KEVIN.MURPHY Hydrate-Me.Masque Deep Conditioning Hair Masque — 200 mL, Baobab & Rose Hip for Dry Damaged Hair

KEVIN.MURPHY HYDRATE-ME.MASQUE is a rich deep-conditioning hair masque that restores moisture, smooths frizz and improves elasticity in normal to dry, damaged hair.

Designed as a salon-grade treatment for hair that needs replenishing after colouring, heat styling or environmental stress, this 200 mL masque blends plant-derived oils and essential nutrients to deliver lasting softness and manageability. The formulation is sulphate-free, paraben-free and cruelty-free, pairing professional performance with cleaner-beauty credentials. Use it weekly or whenever hair feels brittle, rough or lacks shine to renew texture and add a healthy-looking finish.

How does HYDRATE-ME.MASQUE restore dry, damaged hair?

The masque targets moisture loss and structural dryness with a concentrated emollient base that penetrates the hair shaft to rebuild suppleness. It smooths the cuticle, reducing frizz and improving comb-through, while lightweight conditioning agents keep hair from feeling weighed down.

• Deep-hydrating formula replenishes internal moisture.
• Baobab seed oil and rose hip provide fatty acids for elasticity.
• Cuticle-smoothing action reduces surface roughness and frizz.
• Sulphate- and paraben-free for gentler long-term use.

When should I use this masque and how often?

Apply the masque whenever hair feels dry, brittle, or after chemical services like colouring and straightening. For most people, a weekly 10–20 minute treatment delivers measurable improvement; increase frequency to twice weekly for very dry or chemically treated hair.

• Weekly maintenance session for normal-dry hair.
• Twice weekly for very damaged or colour-treated lengths.
• 10–20 minutes per application for best absorption.
• Use after shampooing on towel-dried hair for even distribution.

What key ingredients help repair and enhance shine?

This masque emphasizes botanical oils and essential nutrients rather than heavy silicones, giving hair improved shine and body without greasy buildup. Rose hip and baobab seed oil bring restorative fatty acids and antioxidants, while professional conditioning agents support elasticity and smoothness.

• Baobab seed oil: replenishes lipids for improved flexibility.
• Rose hip: supplies antioxidants and nourishing vitamins.
• Essential oils: add conditioning benefits and a refined scent profile.
• Lightweight emollients: enhance shine without weight.

How will this masque fit into my hair care routine?

HYDRATE-ME.MASQUE complements daily shampoos and styling products as a periodic intensive treatment. Use it after your cleansing step in place of a regular conditioner, then follow with your usual leave-in or styling products once hair is rinsed and towel-dried.

• Replace conditioner with masque during treatment sessions.
• Rinse thoroughly and blot dry before styling.
• Pair with matching HYDRATE-ME shampoo for cohesive results.
• Safe to use alongside colour-protecting routines.

Who is this for: KEVIN.MURPHY HYDRATE-ME.MASQUE is aimed at people with normal to dry hair textures seeking intensive moisturising and repair—particularly those with coloured, heat-styled, or environmentally stressed hair. If you want salon-level conditioning without heavy residue and prefer cleaner formulation choices (sulphate- and paraben-free), this masque offers a concentrated, easy-to-use treatment to restore softness, reduce frizz and strengthen hair resilience.

Ingredients

INGREDIENTS: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii Butter, Oryza Sativa Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein, Bromelain, Papain, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Propylene Glycol Dicaprylate/Dicaprate, Polyquaternium-37, Silicone Quaternium-16,