KEVIN.MURPHY Plumping.Wash densifying shampoo for fine & thinning hair — 250 mL lightweight, silicone-free volume

KEVIN.MURPHY PLUMPING.WASH is a lightweight, densifying shampoo formulated to visibly thicken fine or thinning hair while nourishing the scalp.

PLUMPING.WASH is a salon-grade, daily-use shampoo created to add body, lift and resilience to fragile, ageing or fine hair textures. It combines botanical extracts and gentle cleansing agents to remove buildup without stripping moisture, preparing hair for thicker-looking styling results when paired with the rest of the PLUMPING range.

How does PLUMPING.WASH increase volume without weighing hair down?

The formula uses lightweight surfactants and volume-supporting actives that cleanse while preserving natural movement. It avoids heavy silicones so strands feel fuller rather than greasy, making it suitable for hair that loses shape quickly.

• Gentle cleansing keeps roots buoyant and hair pliable.
• Botanical extracts support strand strength for fuller appearance.
• Silicone-free finish prevents limp, coated hair.

Which ingredients give PLUMPING.WASH its nourishing and stimulating effects?

Key plant-derived extracts like ginger root and nettle are included to fortify hair and help improve scalp condition. These ingredients are selected for their traditional use in promoting circulation and supporting a healthier-looking scalp environment, not as medical treatments.

• Ginger root extract helps maintain scalp comfort and vitality.
• Nettle extract provides minerals and nutrients that support stronger-looking strands.
• Paraben- and sulphate-free formulation for gentler daily use.

How should I use PLUMPING.WASH for best results?

Use PLUMPING.WASH as your regular shampoo, massaging a small amount into wet hair and scalp before rinsing. For enhanced fullness, follow with PLUMPING.RINSE and style with volumizing products or techniques.

• Apply to wet hair, lather gently at the roots, rinse thoroughly.
• Pair with PLUMPING.RINSE to seal and amplify thickening effects.
• Safe for daily use thanks to mild surfactants and absence of harsh sulphates.

Is PLUMPING.WASH suitable for colour-treated or ageing hair?

Yes—its mild, nourishing formula is designed to be compatible with colour-treated and mature hair textures, helping maintain body and manageability without aggressive stripping. As with any coloured hair, follow with a conditioner suited for colour protection if needed.

• Colour-safe formulation with gentle cleansing action.
• Specifically tuned for fine or ageing hair that benefits from added density.
• Works best as part of a routine including conditioning and styling products for hold and shape.

Who is this for: PLUMPING.WASH is aimed at people with naturally fine, thinning or ageing hair looking for a non-greasy shampoo that builds visible body and strengthens the look of strands. It suits anyone seeking a professional, everyday densifying shampoo that pairs with KEVIN.MURPHY styling steps and is free from parabens and sulphates.

Key features:

• Nourishing densifying shampoo to thicken and volumize fine hair.
• Contains ginger root and nettle extracts to support scalp and strand appearance.
• Paraben- and sulphate-free; designed for daily use and to follow with PLUMPING.RINSE.
• Part of KEVIN.MURPHY’s salon-quality haircare range focused on performance and environmental care.

Ingredients

INGREDIENTS: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii Butter, Oryza Sativa Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein, Bromelain, Papain, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Propylene Glycol Dicaprylate/Dicaprate, Polyquaternium-37, Silicone Quaternium-16,