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IT Cosmetics
IT Cosmetics Superhero Mascara Travel Size – Volumizing & Lengthening Black, Buildable Lift with Collagen & Biotin (0.17 fl oz)
High-performance beauty made for confident daily results
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Why customers choose Origin Beauty
Lightweight and travel-friendly, this 0.17 fl oz Superhero Mascara delivers noticeable length and volume in a compact tube. Its Lash-Changing Power Brush and Elastic Stretch Technology coat each lash evenly, creating a lifted, separated look without clumping. The formula prioritizes lash conditioning with hydrolyzed collagen, biotin, and peptides to support elasticity and resilience while you build coverage from natural to dramatic.
How quickly does this mascara create visible volume and length?
One coat visibly boosts length and fullness thanks to the highly pigmented super black formula and the precise brush design. The buildable texture lets you layer without heavy flaking so you can go from everyday definition to more dramatic lashes in a few extra strokes.
- Instant lift and separation on first application
- Buildable coverage for progressive volume
- Super black pigment for bold color payoff
- Stops short lashes from looking sparse
What ingredients help condition lashes while adding volume?
The formula blends hydrolyzed collagen, biotin, and peptides to nourish and support lash health alongside cosmetic benefits. These components work to improve elasticity and reduce brittleness, so lashes look stronger and feel smoother over time with regular use.
- Hydrolyzed collagen for added elasticity and smoothness
- Biotin to support healthier lash appearance
- Peptides to strengthen and reduce dryness
- Elastic Stretch Technology to coat each lash evenly
Will it suit sensitive eyes and how do I apply it for best results?
The brush and formula are designed to be gentle and suitable for sensitive eyes while maximizing reach, lift, and curl. For optimal results, start at the base of the lashes, wiggle slightly to deposit product at the roots, then sweep to the tips. Add coats progressively for more drama, allowing a few seconds between layers.
- Brush engineered for separation, lift, and curl
- Recommended root-to-tip wiggle-and-sweep application
- Build in thin layers to avoid clumping
- Safe for sensitive-eye wearers per formula design
How does the travel size fit into a makeup routine?
The 0.17 fl oz travel version is ideal for on-the-go touchups, gym bags, or trialing the product before committing to full size. It integrates with IT Cosmetics’ routine steps—applied after foundation and concealer—to complete a polished eye look without taking much space in your bag.
- Compact tube fits travel and small makeup pouches
- Perfect for touchups after long days or flights
- Pairs well with CC+ Cream and Bye Bye Under Eye Concealer
- Good starter size to test formula benefits
Who this is for: People seeking a compact, effective mascara that offers buildable length and volume with conditioning benefits. Ideal for travelers, sensitive-eye wearers, and anyone wanting a richly pigmented, lift-focused mascara that can go from subtle daytime definition to bolder evening lashes without flaking.
Ingredients
WATER, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, CYCLOPENTASILOXANE, ORYZA SATIVA CERA/ORYZA SATIVA (RICE) BRAN WAX, HYDROGENATED OLIVE OIL STEARYL ESTERS, ALCOHOL DENAT., PALMITIC ACID, STEARIC ACID, TRIETHANOLAMINE, ACACIA SENEGAL GUM, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, PROPYLENE GLYCOL, PHENOXYETHANOL, VP/VA COPOLYMER, AMINOMETHYL PROPANEDIOL, POLYVINYL ALCOHOL, CHLORPHENESIN, ETHYLHEXYLGLYCERIN, GLYCERIN, ASCORBIC ACID, ASCORBYL PALMITATE, BIOTIN, EQUISETUM ARVENSE EXTRACT, HYDROLYZED COLLAGEN, OLEA EUROPAEA FRUIT OIL, PERSEA GRATISSIMA OIL, SIMMONDSIA CHINENSIS SEED OIL, TOCOPHERYL ACETATE, PANTHENOL, HYDROLYZED KERATIN, SERENOA SERRULATA FRUIT EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, BIOTINOYL TRIPEPTIDE-1, IRON OXIDE (CI 77499).
FAQ
Q: Is this mascara safe for sensitive eyes?
A: Yes. The brush and formula are designed to be gentle and suitable for sensitive eyes.
Q: Can I layer this mascara without clumping?
A: Yes. The Elastic Stretch Technology makes the formula buildable so you can add coats with minimal clumping.
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