COVERGIRL Clean Fresh Yummy Blur Lipstick — 100 Blur True Rosy Pink, Blurring Matte, Vegan

This COVERGIRL Clean Fresh Yummy Blur Lipstick in 100 Blur (True Rosy Pink) combines a weightless matte finish with a soft-focus effect that makes lips look smoother and fuller without heavy buildup. The formula balances blurring powder technology with a conditioning oil complex for a silky texture, plus a sweet pomegranate flavor for a pleasant wear experience. It’s vegan and Cruelty-Free International (Leaping Bunny) approved, formulated without parabens, talc, or mineral oil.

How does the blurring effect work on lips?

The lipstick uses micro spherical powders that diffuse light and soften the appearance of fine lines and edges, creating a subtle gradient look rather than a hard outline. The result is a natural, softened perimeter that visually smooths and slightly minimizes texture on the lips.

• Blurring spherical powder technology scatters light for soft-focus results.
• Conditioning oil complex keeps the finish smooth, preventing a chalky feel.
• One-swipe pigment provides immediate diffused color without heavy layering.

What is the finish and feeling of this matte lip color?

Expect a pillowy, soft matte finish that feels comfortable rather than drying. The silky base glides on and settles into a smooth, non-shiny texture while still offering enough moisture to avoid exaggerated flaking or tightness during typical wear.

• Silky-soft texture for easy application and even coverage.
• Matte appearance with a soft-focus, breathable feel.
• Moisture-rich ingredients reduce dryness compared to traditional mattes.

Is the formula safe for conscious shoppers and what flavors are available?

Yes—the lipstick is vegan and Leaping Bunny approved by Cruelty-Free International, made without parabens, talc, or mineral oil. It comes in two subtle flavor options, including a sweet pomegranate variant that enhances the application experience without overpowering scent.

• Vegan formulation suitable for plant-based beauty routines.
• Leaping Bunny approved: cruelty-free certification by CFI.
• Flavored options (sweet pomegranate or fresh pear) for a more pleasant wear.

Which shade is 100 Blur and how versatile is it?

Shade 100 Blur is a true rosy pink designed to flatter a wide variety of skin tones, offering a natural-looking pop of color that works for everyday wear or layered looks. The soft-focus finish makes it easy to wear alone for a subtle statement or pair with a liner for sharper definition.

• True rosy-pink suited to many skin tones for universal appeal.
• Works well as a one-swipe everyday color or built up for added intensity.
• Blendable texture allows for gradient or defined lip styles.

Who is this for? This COVERGIRL lipstick is ideal for anyone seeking a comfortable matte lip that minimizes the look of lines while delivering a modern, soft-focus finish. It’s a strong choice for shoppers who prefer cruelty-free, vegan cosmetics with pleasant flavor notes and effortless application—especially those who want a natural rosy shade that’s easy to wear from day to night.

Ingredients

INGREDIENTS: DIMETHICONE, C12-15 ALKYL BENZOATE, OCTYLDODECANOL, SILICA, SYNTHETIC WAX, MICA, HYDROGENATED POLYISOBUTENE, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, POLYSILICONE-11, SQUALANE, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, POLYPHENYLSILSESQUIOXANE, PUNICA GRANATUM STEROLS, VITIS VINIFERA (GRAPE) SEED OIL, SQUALENE, CAPRYLYL GLYCOL, PARFUM/FRAGRANCE, COCOS NUCIFERA (COCONUT) OIL, MEDICAGO SATIVA (ALFALFA) EXTRACT, STEVIA REBAUDIANA LEAF/STEM EXTRACT, [MAY CONTAIN/PEUT CONTENIR/+/-: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499), RED 7 LAKE (CI 15850), YELLOW 5 LAKE (CI 19140)].