush application and on the hair. Because it’s formulated to be stable, colorists can expect repeatable processing behavior session to session.

• Delivers standard salon lift with 30-volume peroxide strength
• Crème consistency reduces run-off and improves placement
• Laboratory stabilized for consistent development times

Will Pure White mix well with different Clairol Professional lighteners and colors?

Yes — Pure White is formulated specifically for compatibility with all Clairol Professional powder, liquid and gel lighteners as well as permanent colors in the brand’s professional range. It blends to a creamy, slightly opaque mixture that helps technicians achieve even saturation and predictable results.

• Compatible with powder, liquid, and gel lighteners from Clairol Professional
• Works with Clairol Professional haircolor for consistent gray coverage
• Produces a cohesive cream for even application and processing

What are the practical benefits of the crème formula and conditioners in this developer?

The crème base offers improved control during application, reducing drips and ensuring product stays where it’s applied. Built-in emollients and protective conditioners help maintain hair manageability and feel during the oxidative process, while the slightly thicker opacity improves visual monitoring of coverage.

• Thicker, opaque cream limits mess and increases placement accuracy
• Conditioning agents help preserve hair texture during development
• Better saturation control for uniform lightening and gray coverage

How long is the product fresh and what storage should I use?

Clairol Professional guarantees freshness for three years from manufacture when stored in a cool, dry place away from direct sunlight. Keep the cap tightly closed between uses and avoid exposure to extreme heat to maintain developer activity and safety.

• Guaranteed fresh for three years under proper storage
• Store in cool, dry conditions away from direct heat and light
• Seal the container to prevent contamination and loss of activity

Who is this for: Clairol Professional Pure White 30 Volume Crème Developer is intended for salon professionals and experienced colorists who require reliable 30-volume lift, precise bowl-and-brush control, and compatibility across the Clairol Professional lightener and color range. It’s a practical choice for stylists seeking repeatable results, enhanced gray coverage, and a creamy, easy-to-apply developer that includes conditioning agents to help maintain hair feel during processing.

Ingredients

WATER/AQUA/EAU, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, CETEARETH-20, LAURETH-23, STEARETH-21, POLYQUATERNIUM-37, PROPYLENE GLYCOL DICAPRYLATE/DICAPRATE, PPG-1 TRIDECETH-6, DISODIUM PYROPHOSPHATE, SODIUM STANNATE, ACRYLATES/STEARYL METHACRYLATE COPOLYMER, ETIDRONIC ACID, SORBITAN OLEATE, CITRIC ACID.