L'Oreal Paris Feria Permanent Hair Color Kit — Chocolate Cherry, Pack of 2, Multi-Tonal Shimmer & Conditioning

L'Oreal Paris Feria Chocolate Cherry is a multi-tonal permanent hair color kit that creates shimmering, chocolate-red dimensions with built-in highlights and a conditioning finish.

Designed by L'Oreal master colorists, this Feria shade fuses deep chocolate tones with cherry-red shimmer to deliver a fashion-forward, multi-faceted look at home. The kit combines a permanent dye formula with a Power Shimmer Conditioner and Bonding Care Complex to enhance shine, lock in color, and help keep hair feeling smooth after coloring. Packaged as a convenient two-kit bundle, this product is intended for people who want bold, luminous results without a salon appointment.

What results can I expect from the Chocolate Cherry shade?

You can expect a layered, dimensional color that blends warm brown depth with vibrant cherry highlights for noticeable shimmer in light. The Feria formula emphasizes 3X highlights to intensify contrast and movement across the hair shaft. Results will vary by starting hair color and porosity; lighter bases show stronger red shimmer, while darker bases retain richer chocolate tones.

• Chocolate base with red-cherry shimmer for multi-faceted movement
• 3X highlighted effect for visible dimension
• High shine finish thanks to Power Shimmer Conditioner
• Best on medium to dark brown hair for balanced warmth

How do I use the Feria permanent hair dye kit at home?

The kit includes developer, colorant, and a conditioning treatment; follow the enclosed step-by-step instructions for safe application. Apply evenly to dry, unwashed hair, process for the recommended time, then rinse until water runs clear and finish with the included conditioner to seal shine. Use gloves and a non-metallic bowl or the provided bottle to mix and apply; strand tests are recommended for unpredictable bases.

• Mix colorant with developer as directed in the kit
• Apply to dry hair, root to ends, following timing instructions
• Rinse thoroughly and condition with Power Shimmer Conditioner
• Perform a strand/patch test 48 hours prior to full application

Will this kit damage my hair and how does the Bonding Care Complex help?

Feria’s formula is created to deliver vivid, shimmering color while minimizing hair damage relative to many permanent dyes. The included Bonding Care Complex conditioner works to help reinforce weakened bonds and smooth the cuticle so hair looks healthier and maintains color vibrancy. While no permanent color is entirely without effect, regular use of color-safe care reduces breakage risk and extends the shade’s life.

• Bonding Care Complex supports hair strength after coloring
• Power Shimmer Conditioner seals cuticles for added shine
• Color-safe maintenance recommended to preserve tones
• Avoid over-bleaching; follow instructions for best results

How long will the Chocolate Cherry color last and how do I maintain it?

As a permanent color, Chocolate Cherry deposits long-lasting pigment but will gradually fade with washing, sun exposure, and styling. Use sulfate-free, color-safe shampoos and limit frequent hot-water washes to slow fading. Touch-ups to roots are typically needed as new growth appears; gloss or tone refreshes can revive shimmer between full applications.

• Permanent color with gradual fading over weeks to months
• Use color-protecting shampoos and cool rinses to extend life
• Refresh shimmer with conditioning glosses or at-home toners
• Reapply root touch-up as new growth appears (per instructions)

Who is this for: This L'Oreal Paris Feria Chocolate Cherry pack of two is ideal for anyone seeking a dramatic, fashion-inspired at-home color with multi-dimensional shimmer—particularly people with natural medium to dark brown hair wanting warm chocolate depth with vivid cherry highlights. It's also a practical choice for regular color users who prefer to store an extra kit for quick touch-ups or to share with a friend. If you have previously lightened, overly porous, or damaged hair, consider consulting a professional or performing a strand test before full application.

Ingredients

Our formulas are modified from time to time, so this ingredient listing may not exactly reflect the ingredients in the product you purchase and use. Always read the ingredient list on the product label before use. Note: Below Is The Most Comprehensive Ingredient List For This Product, But Please Note That Ingredients Vary By Shade. Please Check The Box At The Store For An Ingredient List At The Shade Level. Formula 1077842 Feria Color Bronze Shimmer 5.33 INGREDIENTS AQUA / WATER / EAU ALCOHOL DENAT. PEG-4 RAPESEEDAMIDE GLYCERYL LAURYL ETHER DECETH-3 PROPYLENE GLYCOL LAURETH-5 CARBOXYLIC ACID ETHANOLAMINE DIPROPYLENE GLYCOL HEXYLENE GLYCOL AMMONIUM HYDROXIDE POLOXAMER 338 POLYQUATERNIUM-6 OLEYL ALCOHOL p-AMINOPHENOL m-AMINOPHENOL 6-HYDROXYINDOLE AMMONIUM THIOLACTATE 2-METHYLRESORCINOL p-PHENYLENEDIAMINE PARFUM / FRAGRANCE RESORCINOL EDTA ERYTHORBIC ACID FIL CODE D44176/2 Formula 1087179 D AFTER COLOR CONDITIONER INGREDIENTS AQUA / WATER / EAU CETEARYL ALCOHOL GLYCERIN BEHENTRIMONIUM CHLORIDE AMODIMETHICONE CETYL ESTERS ISOPROPYL ALCOHOL PARFUM / FRAGRANCE SODIUM PCA TRIDECETH-6 PANTHENOL CANDELILLA CERA / CANDELILLA WAX / CIRE DE CANDELILLA CETRIMONIUM CHLORIDE CHLORHEXIDINE DIHYDROCHLORIDE HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN 2-OLEAMIDO-1,3-OCTADECANEDIOL SOLUBLE COLLAGEN FIL CODE D52825/3 Formula 1084487 A ACCENTING AFTER COLOR INGREDIENTS AQUA / WATER / EAU DISODIUM COCOAMPHODIPROPIONATE SODIUM LAURYL SULFATE PPG-5-CETETH-10 PHOSPHATE PHOSPHORIC ACID PPG-12-PEG-50 LANOLIN GLYCOL DISTEARATE POLYQUATERNIUM-10 HEXYLENE GLYCOL SODIUM BENZOATE PARFUM / FRAGRANCE TARTARIC ACID PEG-55 PROPYLENE GLYCOL OLEATE SALICYLIC ACID PROPYLENE GLYCOL FIL CODE D43589/4 L'OREAL PARIS 20 VOLUME RETAIL DEVELOPER INGREDIENTS AQUA / WATER HYDROGEN PEROXIDE CETEARYL ALCOHOL TRIDECETH-2 CARBOXAMIDE MEA CETEARETH-30 GLYCERIN PENTASODIUM PENTETATE SODIUM STANNATE TETRASODIUM PYROPHOSPHATE F.I.L. Code D56/21