COLORCHARM

COLORCHARM Vivid Darks Permanent Cream Hair Color — Muy Magenta, Lifts 3–4 Levels, Vegan Nourishing Formula

High-performance beauty made for confident daily results

$15.32

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Why customers choose Origin Beauty

COLORCHARM VIVID DARKS Muy Magenta is a permanent cream hair color formulated to deliver bold, magenta tones on naturally dark hair while lifting up to 3–4 levels without bleach.

If you want vivid color from a single-step permanent dye but have dark, natural hair, this shade was developed to produce intense, lasting magenta results without pre-bleaching. The formula combines a lifting system with a built-in metal purifier and five nourishing lipids to reduce the appearance of damage and help hair feel soft and smooth. It’s vegan and free from parabens and phthalates, intended specifically for use on natural, uncolored hair.

How does it create bright magenta on dark hair without bleach?

The product’s permanent cream lifts natural pigment up to 3–4 levels while depositing vivid dye molecules to produce saturated magenta. Because it’s designed as a lifting-color blend, it avoids a separate bleaching step for many naturally dark hair types.

  • Lifting action integrated into the permanent cream for up to 3–4 levels of lift.
  • Direct color deposit for vibrant magenta results on natural dark bases.
  • No separate bleaching required for eligible hair shades — reduces steps.
  • Not recommended for hair previously colored; best on natural hair.

Will this keep my hair feeling healthy and reduce visible damage?

The formulation includes a metal purifier to help counteract metal-related oxidation and five nourishing lipids to improve softness and manageability. While no dye can fully prevent chemical effects, these ingredients help hair feel smoother and look more even from root to tip.

  • Built-in metal purifier to address metal residue in hair fiber.
  • Five lipids that add moisture and tactile softness after coloring.
  • Designed to deliver an even tone along the length of the hair.
  • Vegan, paraben- and phthalate-free composition for cleaner formulation.

How do I use Muy Magenta safely and achieve the best results?

Follow the included directions for mixing and timing, and perform a strand and skin sensitivity test prior to full application. Work on dry, uncolored hair for the predictable lift and shade outcome; timing and developer strength are key to reaching the intended level of lift.

  • Apply to dry, natural (uncolored) hair for recommended lift and shade accuracy.
  • Always perform a strand test to preview color and a patch test for sensitivity.
  • Use the specified developer strength and monitor processing time closely.
  • Rinse and follow with color-safe care to preserve vibrancy and softness.

How long will the vivid magenta last, and how should I maintain it?

As a permanent dye, the color chemically penetrates the hair shaft and resists quick fading, but vibrancy depends on aftercare and hair porosity. Use sulfate-free, color-safe shampoos, cool rinses, and limit heat styling to extend the life of the shade.

  • Permanent deposition offers long-lasting color, with gradual grow-out at roots.
  • Color-safe, sulfate-free products and cold rinses help maintain intensity.
  • Avoid frequent hot tools and chlorine exposure to reduce fading.
  • Touch-ups recommended on regrowth rather than repeating full-bleach processes.

Who is this for: COLORCHARM VIVID DARKS Muy Magenta is intended for people with natural, dark hair who want a single-step permanent magenta transformation without a separate bleach stage. It’s suited to users seeking bold, saturated color with supportive conditioning ingredients, and who accept standard permanent-dye aftercare. Avoid use on previously color-treated hair for best, predictable results.

Ingredients

AQUA/WATER/EAU, CETEARYL ALCOHOL, PROPYLENE GLYCOL, AMMONIA, DICETYL PHOSPHATE, CETETH-10 PHOSPHATE, AMMONIUM SULFATE, STEARETH-200, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, SODIUM HYDROXIDE, BASIC RED 51, PARFUM/FRAGRANCE, XANTHAN GUM, DISODIUM EDTA.

FAQ

Q: Can I use Muy Magenta on previously colored hair?

A: Not recommended — best results occur on natural, uncolored dark hair for predictable lift and color.

Q: Does this formula require bleach to lift hair?

A: No — it lifts up to 3–4 levels as a single-step permanent cream without a separate bleach.