L'Oreal Paris Excellence Crème Permanent Hair Dye — 5AB Mocha Ash Brown, 100% Gray Coverage & Hyaluronic Acid

L'Oreal Paris Excellence Crème 5AB Mocha Ash Brown is a permanent hair color kit that delivers full gray coverage while caring for hair with hyaluronic acid during coloring.

This all-in-one kit combines a protective coloring cream, a caring shampoo and a deep conditioner formulated with hyaluronic acid to help maintain hair moisture and color longevity. The non-drip crème formula is designed for easy application and is available in a wide shade palette, including this cool mocha ash brown (5AB). Packaging may vary; always read the enclosed instructions for shade-specific details and timing.

How does this kit protect hair while coloring?

The Excellence Crème system includes ingredients aimed at preserving hair integrity during the dye process without sacrificing coverage. Hyaluronic acid is added to the rinse and treatment steps to help retain moisture after color application. The protective coloring cream also helps minimize roughening of the hair surface during oxidation.

• Protective coloring cream reduces damage during processing
• Caring shampoo with hyaluronic acid gently cleanses colored hair
• Deep conditioner seals cuticles and restores hydration
• Non-drip crème formula ensures even, manageable application

Will this shade cover 100% of my gray hair?

Yes—this permanent formula is formulated to cover all grays, including resistant strands, when used according to the package directions. Results depend on application technique and starting hair condition; following the included leaflet helps achieve the best uniform coverage. For stubborn grays, ensure full saturation of roots and mid-lengths during application.

• Permanent dye pigments engineered for complete gray concealment
• Instructions inside the box explain timing for optimal coverage
• Available in many shades to match natural or refreshed color goals
• Triple care routine supports color durability after processing

How do I use each step in the Triple Care Color routine?

The kit follows three main steps: apply the protective coloring cream with developer, rinse and shampoo with the caring hyaluronic acid shampoo, then finish with the deep conditioner to lock in moisture and color tone. Timing and mixing ratios are detailed in the enclosed leaflet and can vary by shade. Use gloves provided and perform a patch test if you have sensitive skin or scalp history.

• Mix colorant and developer as instructed; apply evenly to dry hair
• Rinse thoroughly, then use the included caring shampoo to cleanse
• Apply the deep conditioner to damp hair, leave for the recommended time, then rinse
• Refer to package insert for specific development times by shade

How long will the color last and how can I maintain it?

As a permanent color, the shade deposits long-lasting pigment into the hair shaft; natural regrowth at the roots will appear over time. To preserve tone and shine, use color-safe products and avoid excessive heat or harsh clarifying treatments. The included caring shampoo and deep conditioner help sustain vibrant results between salon visits.

• Permanent pigment provides long-lasting color with natural regrowth
• Use sulfate-free, color-protecting shampoos and conditioners
• Limit heat styling or use heat protectant sprays
• Refresh roots as needed following manufacturer timing guidance

Who this kit is for: L'Oreal Paris Excellence Crème 5AB Mocha Ash Brown is suited for anyone seeking reliable permanent gray coverage combined with a care-focused routine. It works for all hair textures and types and is ideal for buyers who want a cooler, mocha-ash brown tone plus an at-home system that includes after-color cleansing and conditioning. Not recommended for use on chemically compromised hair without prior professional consultation; always follow the package safety instructions and perform the included tests before full application.

Ingredients

1206889 - Ingredients: Aqua / Water / Eau, Cetearyl Alcohol, Propylene Glycol, Deceth-3, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate, Parfum / Fragrance, Sodium Metabisulfite, P-Phenylenediamine, Carbomer, Resorcinol, Ascorbic Acid, Edta, Ci 77891 / Titanium Dioxide, 2,4-Diaminophenoxyethanol Hcl, Threonine, Proline, M-Aminophenol, N,N-Bis(2-Hydroxyethyl)-P-Phenylenediamine Sulfate, Hydroxypropyl Bis(N-Hydroxyethyl-P-Phenylenediamine) Hcl, Dimethicone Fil D210662/2