L'Oreal Paris

L'Oreal Paris Excellence Crème Permanent Hair Dye — 5RB Medium Reddish Brown, Pack of 2, Triple Care with Hyaluronic Acid & 100% G

High-performance beauty made for confident daily results

$34.43

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Why customers choose Origin Beauty

L'Oreal Paris Excellence Crème 5RB is a permanent hair dye kit that delivers medium reddish-brown color while providing a Triple Care routine with hyaluronic acid for 100% gray coverage.

This all-in-one kit combines a protective coloring cream, a caring shampoo, and a deep conditioner—each formulated with hyaluronic acid—to color and treat hair in one routine. Designed to cover stubborn grays fully, the non-drip crème formula is suitable for many hair textures and promises long-lasting, luminous color. The kit includes everything needed for at-home application; follow the enclosed insert for shade-specific directions and timing.

How does this kit protect hair while coloring?

The Excellence Crème system focuses on minimizing damage during the coloring process by using a protective coloring cream that conditions as it colors and aftercare products that restore moisture. Hyaluronic acid helps attract and retain moisture on the hair surface, reducing dryness and improving shine without sacrificing color performance.

  • Protective Coloring Cream cushions hair cuticles during oxidation.
  • Caring Shampoo gently removes residues while preserving pigments.
  • Deep Conditioner seals the cuticle and adds up to 3x more moisture.
  • Non-drip crème formula ensures even application and less mess.

Will this shade cover 100% of my gray hair?

This L'Oreal Paris formula is engineered to reliably cover gray hair, including resistant strands, delivering uniform medium reddish-brown results. Coverage depends on your starting color and how long you leave the product on, so following the package timing instructions is important for best results.

  • Formulated specifically for 100% gray coverage.
  • Crème consistency allows thorough saturation of each strand.
  • Follow the included instructions for optimal processing time.
  • Results vary with original hair color and previous chemical treatments.

How do I use the three-step Triple Care routine at home?

The kit provides step-by-step components: mix and apply the Protective Coloring Cream, rinse and shampoo with the Caring Shampoo, then finish with the Caring Deep Conditioner. Each step supports color longevity and hair softness, so complete the routine for best-looking, longer-lasting color.

  • Mix dye components as directed in the insert for even color release.
  • Apply the non-drip crème from roots to ends, ensuring full coverage.
  • Rinse thoroughly, then use the included Caring Shampoo to cleanse gently.
  • Finish with the Deep Conditioner to lock in moisture and seal color.

How long does the color last and will it fade?

As a permanent hair color, this kit deposits long-lasting pigments designed to resist normal fading, though all dyed hair will gradually soften over time with shampooing and sun exposure. Using color-safe products and minimizing harsh heat or bleaching will help maintain vibrancy longer.

  • Permanence depends on hair porosity and upkeep routine.
  • Use color-safe shampoo and conditioner to reduce fading.
  • Limit frequent hot styling and prolonged sun exposure for best retention.
  • Touch-up roots as needed to keep a consistent look.

Who is this for: L'Oreal Paris Excellence Crème 5RB is aimed at anyone seeking dependable, salon-quality permanent color at home—especially those needing full gray coverage and a caring system that prioritizes hair hydration. It's suitable for many hair types and textures, and particularly helpful for people who want to combine effective coloring with restorative aftercare in one kit. If you have a history of chemical treatments or sensitive scalp concerns, read the package directions and perform the enclosed patch test before full application.

Ingredients

1152439-Ingredients:Aqua/Water/Eau,Hydrogenperoxide,Cetearylalcohol,Trideceth-2Carboxamidemea,Ceteareth-25,Glycerin,Phosphoricacid,Tetrasodiumetidronate,Tetrasodiumpyrophosphate,Sodiumsalicylatef Il D209745/3 Formula1217017Caqua/Water/Eau,Sodiumlaureth,Sulfate,Cocamidopropylbetaine,Dimethicone,Sodiumchloride,Parfum/Fragrance,Citricacid,Hexyleneglycol,Sodiumbenzoate,Sodiumhydroxide,Amodimethicone,Carbomer,Guarhydroxypropyltrimoniumchloride Trideceth-10,Glycerin,Salicylicacid,Glycoldistearate,Mica,Linalool,Hexylcinnamal,Peg-100Stearate,Steareth-6,Phenoxyethanol,Isoeugenol,Coco-Betaine Trideceth-3,Ci77891/Titaniumdioxide,Benzylalcohol,Aceticacid,Fumaricacid Fil T291070/1 Formula1177657Ci Ngredients Aqua/Water/Eau,Amodimethicone Stearylalcohol,Hydroxypropylstarchphosphate,Isopropylmyristate,Behentrimoniumchloride,Cetylalcohol,Parfum/Fragrance Phenoxyethanol,Trideceth-5,Isopropylalcohol,Trideceth-6,Glycerin,Peg-150Distearate,Caprylylglycol,Panthenol,Trideceth-10,Linalool,Cetrimoniumchloride,Hexylcinnamal,Isoeugenol,Aceticacid,Benzylalcohol,2-Oleamido-1,3-Octadecanediol,Hydroxypropyltrimoniumhydrolyzedwheatprotein Propyleneglycol,Solublecollagen,Trisodiumedta,Potassiumsorbate Filt236810/2 1207254 - Ingredients: Aqua / Water / Eau, Cetearyl Alcohol, Deceth-3, Propylene Glycol, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate, Ci 77891 / Titanium Dioxide, P-Aminophenol, 4-Amino-2-Hydroxytoluene, M-Aminophenol, Ascorbic Acid, Hydroxybenzomorpholine, Sodium Metabisulfite, Ammonium Thiolactate, 2-Methyl-5-Hydroxyethylaminophenol, 2-Methylresorcinol, Dimethicone, Proline, P-Phenylenediamine, Parfum / Fragrance, Carbomer, Threonine, Resorcinol, Edta Fil D210600/1

FAQ

Q: Is a patch test required before using this dye?

A: Yes. Perform the enclosed patch test 48 hours before full application to check for allergic reactions.

Q: Can I use this on previously dyed hair?

A: Yes, but final shade and coverage may vary; follow instructions and consider a strand test first.