L'Oreal Paris

L'Oreal Paris Superior Preference Permanent Hair Color Natural Black 2 — No‑Drip Gel, Shine Protect Conditioner for Up to 9 Weeks

High-performance beauty made for confident daily results

$19.40

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Why customers choose Origin Beauty

L'Oreal Paris Superior Preference is a permanent at‑home hair color kit that delivers luminous, fade-defying natural black color with built-in shine for up to nine weeks.

This kit combines a translucent gel dye with a caring conditioner to produce multi‑dimensional, reflective tones while minimizing drab or brassy results. Designed since 1973 as L'Oreal Paris’s high‑end permanent formula, Superior Preference pairs a concentrated color gel and developer with a Shine Protect Conditioner to help lock in vibrancy and leave hair smooth and glossy.

How does this product keep color looking fresh for weeks?

The formula uses concentrated long‑lasting dyes and a translucent gel base to better coat each hair strand, preserving tone and shine. A post‑color conditioner with UV filter and Vitamin E helps protect first‑day vibrancy from fading caused by daily exposure.

  • Translucent gel texture for consistent color distribution
  • Concentrated dye pigments designed to resist fade
  • Shine Protect Conditioner with UV filter and Vitamin E
  • Color depth that reduces dull or brassy undertones

What comes inside the Superior Preference Natural Black 2 kit?

Each kit contains a color gel and developer crème formulated to mix into a no‑drip texture, plus a Shine Protect Conditioner created to enhance gloss and help preserve color. You’ll also find gloves and clear instructions for at‑home use.

  • Color gel and developer crème for permanent dyeing
  • Care Supreme / Shine Protect Conditioner with shine serum
  • One pair of protective gloves and an instruction leaflet
  • No-drip gel formula for cleaner, more precise application

Will this shade cover gray and suit different hair types?

Superior Preference is formulated to provide reliable gray coverage and adapt to a wide range of natural bases—from light to dark hair. The gel consistency allows even coating, while the shade family (Natural Black 2) is created to maintain depth without unwanted warm or brassy reflections.

  • Works on all hair textures and most natural color bases
  • Designed for dependable gray coverage
  • Shade chosen to minimize brassy undertones
  • Over 50 luminous shades available for custom matching

How easy is application and what should I expect afterward?

The no‑drip gel makes home application neater and more controlled than traditional liquid dyes, helping you target roots and lengths evenly. After rinsing and applying the included Shine Protect Conditioner, expect hair to feel smoother with enhanced gloss and visible multi‑tone reflection.

  • No‑drip gel for more precise application and less mess
  • Rinse, then use included conditioner to seal color and boost shine
  • Results show multi‑tonal, luminous finish from root to tip
  • Follow leaflet directions for timing and aftercare tips

Who is this for? If you want a salon‑quality permanent color at home that focuses on radiance and long‑lasting depth, Superior Preference Natural Black 2 is geared toward people seeking reliable gray coverage, a glossy multi‑dimensional finish, and a formula that resists dulling. It’s suitable for anyone comfortable with at‑home permanent coloring who wants a polished, luminous look without frequent touch‑ups.

FAQ

Q: How long will color last after using this kit?

A: The formula is designed to keep color luminous for up to nine weeks with proper care and UV protection.

Q: Is this suitable for covering gray hair?

A: Yes, Superior Preference is formulated to provide reliable gray coverage across various hair types.