IT Cosmetics

IT Cosmetics Brow Power Eyebrow Pencil — Brunette Universal Shade, Oval Tip & Built-In Spoolie for Natural, Long-Lasting Brows

High-performance beauty made for confident daily results

$37.25

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Why customers choose Origin Beauty

IT Cosmetics Brow Power Universal Brown Eyebrow Pencil (Brunette) is a pressure-responsive, oval-tipped eyebrow pencil that mimics hair strokes for natural, long-lasting brows with a built-in spoolie.

This pencil uses an exclusive oval tip that creates hair-like lines while the formula adapts to your pressure—lighter for softer tones, firmer for deeper pigment—so one shade can flatter a wide range of hair colors and cover gray hairs. Infused with biotin, saw palmetto, and antioxidants, it aims to nourish brows while you shape them. The built-in spoolie grooms and blends for polished results in a single tool, ideal for quick daily routines or detailed shaping.

How does the oval tip create a natural brow appearance?

The uniquely shaped oval tip deposits product in a way that mimics individual brow hairs rather than a block of color. This design helps you draw precise, feathery strokes and build dimension gradually for a realistic finish.

  • Oval tip creates hair-like strokes for a textured look
  • Fine enough for micro-strokes yet broad enough for filling
  • Works in light, medium, and heavy pressure for shade variation

Will this shade work for my hair color and grays?

Brunette is formulated as one of four universal shades that adapt to your natural tones when you change application pressure. Light pressure yields softer, warmer color that blends with lighter hair; firmer pressure deepens the tone to match dark hair and hide grays.

  • Universal color system—adjustable by pressure
  • Covers gray hairs without appearing flat or painted on
  • Designed to complement a wide spectrum of brunettes and deeper tones

How long does the formula last and what are the care benefits?

The budge-proof formula is intended to adhere to skin for extended wear through daily activities. Alongside long-wear performance, it contains biotin to support healthier-looking hair and saw palmetto plus antioxidants to condition and help protect the brow area from environmental stressors.

  • Budge-resistant finish for reliable wear throughout the day
  • Biotin-enriched to support the look of fuller brows
  • Saw palmetto and antioxidants help condition and defend skin appearance

How should I apply and blend for professional-looking brows?

Use short, featherlike strokes starting near the nose and following your natural arch; finish by grooming with the built-in spoolie to diffuse product and refine shape. Press lighter for subtle definition or firmer for a bolder line, then blend to achieve a seamless result.

  • Start with soft strokes at the inner brow, build through the arch
  • Groom with the spoolie to soften lines and distribute color
  • Layer gradually to avoid overfilling and maintain natural texture

Who is this for: This pencil suits anyone seeking a simple, all-in-one brow tool—from beginners who need an easy-to-use, built-in spoolie, to experienced users wanting a pressure-responsive pencil for hair-like strokes. It’s especially useful for those with sparse areas, adapting shades for people with lighter, medium, or darker brown hair and those touching up gray strands. Ideal for everyday routines when you want reliable wear, subtle buildability, and conditioning ingredients in your brow product.

Ingredients

HYDROGENATED COCO-GLYCERIDES, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, CERA ALBA/BEESWAX/CIRE D'ABEILLE, CERA MICROCRISTALLINA/MICROCRYSTALLINE WAX/CIRE MICROCRISTALLINE, TOCOPHERYL ACETATE, BHT, SERENOA SERRULATA FRUIT EXTRACT, BIOTIN, URTICA DIOICA (NETTLE) LEAF POWDER, EQUISETUM ARVENSE EXTRACT, LECITHIN, PANTOTHENIC ACID, CAMELLIA SINENSIS LEAF EXTRACT, VITIS VINIFERA (GRAPE) SEED EXTRACT, ASCORBIC ACID, RETINYL ACETATE, IRON OXIDES(CI 77492, CI 77499, CI 77491).

FAQ

Q: Can one shade really match different hair colors?

A: Yes — the oval tip plus pressure-based application lets the single shade range from soft to deep, adapting to lighter to darker brow colors and covering grays.

Q: Is the formula long-lasting and suitable for sparse brows?

A: The budge-resistant formula is designed for lasting wear and the pencil’s precision works well to build natural-looking fullness in sparse areas.